|By PR Newswire||
|January 20, 2014 02:30 PM EST||
NEW YORK, Jan. 20, 2014 /PRNewswire/ -- Below are experts from the ProfNet network that are available to discuss timely issues in your coverage area. If you are interested in interviewing any of the experts, please contact them via the contact information at the end of the listing. To receive these updates by email, send a note to [email protected] with the industries you cover, and we'll add you to the appropriate edition.
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- Price Transparency and the Legal Marketplace
- Retail Real Estate Investment Trends for 2014
- Google Ranked Among the Top Ten Technology Direct Marketers for 2014
- Education Reporter – Corpus Christi Caller-Times (TX)
- Internet News Manager – Newsday (NY)
- Local News Reporter – The Daily News (WA)
OTHER NEWS & RESOURCES
- From Apple[ton] to the Big Apple
- Blog Notes: Yoga and Boat Blogs
- Grammar Hammer: Passive Aggressive
Price Transparency and the Legal Marketplace
General Counsel and VP of Business Development
"Price transparency exists in virtually all marketplaces for goods and services – it's what allows consumer to compare prices and providers in just a few mouse clicks. While the marketplace for non-elective healthcare is biggest exception to this rule, the legal marketplace runs a close second. It's shockingly hard to find price information. Hourly rates, sure. But that doesn't offer much help. An hourly rate doesn't tell someone with a limited income, with a budget, what it's actually going to cost to address a legal problem. I'm talking about fixed prices, packaged legal services, things that are predictable and comparable. That sort of offer is rarer than a blue moon when it comes to lawyers. Why? Because our industry is both incredibly conservative and shockingly risk-averse. And it's not doing consumers any favors. It's time to lose the lawyerly, risk-averse mindset and embrace the commoditization. So what if some of the clients who are attracted to your fixed-price offer need more complicated services? Every other business in the world calls that an 'upsell.' As long as you clearly disclose what's in – and what isn't in – your fixed price offer, you shouldn't fear the upsell discussion. In fact, you should regard the fixed price offer as a great lead generation source for your higher-end services."
As general counsel and vice president of business development at Avvo, he is responsible for Avvo's legal, business development, business operations, customer service, finance and human resources functions. He is also a frequent writer and speaker on interactive media and professional ethics issues. Prior to joining Avvo in 2007, he spent over a decade in the wireless industry, in a mix of legal and non-legal roles: vice president, corporate development at AT&T Wireless, director of business development for Clearwire, and general counsel for Cellular One of San Francisco. He started his legal career as a litigator in the San Francisco Bay Area.
Media Contact: Kari Day, [email protected]
Retail Real Estate Investment Trends for 2014
L3 Capital LLC
Retail was hit hard in suburban locations during the recession, but one market that remained strong and continues to improve is the urban luxury market. As a result, real estate investors have found this to be a very favorable market for returns. Says Schott: "Cap rates in urban cores are reaching historic lows and rents are continuing to increase in prime locations. Investors who have entered these markets have seen favorable returns and strong retailers view them as safe moves. For example, L3 recently sold two properties in the Beverly Hills and West Hollywood market for a combined $62 million, approximately $27 million more than it paid for the properties a few years ago. However, as cap rates continue to decrease and prime locations become more expensive, investors will begin to look at secondary and tertiary markets for opportunities in 2014."
Schott is available to discuss trends in retailer activity, specific urban markets in the U.S. -- including Chicago, New York and LA -- and retail investment strategy. Based in Chicago, L3 Capital LLC is a real estate investment firm focused on institutional quality urban retail investments within first tier U.S. metropolitan markets.
Media Contact: Mark Thomton, [email protected]
Google Ranked Among the Top Ten Technology Direct Marketers for 2013
Simpson Direct, Inc.
"Google is ranked among the top ten direct marketers for 2013. Their use of direct mail shows that even large online companies have found direct mail to be extremely effective. Even those companies that promote advertising online use direct mail to find new customers. Direct mail may be an old advertising medium, but it is still relevant in today's marketplace."
Simpson is available to discuss why companies that collect data and sell online advertising still choose to promote their services with direct-mail marketing, and how small-business owners can effectively converge their digital and direct marketing efforts. He is the author of "The Direct Mail Solution: A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign" (Entrepreneur Press 2014) which reminds business owners of the importance of direct-mail marketing in a digital advertising marketplace.
Media Contact: Vanessa Campos, [email protected]
Following are links to job listings for staff and freelance writers, editors and producers. You can view these and more job listings on our Job Board: http://bit.ly/pncjobboard
- Journalist – Long Island Business News (NY)
- Editorial Assistant - Wilmington News Journal (OH)
- Reporter – Law360 (CA)
See more listings here.
OTHER NEWS & RESOURCES:
Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line at [email protected]
- 5 OLD-SCHOOL FREELANCE WRITER RULES YOU SHOULD BREAK. Want to know what successful freelancing veterans have learned about the changing nature of the writing business? Read on to see Dawn Papandrea's take: http://bit.ly/1dqPy8o
- MEDIA 411: FOCUSING ON JOURNALISM SKILLS. There are lots of useful skills to make you stand out in the newsroom. Although this list is not all-inclusive, these are some of those considered particularly important in today's media world. Do you have any skills you would add to the list? http://bit.ly/19gCwhK
- HOW TECHNOLOGY CAN HELP WRITERS. Technology serves many purposes. It can really help make one's work less time consuming and more efficient. In a recent #ConnectChat, we discussed how technology can benefit writers with our guest Julio Ojeda-Zapata, author and technology writer at St. Paul Pioneer Press. http://bit.ly/1cPrsTM
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Container technology is shaping the future of DevOps and it’s also changing the way organizations think about application development. With the rise of mobile applications in the enterprise, businesses are abandoning year-long development cycles and embracing technologies that enable rapid development and continuous deployment of apps. In his session at DevOps Summit, Kurt Collins, Developer Evangelist at Built.io, examined how Docker has evolved into a highly effective tool for application del...
Nov. 26, 2015 07:00 PM EST Reads: 328
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
Nov. 26, 2015 04:00 PM EST Reads: 378
Internet of @ThingsExpo, taking place June 7-9, 2016 at Javits Center, New York City and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo New York Call for Papers is now open.
Nov. 26, 2015 03:30 PM EST Reads: 523
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Y...
Nov. 26, 2015 03:30 PM EST Reads: 442
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York and Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty ...
Nov. 26, 2015 03:15 PM EST Reads: 519
We are rapidly moving to a brave new world of interconnected smart homes, cars, offices and factories known as the Internet of Things (IoT). Sensors and monitoring devices will touch every part of our lives. Let's take a closer look at the Internet of Things. The Internet of Things is a worldwide network of objects and devices connected to the Internet. They are electronics, sensors, software and more. These objects connect to the Internet and can be controlled remotely via apps and programs. ...
Nov. 26, 2015 02:15 PM EST Reads: 498
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, explored the IoT cloud-based platform technologies driving t...
Nov. 26, 2015 01:00 PM EST Reads: 391
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
Nov. 26, 2015 01:00 PM EST Reads: 290
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
Nov. 26, 2015 12:00 PM EST Reads: 148
As organizations shift towards IT-as-a-service models, the need for managing & protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection & E-Discovery of your data - whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise.
Nov. 26, 2015 11:30 AM EST Reads: 121
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
Nov. 26, 2015 11:00 AM EST Reads: 445
In recent years, at least 40% of companies using cloud applications have experienced data loss. One of the best prevention against cloud data loss is backing up your cloud data. In his General Session at 17th Cloud Expo, Sam McIntyre, Partner Enablement Specialist at eFolder, presented how organizations can use eFolder Cloudfinder to automate backups of cloud application data. He also demonstrated how easy it is to search and restore cloud application data using Cloudfinder.
Nov. 26, 2015 11:00 AM EST Reads: 124
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Nov. 26, 2015 10:00 AM EST Reads: 287
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Su...
Nov. 26, 2015 09:45 AM EST Reads: 370
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
Nov. 26, 2015 09:30 AM EST Reads: 377