Welcome!

News Feed Item

Winterkorn: "Volkswagen Staying on Course With Qualitative Growth"

DETROIT, MI and WOLFSBURG, GERMANY -- (Marketwired) -- 01/12/14 --


  • CEO confirms midsize SUV for American market in Detroit
  • Further momentum for US market with start of new Golf production in Puebla
  • Group is to invest over US$7 billion in North America over the next five years
  • Goal reaffirmed: One million vehicles from the Volkswagen and Audi brands to be sold per year in the US by 2018

"The Volkswagen Group is staying on course with qualitative growth." This was reaffirmed on Sunday in Detroit on the eve of the North American International Auto Show (NAIAS) by the CEO of Volkswagen Aktiengesellschaft, Prof. Dr. Martin Winterkorn, who announced a multi-billion dollar investment program in North America over the next five years. Furthermore, Winterkorn revealed that "Volkswagen's midsize SUV for America is on its way!" The CEO also reaffirmed the goal to sell one million vehicles from the Volkswagen and Audi brands per year in the US by 2018.

Winterkorn emphasized that the Volkswagen Passenger Cars brand was today better positioned in the US than ever before, adding that the production start of the new Golf "made in North America" would give the Volkswagen brand a further boost. He underscored that the Golf had never been so innovative or so efficient: "The new Golf features the latest generation of our TSI and Clean Diesel engines as well as electric drive and plug-in hybrid technology." Production for the North American market of one of the most successful Volkswagen models begins this Tuesday, January 14, at the plant in Puebla, Mexico, with the market launch scheduled for the summer.

That is just one building block in a multi-billion dollar investment program the company is initiating for the region. According to Winterkorn: "As a Group we will be investing over seven billion dollars in North America over the next five years." Another element in the growth strategy is an attractive brand-new model designed specifically for North America. In the presence of 350 guests in Detroit, Winterkorn announced: "I'm delighted to confirm what so many have been waiting so long to hear: Volkswagen's midsize SUV for America is in its way." He stated that development work on the seven-seater had already begun and that the US market launch was scheduled for 2016.

In light of this, the CEO made it very clear the Group's plans remained unchanged: "We have set our goal: Volkswagen Group of America aims to sell one million Volkswagen and Audi cars per year in the US by 2018. We are taking up the challenge -- with confidence, total commitment and the necessary staying power."

Winterkorn said the Volkswagen Group was now also a force to be reckoned with on the key US market, and cited the Group's success as evidence of this: "The Group has almost doubled unit sales in the US since 2008, setting a new record of over 600,000 deliveries in 2013."

He went on to say that in the premium segment in particular, there was already no getting past the Volkswagen Group in North America: "Audi, Porsche, Bentley, Bugatti and Lamborghini -- five of the strongest premium brands ever." Winterkorn commented that Audi had gone from record to record in the past 36 months and was now moving up another gear with models such as the Q3 and the A3 Sedan to be launched in the US this year as well as its own production plant in San José de Chiapa, Mexico. "And the Porsche legend in the US has never been stronger. Sales reached an all-time high of over 40,000 vehicles in 2013," Winterkorn said, adding that Porsche would be launching a promising new model with the new Porsche Macan.

"We want many more American drivers to feel at home with our Group brands and are working to achieve that with one hundred percent commitment and plenty of passion," Winterkorn said on the eve of North America's most prestigious auto show.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Volkswagen Group Communications
Head Corporate & Business Communications
Michael Brendel
Phone: +49 (0) 53 61 / 9-3 93 56
E-mail: Email Contact

Volkswagen Group Communications
Spokesperson Corporate & Business
Eric Felber
Phone: +49 (0) 53 61 / 9-8 75 75
E-mail: Email Contact

www.volkswagen-media-services.com
www.volkswagenag.com

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
In his session at 18th Cloud Expo, Sagi Brody, Chief Technology Officer at Webair Internet Development Inc., will focus on real world deployments of DDoS mitigation strategies in every layer of the network. He will give an overview of methods to prevent these attacks and best practices on how to provide protection in complex cloud platforms. He will also outline what we have found in our experience managing and running thousands of Linux and Unix managed service platforms and what specifically c...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, will explain how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
A critical component of any IoT project is the back-end systems that capture data from remote IoT devices and structure it in a way to answer useful questions. Traditional data warehouse and analytical systems are mature technologies that can be used to handle large data sets, but they are not well suited to many IoT-scale products and the need for real-time insights. At Fuze, we have developed a backend platform as part of our mobility-oriented cloud service that uses Big Data-based approache...
Much of the value of DevOps comes from a (renewed) focus on measurement, sharing, and continuous feedback loops. In increasingly complex DevOps workflows and environments, and especially in larger, regulated, or more crystallized organizations, these core concepts become even more critical. In his session at @DevOpsSummit at 18th Cloud Expo, Andi Mann, Chief Technology Advocate at Splunk, will show how, by focusing on 'metrics that matter,' you can provide objective, transparent, and meaningfu...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Many private cloud projects were built to deliver self-service access to development and test resources. While those clouds delivered faster access to resources, they lacked visibility, control and security needed for production deployments. In their session at 18th Cloud Expo, Steve Anderson, Product Manager at BMC Software, and Rick Lefort, Principal Technical Marketing Consultant at BMC Software, will discuss how a cloud designed for production operations not only helps accelerate developer...
trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vice president of product management, IoT solutions at GlobalSign, will teach IoT developers how t...
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, will discuss how leveraging the Industrial Interne...
Redis is not only the fastest database, but it has become the most popular among the new wave of applications running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 18th Cloud Expo, Dave Nielsen, Developer Relations at Redis Labs, will shares the functions and data structures used to solve everyday use cases that are driving Redis' popularity.
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
Struggling to keep up with increasing application demand? Learn how Platform as a Service (PaaS) can streamline application development processes and make resource management easy.