|By Business Wire||
|January 9, 2014 06:19 PM EST||
Wunderman Germany made Directory Magazine’s list of top direct marketing agencies in their annual Big Won Rankings 2013, finishing second in Germany and ninth globally. The ranking tracks the performance of 1,317 agencies around the world, across every marketing communications discipline, and are based on 8,004 awards for 4,780 separate pieces of work.
“There are only two German agencies in the top 10, and we are immensely proud to be one of them,” said Ricardo-José Vybiral, CEO Wunderman Germany. “We look forward to a new year full of transformative and creative works from our teams throughout the country.”
This recognition continues a great past year for the German office. Wunderman Germany was nominated Agency of the Year for the second time running at the ddp, the most distinguished German dialogue marketing award, and was named Germany’s 13th most creative agency by leading advertising journals “Horizont” and “Werben & Verkaufen”. 2013 also saw the office taking home 36 awards and seven gold medals for key clients such as Land Rover, Ford and Deutsche Bank.
Directory Magazine’s direct marketing rankings have been published annually since 2003. The magazine showcases the best innovative communications every quarter, celebrates creativity and publishes great work before it wins awards.
Advertising Age ranks Wunderman as the #1 global digital agency network. Founded by Lester Wunderman in 1958, Wunderman has 170 offices in 60 countries offering Brand Experience, Consumer Engagement, Data & Insights and World Health marketing solutions. Powered by complex analytics and strategic insight, creative content engages the consumer as participant, critic, creator and champion in always-on conversations to propel our clients’ growth. Best Buy, Citibank, Coca-Cola, Ford, Land Rover, Microsoft, Nokia, Novartis, Telefonica and leading local and regional brands are among them. Wunderman is a member of WPP (NASDAQ:WPPGY) and part of Young & Rubicam Group. For more information: www.wunderman.com.
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As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ability. Many are unable to effectively engage and inspire, creating forward momentum in the direction of desired change. Renowned for its approach to leadership and emphasis on their people, organizations increasingly look to our military for insight into these challenges.
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