News Feed Item

Euclid Offers Free Offline Customer Analytics to All Retail Locations

Euclid Express Speeds Access to Brick-and-Mortar Insights

SAN FRANCISCO, CA -- (Marketwired) -- 01/09/14 -- Today Euclid, the leader in brick-and-mortar customer analytics dubbed "Google Analytics for the physical world," announces Euclid Express, a free analytics solution that provides retailers with essential insights into customer behavior and store performance. Building on the success of providing the easiest and most scalable customer analytics solution, Euclid is now also the only offline customer analytics platform available for free across all brick and mortar locations.

In the online world, every e-commerce site knows: How many people visit? How long do they stay? How often do they return? These fundamental insights into shopper trends are vital to running every business. Using existing Wi-Fi, Euclid allows retailers to get these same "offline answers" and actionable insights for all physical locations. Now, any company, regardless of size or budget, can use Euclid to assess the offline impact of marketing activities, quickly identify trends in store performance, and improve the overall shopping experience.

"Today's businesses are talking about creating a multi-channel experience and tying the online and offline. However, a huge data gap still exists in the offline world. Retailers lack even the basic information to understand customer behavior in their stores," said Euclid CEO Will Smith. "They need to go beyond analyzing transactions and basic door counts to create better customer experiences and improve store performance. Euclid Express provides access to these fundamental insights, making it free and easy to do smarter business."

Euclid Express provides a great way to get started with offline analytics and to deploy at zero cost across all your locations. Customers receive instant access to essential metrics on activity in, and around, their locations. The full set of features includes:

  • Easy Activation: Get started in minutes with self-service onboarding using existing Wi-Fi infrastructure and the Euclid cloud. No extra hardware required.
  • Real-time Visibility: Start seeing data instantly upon activation, and monitor trends as they happen.
  • Essential Customer Analytics: Access metrics including Outside Opportunity, Visits, Storefront Conversion, Visit Duration, Engagement, Bounce Rate, Repeat Visits and Customer Recency.
  • Share and Download: Freely utilize the data with an unlimited number of dashboard logins and the ability to download to Excel.
  • Trend Analysis: View and compare trends across timeframes and locations.
  • Online Support: Receive registration to Euclid's customer resource center that provides getting started resources, product guides, and updates on the latest analytics developments.
  • Enable Advanced Analytics: Euclid Express guarantees a seamless upgrade path to Euclid Advanced. The Advanced Edition offers tailored solutions for specialty retail, QSR, large format stores and more. These solutions incorporate benchmarking, predictive analysis, zone analysis, and the ability to correlate insights with transaction data, events and other third party information. Upgrading enables measuring offline impact of marketing efforts, identifying deeper trends in store performance, and understanding customer segmentation.

"With Euclid Express, I'm able to understand the impact my in-store events are having on the time people spend in the store and how often they come back -- all of which are strong leading indicators of sales," said Yong Cho, owner of Merch in San Francisco. "I was up-and-running with Euclid Express in minutes and am now able to use data to fine tune my activities, promotions and displays."

Euclid currently collects six billion measurements per day and analyzes 250 million potential shopping sessions per year across thousands of locations. In the past year, Cisco, Juniper and Ruckus joined existing Euclid hardware partners Aerohive, Aruba, Fortinet, Meraki and Xirrus to expand Euclid's reach to over 80 percent of retail Wi-Fi deployments worldwide and thousands of new retail locations. No other retail analytics provider offers such comprehensive compatibility with leading in-store Wi-Fi platforms.

Euclid continues to expand its network by working with service providers, systems integrators, and other services organizations to distribute and educate customers on location-based analytics. Any potential partners interested in training, services, joint marketing, and other opportunities are encouraged to sign up here.

About Euclid
provides answers and insights to brick-and-mortar retailers in the same way that web analytics services do for e-commerce. Euclid helps retailers quantify offline impact of marketing, optimize store performance, and understand customer behavior. As of December 2013, Euclid's network has grown to capture six billion measurements per day, analyzing 250 million potential shopping sessions per year across thousands of locations. Only anonymous, non-personal data is ever collected and only aggregated trend data is used for analysis. Visit http://euclidanalytics.com/ for more information.

Add to Digg Bookmark with del.icio.us Add to Newsvine

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
The IoT industry is now at a crossroads, between the fast-paced innovation of technologies and the pending mass adoption by global enterprises. The complexity of combining rapidly evolving technologies and the need to establish practices for market acceleration pose a strong challenge to global enterprises as well as IoT vendors. In his session at @ThingsExpo, Clark Smith, senior product manager for Numerex, will discuss how Numerex, as an experienced, established IoT provider, has embraced a ...
Cloud based infrastructure deployment is becoming more and more appealing to customers, from Fortune 500 companies to SMEs due to its pay-as-you-go model. Enterprise storage vendors are able to reach out to these customers by integrating in cloud based deployments; this needs adaptability and interoperability of the products confirming to cloud standards such as OpenStack, CloudStack, or Azure. As compared to off the shelf commodity storage, enterprise storages by its reliability, high-availabil...
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
SYS-CON Events announced today that MathFreeOn will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MathFreeOn is Software as a Service (SaaS) used in Engineering and Math education. Write scripts and solve math problems online. MathFreeOn provides online courses for beginners or amateurs who have difficulties in writing scripts. In accordance with various mathematical topics, there are more tha...
SYS-CON Events announced today that Cemware will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Use MATLAB functions by just visiting website mathfreeon.com. MATLAB compatible, freely usable, online platform services. As of October 2016, 80,000 users from 180 countries are enjoying our platform service.
@ThingsExpo has been named the Top 5 Most Influential Internet of Things Brand by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.' Onalytica analyzed Twitter conversations around the #IoT debate to uncover the most influential brands and individuals driving the conversation. Onalytica captured data from 56,224 users. The PageRank based methodology they use to extract influencers on a particular topic (tweets mentioning #InternetofThings or #IoT in this ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his general session at @DevOpsSummit at 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will discuss how customers are able to achieve a level of transparency that e...
SYS-CON Events announced today that Transparent Cloud Computing (T-Cloud) Consortium will exhibit at the 19th International Cloud Expo®, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud Computing Consortium (T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data proces...
Governments around the world are adopting Safe Harbor privacy provisions to protect customer data from leaving sovereign territories. Increasingly, global companies are required to create new instances of their server clusters in multiple countries to keep abreast of these new Safe Harbor laws. Is it worth it? In his session at 19th Cloud Expo, Adam Rogers, Managing Director of Anexia, Inc., will discuss how to keep your data legal and still stay in business.
Successful transition from traditional IT to cloud computing requires three key ingredients: an IT architecture that allows companies to extend their internal best practices to the cloud, a cost point that allows economies of scale, and automated processes that manage risk exposure and maintain regulatory compliance with industry regulations (FFIEC, PCI-DSS, HIPAA, FISMA). The unique combination of VMware, the IBM Cloud, and Cloud Raxak, a 2016 Gartner Cool Vendor in IT Automation, provides a co...
Today every business relies on software to drive the innovation necessary for a competitive edge in the Application Economy. This is why collaboration between development and operations, or DevOps, has become IT’s number one priority. Whether you are in Dev or Ops, understanding how to implement a DevOps strategy can deliver faster development cycles, improved software quality, reduced deployment times and overall better experiences for your customers.
Donna Yasay, President of HomeGrid Forum, today discussed with a panel of technology peers how certification programs are at the forefront of interoperability, and the answer for vendors looking to keep up with today's growing industry for smart home innovation. "To ensure multi-vendor interoperability, accredited industry certification programs should be used for every product to provide credibility and quality assurance for retail and carrier based customers looking to add ever increasing num...
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the...