Welcome!

News Feed Item

ProfNet Experts Available on Price Transparency, Direct Marketing, More

Also in This Edition: Jobs for Writers and Media Industry Blog Posts

NEW YORK, Jan. 20, 2014 /PRNewswire/ -- Below are experts from the ProfNet network that are available to discuss timely issues in your coverage area. If you are interested in interviewing any of the experts, please contact them via the contact information at the end of the listing. To receive these updates by email, send a note to [email protected] with the industries you cover, and we'll add you to the appropriate edition. 

If you are in need of additional experts, you can also submit a query to the hundreds of thousands of experts in our network. You can filter your request by institution type and geographic location to get the most targeted responses. The best part? It's free! Just fill out the query form to get started.

If you have any questions or need assistance with any aspect of ProfNet, please drop us a note at [email protected].

EXPERT ALERTS

  • Price Transparency and the Legal Marketplace
  • Retail Real Estate Investment Trends for 2014
  • Google Ranked Among the Top Ten Technology Direct Marketers for 2014

MEDIA JOBS

  • Education Reporter – Corpus Christi Caller-Times (TX)
  • Internet News Manager – Newsday (NY)
  • Local News Reporter – The Daily News (WA)

OTHER NEWS & RESOURCES

  • From Apple[ton] to the Big Apple
  • Blog Notes: Yoga and Boat Blogs
  • Grammar Hammer: Passive Aggressive

EXPERT ALERTS:

Price Transparency and the Legal Marketplace
Josh King
General Counsel and VP of Business Development
Avvo, Inc.
"Price transparency exists in virtually all marketplaces for goods and services – it's what allows consumer to compare prices and providers in just a few mouse clicks. While the marketplace for non-elective healthcare is biggest exception to this rule, the legal marketplace runs a close second.  It's shockingly hard to find price information.  Hourly rates, sure.  But that doesn't offer much help.  An hourly rate doesn't tell someone with a limited income, with a budget, what it's actually going to cost to address a legal problem.  I'm talking about fixed prices, packaged legal services, things that are predictable and comparable.  That sort of offer is rarer than a blue moon when it comes to lawyers. Why?  Because our industry is both incredibly conservative and shockingly risk-averse.  And it's not doing consumers any favors. It's time to lose the lawyerly, risk-averse mindset and embrace the commoditization.  So what if some of the clients who are attracted to your fixed-price offer need more complicated services?  Every other business in the world calls that an 'upsell.'  As long as you clearly disclose what's in – and what isn't in – your fixed price offer, you shouldn't fear the upsell discussion.  In fact, you should regard the fixed price offer as a great lead generation source for your higher-end services."
As general counsel and vice president of business development at Avvo, he is responsible for Avvo's legal, business development, business operations, customer service, finance and human resources functions. He is also a frequent writer and speaker on interactive media and professional ethics issues. Prior to joining Avvo in 2007, he spent over a decade in the wireless industry, in a mix of legal and non-legal roles: vice president, corporate development at AT&T Wireless, director of business development for Clearwire, and general counsel for Cellular One of San Francisco. He started his legal career as a litigator in the San Francisco Bay Area.  
Bio: http://tinyurl.com/ojzbdal
Website: http://www.avvo.com
Media Contact: Kari Day, [email protected]

Retail Real Estate Investment Trends for 2014
Greg Schott
Managing Principal
L3 Capital LLC
Retail was hit hard in suburban locations during the recession, but one market that remained strong and continues to improve is the urban luxury market. As a result, real estate investors have found this to be a very favorable market for returns. Says Schott: "Cap rates in urban cores are reaching historic lows and rents are continuing to increase in prime locations. Investors who have entered these markets have seen favorable returns and strong retailers view them as safe moves. For example, L3 recently sold two properties in the Beverly Hills and West Hollywood market for a combined $62 million, approximately $27 million more than it paid for the properties a few years ago. However, as cap rates continue to decrease and prime locations become more expensive, investors will begin to look at secondary and tertiary markets for opportunities in 2014."
Schott is available to discuss trends in retailer activity, specific urban markets in the U.S. -- including Chicago, New York and LA -- and retail investment strategy. Based in Chicago, L3 Capital LLC is a real estate investment firm focused on institutional quality urban retail investments within first tier U.S. metropolitan markets.
Website: http://www.l3capital.com
Media Contact: Mark Thomton, [email protected]

Google Ranked Among the Top Ten Technology Direct Marketers for 2013
Craig Simpson 
Owner 
Simpson Direct, Inc. 
"Google is ranked among the top ten direct marketers for 2013. Their use of direct mail shows that even large online companies have found direct mail to be extremely effective. Even those companies that promote advertising online use direct mail to find new customers. Direct mail may be an old advertising medium, but it is still relevant in today's marketplace."
Simpson is available to discuss why companies that collect data and sell online advertising still choose to promote their services with direct-mail marketing, and how small-business owners can effectively converge their digital and direct marketing efforts. He is the author of "The Direct Mail Solution: A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign" (Entrepreneur Press 2014) which reminds business owners of the importance of direct-mail marketing in a digital advertising marketplace. 
Website: http://simpson-direct.com   
Media Contact: Vanessa Campos[email protected]

****************

MEDIA JOBS:

Following are links to job listings for staff and freelance writers, editors and producers. You can view these and more job listings on our Job Board: http://bit.ly/pncjobboard

See more listings here.

*****************

OTHER NEWS & RESOURCES:

Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line at [email protected]

  • 5 OLD-SCHOOL FREELANCE WRITER RULES YOU SHOULD BREAK. Want to know what successful freelancing veterans have learned about the changing nature of the writing business? Read on to see Dawn Papandrea's take: http://bit.ly/1dqPy8o
  • MEDIA 411: FOCUSING ON JOURNALISM SKILLS. There are lots of useful skills to make you stand out in the newsroom. Although this list is not all-inclusive, these are some of those considered particularly important in today's media world. Do you have any skills you would add to the list? http://bit.ly/19gCwhK 
  • HOW TECHNOLOGY CAN HELP WRITERS. Technology serves many purposes. It can really help make one's work less time consuming and more efficient. In a recent #ConnectChat, we discussed how technology can benefit writers with our guest Julio Ojeda-Zapata, author and technology writer at St. Paul Pioneer Press. http://bit.ly/1cPrsTM

PROFNET is an exclusive service of PR Newswire. To submit a request for experts: http://bit.ly/findexperts  To search the ProfNet Connect experts database: http://www.profnetconnect.com  To contact ProfNet by phone: +1-800-PROFNET, ext. 1  To share a thought on Expert Alerts: [email protected]

SOURCE ProfNet

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Actian Corporation has announced the latest version of the Actian Vector in Hadoop (VectorH) database, generally available at the end of July. VectorH is based on the same query engine that powers Actian Vector, which recently doubled the TPC-H benchmark record for non-clustered systems at the 3000GB scale factor (see tpc.org/3323). The ability to easily ingest information from different data sources and rapidly develop queries to make better business decisions is becoming increasingly importan...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Kubernetes, Docker and containers are changing the world, and how companies are deploying their software and running their infrastructure. With the shift in how applications are built and deployed, new challenges must be solved. In his session at @DevOpsSummit at19th Cloud Expo, Sebastian Scheele, co-founder of Loodse, will discuss the implications of containerized applications/infrastructures and their impact on the enterprise. In a real world example based on Kubernetes, he will show how to ...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
Aspose.Total for .NET is the most complete package of all file format APIs for .NET as offered by Aspose. It empowers developers to create, edit, render, print and convert between a wide range of popular document formats within any .NET, C#, ASP.NET and VB.NET applications. Aspose compiles all .NET APIs on a daily basis to ensure that it contains the most up to date versions of each of Aspose .NET APIs. If a new .NET API or a new version of existing APIs is released during the subscription peri...
SYS-CON Events announced today that StarNet Communications will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. StarNet Communications’ FastX is the industry first cloud-based remote X Windows emulator. Using standard Web browsers (FireFox, Chrome, Safari, etc.) users from around the world gain highly secure access to applications and data hosted on Linux-based servers in a central data center. ...
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
StarNet Communications Corp has announced the addition of three Secure Remote Desktop modules to its flagship X-Win32 PC X server. The new modules enable X-Win32 to safely tunnel the remote desktops from Linux and Unix servers to the user’s PC over encrypted SSH. Traditionally, users of PC X servers deploy the XDMCP protocol to display remote desktop environments such as the Gnome and KDE desktops on Linux servers and the CDE environment on Solaris Unix machines. XDMCP is used primarily on comp...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...