Welcome!

News Feed Item

Soraa Launches The World's First High Color Rendering, Line Voltage GU10 230V LED Lamps

-- New Transformer-Free LED Lamps Deliver the Light You Want with the Compatibility You Need

-- Soraa's LED Lamps Surpass Halogen Performance and Design Flexibility

FREMONT, California, Jan. 20, 2014 /PRNewswire/ -- Soraa, the world leader in GaN on GaN™ (gallium nitride on gallium nitride) LED technology, launched today the first line of high color and white rendering, high light output LED GU10 230V dimmable lamps. Uniquely, the company has released a 10 degree spot version, not available in halogen or from other LED manufacturers, as well as a 25 degree version that has a peak intensity higher than halogen and all other LED GU10 products. Now customers can buy transformer-free, full visible spectrum Soraa LED GU10 lamps that spectacularly render colors and whites; without beam striations, artifacts or multiple shadows visible in other manufacturer's LED products.

(Photo: http://photos.prnewswire.com/prnh/20140120/NY47321 )

"Soraa's no compromise, full visible spectrum, high color rendering LED lamps are simply the best on the market today. Our products excel in the key elements that define quality of light: light output, color rendering, white rendering, and beam definition. The Soraa GU10 lamps provide unmatched light output, perfectly uniform beams, exceptional rendering of colors and whites, full dimmability, long lamp life, dramatically improved energy efficiency, and excellent compatibility," said Jeff Parker, CEO of Soraa. "All these features are made possible through our proprietary GaN on GaN™ LED technology and innovative lamp design."

The company's continuous full visible spectrum Soraa Vivid 2 LED GU10 lamps, with a CRI of 95 and R9 greater than 90, render deep reds and cyans dramatically and accurately and have no artificial spectral "blue-peak". And just like natural light, the violet component of the full visible spectrum makes whites in fabrics and fibers stand out in their intended brightness and tint. 

Soraa's GaN on GaN™ LEDs have exceptionally high light density, emitting ten times more light per unit area of LED material than LEDs built on lower quality foreign substrates. As a result, the company's lamps have a single light source that casts a perfect beam and a single sharp shadow, bringing out textures and contrast to flawlessly illuminate any environment.

"With our new LED GU10 lamps, customers no longer need a transformer and we've made available beam and output options that were previously unattainable in the market, because of limitations with all other technologies. Additionally, our products are ideally suited for fully enclosed, non-ventilated fixtures—a place where other LED lamps struggle to perform," added Parker.

Built with design flexibility in mind, Soraa's new LED GU10 lamps are available in a wide range of light output, beam angles and color temperatures. Soraa's Premium 2 LED GU10 10 degree lamp has a peak intensity of 7760Cd and 2420Cd for the 25 degree option—twice that of halogen. The LED GU10 lamps are available in 10 degree, 25 degree, 36 degree, and 60 degree beam angles and 2700K, 3000K, 4000K, and 5000K color temperatures. Plus, the company's 10 degree lamp works with its award-winning magnetic accessory SNAP System. With a simple magnetic accessory attachment, beam shapes can be altered and color temperature can be modified, allowing endless design and display possibilities.

Soraa's new LED GU10 lamps are compatible with a very wide range of dimmers, having been tested and characterized extensively through its Works with Soraa program. And the company's novel heatsink design and thermal management system makes its lamps suitable for use in fully enclosed, non-ventilated fixtures, damp locations and outdoor applications.

As previously announced, the Soraa VIVID 2 and Premium 2 LED GU10 lamps are also available in 120V. For more information on Soraa's new lamps, visit www.soraa.com.

About Soraa
Pioneering lamps using second generation LEDs built from pure gallium nitride substrates (GaN on GaN™); Soraa has made ordinary lighting extraordinarily vibrant, brilliant and efficient. Soraa's full spectrum GaN on GaN™ LED lamps have superior color rendering and beam characteristics compared to performance limited lamps using LEDs created from non-native substrates. Founded in 2008, Soraa is located in Fremont California, where it manufactures its GaN on GaN™ LEDs in the company's state-of-the-art facility. For additional information, please visit www.soraa.com.

Soraa Media Contact:
Andy Beck
Makovsky   
[email protected] 
202-587-5634  

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
With the proliferation of both SQL and NoSQL databases, organizations can now target specific fit-for-purpose database tools for their different application needs regarding scalability, ease of use, ACID support, etc. Platform as a Service offerings make this even easier now, enabling developers to roll out their own database infrastructure in minutes with minimal management overhead. However, this same amount of flexibility also comes with the challenges of picking the right tool, on the right ...
SYS-CON Events announced today that Catchpoint Systems, Inc., a provider of innovative web and infrastructure monitoring solutions, has been named “Silver Sponsor” of SYS-CON's DevOps Summit at 18th Cloud Expo New York, which will take place June 7-9, 2016, at the Javits Center in New York City, NY. Catchpoint is a leading Digital Performance Analytics company that provides unparalleled insight into customer-critical services to help consistently deliver an amazing customer experience. Designed...
DevOps is not just last year’s buzzword. Companies with DevOps practices are 2.5x more likely to exceed profitability, market share, and productivity goals. But how do you enable high performance? What can you do right now to start? Find out from DevOps experts including Gene Kim, co-author of "The Phoenix Project," and the Dynatrace Center of Excellence.
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 ad...
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
Recognizing the need to identify and validate information security professionals’ competency in securing cloud services, the two leading membership organizations focused on cloud and information security, the Cloud Security Alliance (CSA) and (ISC)^2, joined together to develop an international cloud security credential that reflects the most current and comprehensive best practices for securing and optimizing cloud computing environments.
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
Sensors and effectors of IoT are solving problems in new ways, but small businesses have been slow to join the quantified world. They’ll need information from IoT using applications as varied as the businesses themselves. In his session at @ThingsExpo, Roger Meike, Distinguished Engineer, Director of Technology Innovation at Intuit, showed how IoT manufacturers can use open standards, public APIs and custom apps to enable the Quantified Small Business. He used a Raspberry Pi to connect sensors...
SYS-CON Events announced today that Avere Systems, a leading provider of enterprise storage for the hybrid cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Avere delivers a more modern architectural approach to storage that doesn’t require the overprovisioning of storage capacity to achieve performance, overspending on expensive storage media for inactive data or the overbuilding of data centers ...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
SYS-CON Events announced today that VAI, a leading ERP software provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. VAI (Vormittag Associates, Inc.) is a leading independent mid-market ERP software developer renowned for its flexible solutions and ability to automate critical business functions for the distribution, manufacturing, specialty retail and service sectors. An IBM Premier Business Part...
In most cases, it is convenient to have some human interaction with a web (micro-)service, no matter how small it is. A traditional approach would be to create an HTTP interface, where user requests will be dispatched and HTML/CSS pages must be served. This approach is indeed very traditional for a web site, but not really convenient for a web service, which is not intended to be good looking, 24x7 up and running and UX-optimized. Instead, talking to a web service in a chat-bot mode would be muc...
It's easy to assume that your app will run on a fast and reliable network. The reality for your app's users, though, is often a slow, unreliable network with spotty coverage. What happens when the network doesn't work, or when the device is in airplane mode? You get unhappy, frustrated users. An offline-first app is an app that works, without error, when there is no network connection.
With an estimated 50 billion devices connected to the Internet by 2020, several industries will begin to expand their capabilities for retaining end point data at the edge to better utilize the range of data types and sheer volume of M2M data generated by the Internet of Things. In his session at @ThingsExpo, Don DeLoach, CEO and President of Infobright, will discuss the infrastructures businesses will need to implement to handle this explosion of data by providing specific use cases for filte...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...