Click here to close now.




















Welcome!

News Feed Item

7 Mobile Enterprise Predictions for 2014

BOSTON, Jan. 9, 2014 /PRNewswire-iReach/ -- Looking forward to another exciting year in the enterprise mobility space our crystal ball comes down to seven key predictions that we see shaping up as follows:

1. Market, Customer and Analyst Validation Demonstrate the need for enterprise-grade MBaaS (Mobile Backend-as-a-service) as MEAPs Struggle

At the end of 2013, the sale of Antenna Software demonstrated the devaluing of legacy MEAP solutions.  This sale foreshadows what we expect to continue in 2014 as the market, customers and analysts have spoken that proprietary and expensive legacy models are effectively dead.  Expect additional MEAP players to go by the wayside for short sales like Antenna while real growth will be coming from viable next-gen enterprise Mobile Application Platform providers whose platforms include MBaaS as well as other functionality such as app development, deployment and management.

2. Major Software and IT Providers such as Oracle, Red Hat, HP, VMWare Take on Bigger Roles in Enterprise Mobility

As companies struggle with moving toward a more open, cloud-based mobile app platform, entrenched enterprise software and IT providers will expect to take a bigger step in moving towards mobile.  The likes of Oracle, Red Hat, HP, VMware, etc. have seen some of the early missteps from SAP and IBM and are looking to capitalize on its large customer-base requirements for viable mobile solutions that fit the requirements for more modern, open development environments and cloud infrastructure. 

3. BlackBerry Rises as a Cross-Platform Mobile Enterprise Software Provider

Most will conclude that Blackberry is challenged as a supplier of BlackBerry devices.  However, where BlackBerry recognizes its strength is in cross-platform mobile enterprise software solutions, starting with security, MDM and, in the future mobile applications.  BlackBerry has approximately 100,000 BES across the globe in major organizations and is focused on retaining those customers with MDM solutions and in future, more complete mobile offerings for iOS and Android.  Interim CEO John Chen understands mobile enterprise software having successfully turned around Sybase in the late 90's.  BlackBerry is getting smaller and focused and such software offerings are core to its new direction.

4. Samsung Gets Serious About Mobile Enterprise

Samsung took a bold step in 2013 with its KNOX announcement addressing key security gaps within Android and taking a major leap to enhance Android as a secure business offering with critical container, policies and FIPS 140-2 certification.  Samsung as the major driver of Android seeks a bigger position with enterprise customers and owning any BYOD or corporate-liable Android story.  And the numbers are staggering.  IDC reports that in 2017, 75% (nearly 1.3 billion) of all smartphones shipped globally will be Android.  Android will represent 63.4% of all employee-liable smartphone shipments and 30% of corporate-liable smartphones worldwide.  In 2014, we expect Samsung to go beyond security and BYOD and enter into key relationships with enterprise customers providing a broader portfolio of software and services including advanced application enablement.  Its initial work with key MDM players sets itself up to be an important provider of true business applications among the Samsung/Android ecosystem.

5. Mobile Application Platforms Play an Increasing Role in the Internet of Things

The Internet of Things (IoT) which includes intelligent systems/devices, connectivity/service enablement, device, network and application platforms, analytics and social business solutions and applications and vertical industry solutions is said to have an ecosystem in the multiple trillions of dollars today and expected to grow further in the next 10 years.  IoT provides an interesting opportunity for organizations and providers alike, especially as it relates to the mobile enterprise.  In the past most mobile enterprise deployments had been focused on enablement of employees and customer for specific applications, however, and starting in 2014, the expectation is that organizations will look further in its mobile enablement to advanced mobilization of a broader set of assets and back-end data sets.  Key mobile application platforms and MDM will play an important role in this enablement.

6.  Microsoft's Influence Grows in the Mobile Enterprise

Microsoft has shown some signs of success with Windows Phone and the company has cemented themselves worldwide as the third most popular mobile OS, albeit, a distant third.  From a business perspective Windows Phone is actually faring better.  According to IDC, in 2017 Windows Phone will represent 11.7% of all employee-liable smartphones and 11.4% of corporate liable smartphones. The acquisition of Nokia devices and services by Microsoft should also help shore up Microsoft's position and provide more marketing muscle.  And unlike Apple, Google and BlackBerry, Microsoft has business assets already in the enterprise that they can leverage as sticky offerings to be moved towards mobile.  Exchange was one of the earlier ones and increasingly SharePoint, Office, Lync, BPOS, SkyDrive, etc. are important to mobile.  We believe in 2014 this begins to take shape and a combination of steady mobile OS growth and mindshare in business offerings provides an opportunity for Microsoft's presence to grow in the mobile enterprise.

7. Largest EMM Rollout is Deployed with Mobile Application Platform Offering

To date most of the largest EMM (Enterprise Mobility Management) deployments have been independent of a similarly large Mobile Application Platform deployment and a roll out of mobile apps.  While some companies are providing both EMM and app enablement, the market was not typically ready to deploy both in large volume. Typically companies that were looking to deploy 30,000-40,000 apps for field service workers were not necessarily looking to deploy EMM at that same volume. Similarly large EMM deployments were often the first step for an organization to manage devices and control applications.  However, in 2014 given the market maturity, education and the technology advancement of more tightly coupled/best of breed offerings of both key mobile enterprise software solutions we expect to see larger combined deployments of EMM and more advanced mobile app enablement.

(Photo:  http://photos.prnewswire.com/prnh/20140109/MN43097)

For more information download this new Yankee Group report:  New Mobile Platform approach delivers better Return on Mobility

 

Media Contact: Leonie Tierney, FeedHenry, 7817998764, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE FeedHenry

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and a...
It’s been proven time and time again that in tech, diversity drives greater innovation, better team productivity and greater profits and market share. So what can we do in our DevOps teams to embrace diversity and help transform the culture of development and operations into a true “DevOps” team? In her session at DevOps Summit, Stefana Muller, Director, Product Management – Continuous Delivery at CA Technologies, answered that question citing examples, showing how to create opportunities for ...
As more and more data is generated from a variety of connected devices, the need to get insights from this data and predict future behavior and trends is increasingly essential for businesses. Real-time stream processing is needed in a variety of different industries such as Manufacturing, Oil and Gas, Automobile, Finance, Online Retail, Smart Grids, and Healthcare. Azure Stream Analytics is a fully managed distributed stream computation service that provides low latency, scalable processing of ...
Everyone talks about continuous integration and continuous delivery but those are just two ends of the pipeline. In the middle of DevOps is continuous testing (CT), and many organizations are struggling to implement continuous testing effectively. After all, without continuous testing there is no delivery. And Lab-As-A-Service (LaaS) enhances the CT with dynamic on-demand self-serve test topologies. CT together with LAAS make a powerful combination that perfectly serves complex software developm...
Skeuomorphism usually means retaining existing design cues in something new that doesn’t actually need them. However, the concept of skeuomorphism can be thought of as relating more broadly to applying existing patterns to new technologies that, in fact, cry out for new approaches. In his session at DevOps Summit, Gordon Haff, Senior Cloud Strategy Marketing and Evangelism Manager at Red Hat, discussed why containers should be paired with new architectural practices such as microservices rathe...
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Any Ops team trying to support a company in today’s cloud-connected world knows that a new way of thinking is required – one just as dramatic than the shift from Ops to DevOps. The diversity of modern operations requires teams to focus their impact on breadth vs. depth. In his session at DevOps Summit, Adam Serediuk, Director of Operations at xMatters, Inc., will discuss the strategic requirements of evolving from Ops to DevOps, and why modern Operations has begun leveraging the “NoOps” approa...
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
In today's digital world, change is the one constant. Disruptive innovations like cloud, mobility, social media, and the Internet of Things have reshaped the market and set new standards in customer expectations. To remain competitive, businesses must tap the potential of emerging technologies and markets through the rapid release of new products and services. However, the rigid and siloed structures of traditional IT platforms and processes are slowing them down – resulting in lengthy delivery ...
In their Live Hack” presentation at 17th Cloud Expo, Stephen Coty and Paul Fletcher, Chief Security Evangelists at Alert Logic, will provide the audience with a chance to see a live demonstration of the common tools cyber attackers use to attack cloud and traditional IT systems. This “Live Hack” uses open source attack tools that are free and available for download by anybody. Attendees will learn where to find and how to operate these tools for the purpose of testing their own IT infrastructu...
SYS-CON Events announced today that IceWarp will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IceWarp, the leader of cloud and on-premise messaging, delivers secured email, chat, documents, conferencing and collaboration to today's mobile workforce, all in one unified interface
Whether you like it or not, DevOps is on track for a remarkable alliance with security. The SEC didn’t approve the merger. And your boss hasn’t heard anything about it. Yet, this unruly triumvirate will soon dominate and deliver DevSecOps faster, cheaper, better, and on an unprecedented scale. In his session at DevOps Summit, Frank Bunger, VP of Customer Success at ScriptRock, will discuss how this cathartic moment will propel the DevOps movement from such stuff as dreams are made on to a prac...
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
SYS-CON Events announced today that G2G3 will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based on a collective appreciation for user experience, design, and technology, G2G3 is uniquely qualified and motivated to redefine how organizations and people engage in an increasingly digital world.
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Trel...