Welcome!

News Feed Item

Good Food Made Simple Empowers Consumers to Eat Clean, Eat Simple

New survey reveals concerning data about people ingesting potentially harmful ingredients due to misreading or misunderstanding ingredient lists

BOSTON, Jan. 15, 2014 /PRNewswire/ -- Potassium Sorbate? Tetrasodium Pyrophosphate? Disodium Dihydrogen Pyrophosphate? Good Food Made Simple – a brand committed to using clean, simple ingredients – believes that if you can't pronounce an ingredient, or don't know what it means, you should be highly skeptical of eating it. That's why today, Good Food Made Simple is launching "Eat Clean, Eat Simple," a national campaign that helps people take control of what they put in their bodies by educating and inspiring them to read and understand ingredient labels – not just glance at the Nutrition Facts.

A recent survey conducted by Good Food Made Simple reveals that despite warnings about harmful ingredients found in packaged foods, Americans still purchase and consume foods that contain ingredients directly linked to long-term health problems. According to the survey, only 35 percent of Americans always read ingredient lists before purchasing packaged food. Of those people, only half of them do so to make sure that all of the ingredients are clean – with no preservatives, no additives, no hydrogenated oils (a source of trans fat), no artificial colors, flavors or sweeteners.

"Consumers are used to the convenience that comes with packaged foods, however, convenience often comes with a trade-off of less than wholesome ingredients," said George Gavris, Managing Partner at Good Food Made Simple, Inc. "We passionately believe that ingredients are the priority in every product, so we only use clean ingredients – ones people can understand and identify – that come from nature and farms, not science labs. We are launching Eat Clean, Eat Simple to inspire educated label reading, providing clarity and context along the way, so people can understand the importance of eating real, wholesome foods and how it affects your health," said Gavris.

Key Survey Results

People don't always understand what's in their food.

  • Real stat: Despite 87 percent of respondents stating that clean food products are important to them, 57 percent of these respondents report having purchased a leading macaroni and cheese product that is filled with preservatives and additives in the past two years.
  • Real food for thought: Carry a cheat sheet – which can be found on www.goodfoodmadesimple.com/eatclean – in your wallet to further educate yourself on unacceptable ingredients.

It's simply expected that preservatives and additives are in our food.

  • Real stat: Sadly, 50 percent of respondents say they would expect to find additives and/or preservatives – such as Calcium Carbonate, Guar Gum, Caramel Color and Vitamin A Palmitate – in instant oatmeal.
  • Real food for thought: Next time you purchase this common breakfast food, look for options that only contain recognizable ingredients.

People need to make time to learn what ingredients mean for their health.

  • Real stat: 41 percent of people say they only sometimes read ingredient lists because they don't have time. Just over one in five say it's because they don't understand most of the ingredients.
  • Real food for thought: You might be rushed and you might be tongue-tied, but that's no excuse for not understanding what you are putting in your body. Look for foods with ingredients you understand and trust.

Studies have shown that even a small amount of trans fat can result in an increased risk of coronary heart disease.

  • Real fact: When asked if they would buy a product with trans fats, only 11 percent of people say never and 34 percent say sometimes.
  • Real food for thought: Know your fats! Even if you are making foods at home you could be adding ingredients that include trans fats. Over time, trans fats clog your arteries and can harm your health.

Starting today, people can visit GoodFoodMadeSimple.com/EatClean to learn more about ingredients found in packaged foods, dispel common food myths and download a "Top 10 List of Ingredients to Avoid." Consumers can also participate in a brief ingredients quiz to receive coupons and a chance to win a "Clean Supermarket Sweep" – a grocery-shopping spree with a food expert to guide label reading and clean food purchasing.

About Good Food Made Simple
Good Food Made Simple is a national, all-natural packaged food company out of Boston, MA that vets all ingredients to meet a strict criteria of no artificial preservatives, no hydrogenated oils (a source of trans fat), and no artificial ingredients (including colors, flavors and sweeteners). Good Food Made Simple products are made with all-natural ingredients packed into quick, convenient and delicious meals. For more information go to GoodFoodMadeSimple.com, Facebook.com/GoodFoodMadeSimple, or follow @GFMSimple on Twitter.

SOURCE Good Food Made Simple

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
What's the role of an IT self-service portal when you get to continuous delivery and Infrastructure as Code? This general session showed how to create the continuous delivery culture and eight accelerators for leading the change. Don Demcsak is a DevOps and Cloud Native Modernization Principal for Dell EMC based out of New Jersey. He is a former, long time, Microsoft Most Valuable Professional, specializing in building and architecting Application Delivery Pipelines for hybrid legacy, and cloud ...
The Internet giants are fully embracing AI. All the services they offer to their customers are aimed at drawing a map of the world with the data they get. The AIs from these companies are used to build disruptive approaches that cannot be used by established enterprises, which are threatened by these disruptions. However, most leaders underestimate the effect this will have on their businesses. In his session at 21st Cloud Expo, Rene Buest, Director Market Research & Technology Evangelism at Ar...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
"Loom is applying artificial intelligence and machine learning into the entire log analysis process, from start to finish and at the end you will get a human touch,” explained Sabo Taylor Diab, Vice President, Marketing at Loom Systems, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, discussed some of the security challenges of the IoT infrastructure and related how these aspects impact Smart Living. The material was delivered interac...
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...