|By Business Wire||
|January 13, 2014 09:06 AM EST||
MeetMe, Inc. (NYSE MKT: MEET), the public market leader for social discovery, announced today that its people discovery application Choosy ranked as the number one new app and the number 29 overall app in the Social category of the Google Play Store over the most recent weekend. MeetMe launched the app as part of its strategy to deploy standalone apps to complement its successful MeetMe app. Choosy encourages high quality interactions by having users respond to simple icebreaker questions that allow them to show their personalities to prospective matches.
“We are now actively promoting Choosy on our core MeetMe Android app,” said Geoff Cook, CEO of MeetMe. “We believe the power to cross-promote our suite of applications using our core MeetMe app is apparent in Choosy’s swift climb in the rankings since its launch last month.”
The company plans to launch additional cross-marketing placements for its standalone apps over the coming weeks. These placements will include a permanent main menu integration in the MeetMe app, as well as promoting the standalone apps to all new users of MeetMe.
About MeetMe, Inc.
MeetMe® is the leading social network for meeting new people in the US and the public market leader for social discovery (NYSE MKT: MEET). MeetMe makes meeting new people fun through social games and apps, monetized by both advertising and virtual currency. With 60% of traffic coming from mobile, MeetMe is fast becoming the social gathering place for the mobile generation. The company operates MeetMe.com and MeetMe apps on iPhone, iPad, and Android in multiple languages including English, Spanish, Portuguese, French, Italian, German, Chinese (Traditional and Simplified), Russian, Japanese, Dutch, Turkish and Korean.
Cautionary Note Concerning Forward-Looking Statements
Certain statements in this press release are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding whether we can successfully and effectively cross-promote our suite of mobile applications using our MeetMe app and website, whether with respect to placement integrations, user promotions or otherwise, whether Choosy encourages high quality interactions, and whether and when Choosy will become available in the iTunes Store. All statements other than statements of historical facts contained herein are forward-looking statements. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “project,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include our ability to successfully and effectively cross-promote our suite of mobile applications using our MeetMe app and website, including with respect to placement integrations and user promotions, our ability to make Choosy available in the iTunes Store and the timing thereof, future rankings of Choosy and our other apps in the Android Marketplace, the risk that our applications will not function easily or otherwise as anticipated, the risk that unanticipated events affect the functionality of our applications with popular mobile operating systems, any changes in such operating systems that degrade our mobile applications’ functionality and other unexpected issues which could adversely affect usage on mobile devices. Further information on our risk factors is contained in our filings with the Securities and Exchange Commission (“SEC”), including the Form 10-K for the year ended December 31, 2012 and the Current Reports on Form 8-K filed with the SEC on May 1, 2013, October 1, 2013 and November 6, 2013. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.
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