|By Business Wire||
|January 14, 2014 12:00 PM EST||
Simply Hired today released the results of a commissioned study conducted by Forrester Consulting entitled the Total Economic Impact of Simply Hired. In that study, which is available here, Forrester concludes that Simply Hired's performance-based recruitment advertising platform outperforms alternatives to deliver new hires at a significantly lower Cost per Hire (CPH).
When comparing CPH across four large platforms, Simply Hired reduced costs by 58% compared to two leading traditional job boards and by 7% compared to another job search engine. The study concludes that a company making 1,500 new hires a year would save over $1 million a year in recruiting costs by incorporating Simply Hired into its broader hiring strategy.
The study, which is based on performance data from a broad range of recruitment advertising campaigns provided to Forrester, also details Simply Hired's extensive value across other key dimensions such as quality of client services, year-over-year technology advances, and faster time-to-fill open positions. Specific benefits referenced in the study include:
- Dedicated Simply Hired client service experts optimize job listings and bid prices to help clients save additional expense with no incremental fees.
- Ongoing technology innovation delivers ongoing performance improvements at no extra cost – and with no development costs incurred by the client.
- Visibility and control to make adjustments throughout the course of a hiring campaign, resulting in flexibility unavailable through traditional job boards and more efficient time-to-fill job openings.
Forrester, who conducted the study on behalf of Simply Hired, developed the study based on in-depth quantitative analysis of a large data sample from over 50 hiring companies across more than 20 industries. This data sample, along with qualitative input and feedback, was provided by a large recruitment advertising agency with approximately 1,000 employees and over $100 million in revenue. The agency, which facilitates the hiring of more than 75,000 positions each year across all industries, has worked with Simply Hired for six years.
“The global recruitment industry is in a major transformation, and traditional approaches for reaching candidates are no longer viable for companies seeking to hire the right people efficiently,” said James Beriker, CEO of Simply Hired. “Forrester has analyzed real client data to provide a very clear picture of what I believe to be Simply Hired’s advantages for employers. The metrics in the study are compelling, and demonstrate the value of Simply Hired’s performance-based recruitment advertising platform. This transformation is reminiscent of the shift we saw from display advertising to search engine marketing in the early Internet—and it is great to see employers and recruiters embracing those technologies.”
More information on Simply Hired’s performance-based advertising platform is available at http://employers.simplyhired.com/overview. Simply Hired is also offering one-on-one briefings to discuss the study in depth, as well as share individual insight into how recruiters can tap the best practices proven by marketers in order to improve the performance of online recruiting. To schedule a free briefing or consultation, please contact [email protected].
About Simply Hired
Simply Hired, a technology company based in Sunnyvale, California, operates job search engines in 24 countries and 12 languages. With more than 30 million unique visitors per month, the company provides job seekers access to millions of job openings across all job categories and industries, reaching job seekers on the web, social networks, mobile devices, email, and via thousands of partner sites including LinkedIn, The Washington Post, and Bloomberg Businessweek. With its Sponsored Jobs offering, Simply Hired enables employers to efficiently and cost-effectively reach candidates searching for jobs through its full-service pay-per-click (PPC) and self-service pay-per-post job advertising solutions. Simply Hired was founded in 2005, has offices in Sunnyvale, Los Angeles, New York and Toronto, and is privately held with funding from Foundation Capital and IDG Ventures. For more information, visit www.simplyhired.com.
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