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partypoker Launches Dream Seat Series in New Jersey With Philadelphia 76ers, New Jersey Devils and Prudential Center

partypoker Launches the Dream Seat Series and Brings Live Entertainment and Sports Experiences to the Poker Tables

NEWARK, NEW JERSEY and PHILADELPHIA, PENNSYLVANIA -- (Marketwired) -- 01/09/14 -- Editors Note: There is a photo associated with this release.

partypoker is turning its poker room into a battleground for fans of sports and live stage entertainment. Thanks to the announced partnership with Philadelphia 76ers, New Jersey Devils and Prudential Center the site will, through a new promotion called the Dream Seat Series, offer players the chance to win regular, courtside and VIP box seats to every New Jersey Devils and Philadelphia 76ers home game. Players can also compete for premium seats at concerts like the upcoming Jay Z concert at the Prudential Center on January 22. At regular intervals players will also be able to win the chance to bring a friend on a road trip with the teams. Down the road, further poker, sports and live entertainment experiences will be added to the Dream Seat Series' prize roster.

The Dream Seat Series on http://nj.partypoker.com targets new and regular players alike and offers plenty of chances for people of all levels to get involved. New players who register and make a new deposit will automatically be awarded their first shots at nailing some of the best seats in the house. Regular players can acquire Dream Seat Series tickets just by playing frequently, by participating in daily freerolls and $1 qualifiers - or by topping up their accounts.

"The Dream Seat Series is a natural extension of the partypoker experience," said Team partypoker's Founding Father and Poker Hall of Fame member Mike Sexton. "The sensation of pulling off a bluff and the feeling when your team scores in overtime are two sides of the same coin. We believe the Dream Seat Series adds an additional dimension of thrill to our offering that will appeal to a wide range of people who like a good game regardless of whether they're watching it or playing in it".

Players and fans who think they have some of that Devil's luck can go to http://nj.partypoker.com/devils to learn more about the Dream Seat Series Hockey Night. Those who prefer to lace up and test if they can play poker above the rim should head over to http://nj.partypoker.com/sixers to read up on Basketball Night and those to whom aces are music to their ears, can take the first steps towards rocking to Jay Z in a VIP booth at http://nj.partypoker.com/partynight.

The partypoker partnership will be immediately visible with simultaneous "arena takeovers" on January 11, 2014 in both the Prudential Center, when the Devils host the Florida Panthers at 7:00 p.m., and the Wells Fargo Center, as the Sixers take on the New York Knicks at 7:30 p.m. This follows a press conference and photo opportunity featuring Norbert Teufelberger, CEO of bwin.party digital entertainment, Scott O'Neil, CEO of the Philadelphia 76ers, New Jersey Devils and Prudential Center, partypoker's Mike Sexton and players and legends from the sports franchises TODAY on January 9. In addition to a number of the aforementioned advertising and promotional elements being in place, fans will have the opportunity to sign-up and sample partypoker at stations throughout the arenas and receive exclusive offers.

Full details of the partypoker Dream Seat Series can be found at http://nj.partypoker.com/dreamseatseries and further updates on Twitter on @partypokerUS.

As part of the official online gaming partnership, co-branded assets will be built for fans of two of America's most formidable and historic sports franchises, and one of the nation's most visited arenas. This multi-year deal in the online gaming category is the first of its kind for US-based sports organizations and features the integration of partypoker into the Devils and 76ers websites and social media channels, and mobile applications; tickets and hospitality; in-arena signage, including dasherboards, on-ice and on-court; and rights to broadcast television and radio advertisements during Devils and Sixers games. partypoker's parent company bwin.party digital entertainment has a long history in sports sponsorship striking deals with European soccer clubs such as Real Madrid, Manchester United, Bayern Munich, Juventus, Marseilles and Anderlecht and are heavily involved in Moto GP and Euroleague Basketball.

For imagery see: http://www.flickr.com/photos/partypoker

partypoker is the leading poker brand of bwin.party digital entertainment plc, a global, publicly listed online gaming company.

partypoker offers a comprehensive range of tournaments and cash games including No Limit Texas Hold'em, Pot-Limit Omaha and Fixed-Limit 7-Card Stud as well as FastForward, a high-velocity fast-fold poker game. Daily poker tournaments have buy-ins ranging from $0.10 to $500 and guaranteed prize pools to attract poker players of all skill levels. partypoker's marquee 'Sunday Majors' also feature a $200 buy-in tournament with a $50,000 prize pool guaranteed!

Casino games are also available at nj.partypoker.com/casino with over 50 games available, 30 of which are exclusive to the bwin.party network and cannot be played elsewhere. The portfolio includes an extensive range of table games and slots including blackjack, roulette and a host of branded slots that are familiar to casino goers in New Jersey including, Cleopatra™, Da Vinci Diamonds™ and our very own Kung Food to name but a few of the games on offer.

Access to partypoker's real money games in New Jersey is restricted to adults over 21 years old who provide the requisite ID and the necessary geo-location data to confirm they are present in the State of New Jersey.

The Philadelphia 76ers are one of the elite franchises in the National Basketball Association and are owned by an investor syndicate led by prominent financier Joshua Harris. The Sixers play home games in Philadelphia's Wells Fargo Center.

The New Jersey Devils are part of the 30-team National Hockey League, with teams throughout the United States and Canada. Established in 1982, they are currently in their 32nd season in the Garden State. During that time, the team has won three Stanley Cup Championships: 1995, 2000 and 2003.

Prudential Center is home to the three-time Stanley Cup Champion and 2011-2012 Eastern Conference Champion New Jersey Devils, Seton Hall NCAA Division 1 Men's Basketball and over 200 events a year including major concerts, the NCAA East Regional, the NBA Draft and the 2013 NHL Draft. Opened in October 2007, the arena welcomes over 2 million guests through its doors annually, ranking third in the U.S. for year-end 2013, according to leading industry publication Venues Today. Prudential Center is located in downtown Newark just two blocks from Newark Penn Station, accessible via NJ Transit, PATH and Amtrak, while at the heart of cross-roads for five major highway access routes and 12 miles from midtown Manhattan.

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To view the photo associated with this release, please visit the following link: http://www.marketwire.com/library/20140109-921190i.jpg.

Contacts:
partypoker
David Barkoe
+1 917 359 7222
[email protected]

partypoker
Warren Lush
+34656236600
[email protected]
twitter @warrenlush
www.bwinparty.com

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