Welcome!

Blog Feed Post

ZBD becomes Displaydata

Leading ESL solution provider announces next stage in business evolution

Monday 13 January 2014: ZBD, the leading provider of fully graphic electronic shelf-edge labels (ESLs), has today re-branded as Displaydata to reflect its transition to a complete digital display solutions provider that enables retailers to revolutionise the digital experience at the shelf-edge.

Electronic shelf-edge labelling has evolved and is becoming one of the key strategic investments for retailer's Boards to consider as ESLs become far more than just a paper replacement technology. As omni-channel retailing has become a reality, retailers need a dynamic display solution that brings the best of the digital world into the store and provides an integrated customer experience.

Displaydata offers retailers exactly that: a complete solution for in-store pricing, product, promotional information and customer engagement at the shelf-edge. The solution encompasses a full software management suite, 2-way RF infrastructure and a complete range of ESLs with the option of Bluetooth LE.

The business has been built on a strong heritage of developing display technology in the retail sector. ZBD created the first bistable LCD and has an extensive intellectual property portfolio and unparalleled expertise in display design and manufacture.

The rebranding and strategic shift reflects the evolution of the business and establishes Displaydata as a holistic solutions provider for all retailers. It will also enable Displaydata to continue to expand on a global scale and build on existing client relationships and partnerships in the EMEA, Americas and Asia Pacific regions.

Andrew Dark, CEO, Displaydata, said: "Following months of planning, we are delighted to announce our new broader solution range and re-brand from ZBD to Displaydata. The retail landscape has changed considerably over recent years and so has our business. We have evolved to offer more than just ESL technology and now have a complete digital display solution that enables retailers of all sizes to revolutionise the customer experience at the point where it matters most - the shelf-edge."

Displaydata will debut its new solutions at The National Retail Federation Big Show (Stand Number 4231) in New York on 12-14 January 2014, as well as launching significant additions to its product and software line-up.

The business transformation has been supported by investment from long-term partners Trillium International, DFJ Esprit, Lansdowne Partners and TTP Ventures and more recently Zebra Technologies Corporation.

About Displaydata
Displaydata is a venture-backed private company established in 2000. It is the leader in the design and supply of fully graphic electronic shelf labels (ESLs) and dynamic digital display solutions for retailers.

Displaydata's Dynamic Solution Suite features fully graphic, high definition, zero power displays of up to three colours. These are connected with a high-speed two-way RF 'light touch' infrastructure, and controlled by a suite of management and information software. Centrally managed and fully scalable, the solution easily, wirelessly and instantly updates everything from an individual ESL to an entire retail enterprise.

Displaydata's ESL Bluetooth Beacons enable promotional offers and added-value information to be sent direct to customers' smartphones, for a more engaging and rewarding in-store experience.

Displaydata will debut its new branding at The National Retail Federation Big Show (Hall 3A, Stand Number 4231) in New York on 12-14 January 2014, as well as launching significant additions to its product and software line-up. For more information visit www.displaydata.com or contact:

Sarah Todd, Displaydata
Email: [email protected]
Tel: +44 (0)1344 292 110

Paul James, Bite
Email: [email protected]
Tel: (0044) 020 8834 3423

Source: RealWire

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

Latest Stories
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that Juniper Networks (NYSE: JNPR), an industry leader in automated, scalable and secure networks, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. The company co-innovates with customers and partners to deliver automated, scalable and secure network...
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
@GonzalezCarmen has been ranked the Number One Influencer and @ThingsExpo has been named the Number One Brand in the “M2M 2016: Top 100 Influencers and Brands” by Analytic. Onalytica analyzed tweets over the last 6 months mentioning the keywords M2M OR “Machine to Machine.” They then identified the top 100 most influential brands and individuals leading the discussion on Twitter.
SYS-CON Events announced today that Hitachi, the leading provider the Internet of Things and Digital Transformation, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd., offers an integrated portfolio of services and solutions that enable digital transformation through enhanced data management, governance, mobility and analytics. We help globa...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across supply chain networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost and time for product recall as well as advance trade. Are you curious about Blockchain and how it can provide you with new opportunities for innovation and growth? In her session at 20th Cloud Exp...
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
The goal of Continuous Testing is to shift testing left to find defects earlier and release software faster. This can be achieved by integrating a set of open source functional and performance testing tools in the early stages of your software delivery lifecycle. There is one process that binds all application delivery stages together into one well-orchestrated machine: Continuous Testing. Continuous Testing is the conveyor belt between the Software Factory and production stages. Artifacts are ...
Back in February of 2017, Andrew Clay Schafer of Pivotal tweeted the following: “seriously tho, the whole software industry is stuck on deployment when we desperately need architecture and telemetry.” Intrigue in a 140 characters. For me, I hear Andrew saying, “we’re jumping to step 5 before we’ve successfully completed steps 1-4.”
SYS-CON Events announced today that Hitachi, the leading provider the Internet of Things and Digital Transformation, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd., offers an integrated portfolio of services and solutions that enable digital transformation through enhanced data management, governance, mobility and analytics. We help globa...
SYS-CON Events announced today that T-Mobile will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on ...
“DevOps is really about the business. The business is under pressure today, competitively in the marketplace to respond to the expectations of the customer. The business is driving IT and the problem is that IT isn't responding fast enough," explained Mark Levy, Senior Product Marketing Manager at Serena Software, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
SYS-CON Events announced today that Grape Up will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company specializing in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the U.S. and Europe, Grape Up works with a variety of customers from emergi...