Welcome!

News Feed Item

John E. Betts of McDonald's Canada(R) Receives the 2014 CEO Award of Excellence in Public Relations

TORONTO, ONTARIO -- (Marketwired) -- 01/10/14 -- Editors note: There is one photo associated with this press release.

John E. Betts, President and CEO, McDonald's Canada has been named as the 2014 recipient of the Canadian Public Relations Society (CPRS) Toronto CEO Award of Excellence in Public Relations. This year marks the 21st time the award will be presented at a special celebration luncheon which will take place at noon on Wednesday, January 15, 2014 at the Eaton Chelsea Toronto. Tickets are available online from the CPRS Toronto website.

As the visionary leader behind McDonald's Canada brand transformation and the bold initiatives that have strengthened the customer connection with the brand, Mr. Betts is widely recognized for demonstrating how communications can be a game changer in business strategy and generating business results.

Mr. Betts exemplifies the fundamental nature of innovation and continues to build and enhance the McDonald's brand by staying focused on the customer experience to drive performance and remain a strong industry leader.

Since assuming the role in 2008, McDonald's has achieved significant success and incredible business momentum, undertaken a comprehensive restaurant reimaging program, and has introduced a new and contemporary menu to Canada including McCafe and the Signature McWrap.

"John Betts' use of communications as a way to unite and engage McDonald's stakeholders across Canada makes him a very worthy recipient of this year's CEO Award of Excellence in Public Relations," says CPRS Toronto CEO Award Chair Vincent Power, APR. "Mr. Betts continues to evolve the McDonald's brand in Canada and does so by engaging employees, customers, suppliers and other key audiences in an informative and compelling manner. The Society looks forward to honouring him with this prestigious award next Wednesday and invites the community to join us in the celebration."

"At McDonald's Canada we're proud of our brand story and passionate about sharing it whether it's in our restaurants or communities," said Mr. Betts. "It's an honour to be recognized for our achievements and for me to accept such a distinguished award on behalf of all our dedicated McDonald's family and partners."

First created in 1991, the annual CEO Award of Excellence in Public Relations has recognized a chief executive officer who is committed to being an outstanding communicator and who clearly and consistently articulates the organization's shared mission, vision and values with a broad range of stakeholders to achieve its business goals.

The selection committee for the CPRS Toronto Award is made up of past CPRS Toronto presidents, all of whom are accredited Public Relations professionals.

CEO Award Recipients are:


--  Sheldon Levy, President and vice chancellor of Ryerson University (2013-
    2014)
--  Dr. Robert S. Bell, CEO of the University Health Network (2011-2012)
--  Jim Leech, CEO of Ontario Teachers' Pension Plan (2010-2011)
--  Robert Deluce, President and CEO, Porter Airlines (2009-2010)
--  Galen G. Weston, Executive Chairman, Loblaw Companies Limited (2008-
    2009)
--  Frances Lankin, President and CEO, United Way of Greater Toronto (2007-
    2008)
--  The late Richard Bradshaw, General Director, Canadian Opera Company
    (2006-2007)
--  Michael Budman and Don Green, Co-founders, Roots Canada (2005-2006)
--  Wayne Sales, President and CEO, Canadian Tire (2004-2005)
--  Piers Handling, CEO, Toronto International Film Festival (2003-2004)
--  Julian Fantino, Police Chief, Toronto Police Service (2002-2003)
--  Charles Baillie, Chair, TD Bank Financial Group (2001-2002)
--  Dominic D'Alessandro, President and CEO, Manulife Financial (2000-2001)
--  Bobbie Gaunt, President and CEO, Ford Motor Company of Canada (1999-
    2000)
--  Diane McGarry, President and CEO, Xerox Canada Inc. (1998-1999)
--  Allan Stark, President and CEO, American Express Company Canada (1997-
    1998)
--  George Cohon, President and CEO, McDonald's Restaurants of Canada (1996-
    1997)
--  John Cassaday, President and CEO, CTV (1995-1996)
--  David Bloom, President and CEO, Shoppers Drug Mart (1992-1993)
--  Peter H. Ellis, President and CEO, Sunnybrook Medical Centre (1991-1992)

The Canadian Public Relations Society is a national professional organization focused on establishing and upholding educational and ethical standards in Public Relations. CPRS Toronto is one of the largest local societies with nearly 600 members. For more information, please visit: http://www.cprstoronto.com.

Special thanks to our sponsors of the 2013-14 CEO Award of Excellence in Public Relations.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140110-JEBHeadshot2013_800.jpg.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
SYS-CON Events announced today the Kubernetes and Google Container Engine Workshop, being held November 3, 2016, in conjunction with @DevOpsSummit at 19th Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA. This workshop led by Sebastian Scheele introduces participants to Kubernetes and Google Container Engine (GKE). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, students learn the key concepts and practices for deploying and maintainin...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Kubernetes is a new and revolutionary open-sourced system for managing containers across multiple hosts in a cluster. Ansible is a simple IT automation tool for just about any requirement for reproducible environments. In his session at @DevOpsSummit at 18th Cloud Expo, Patrick Galbraith, a principal engineer at HPE, discussed how to build a fully functional Kubernetes cluster on a number of virtual machines or bare-metal hosts. Also included will be a brief demonstration of running a Galera M...
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of So...
What are the new priorities for the connected business? First: businesses need to think differently about the types of connections they will need to make – these span well beyond the traditional app to app into more modern forms of integration including SaaS integrations, mobile integrations, APIs, device integration and Big Data integration. It’s important these are unified together vs. doing them all piecemeal. Second, these types of connections need to be simple to design, adapt and configure...
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, will compare the Jevons Paradox to modern-day enterprise IT, e...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...