|By Business Wire||
|January 20, 2014 02:44 PM EST||
Research and Markets (http://www.researchandmarkets.com/research/3b3rfn/global_lte_long) has announced the addition of the "Global LTE (Long Term Evolution) Tariff Tracker - Q4 2013" report to their offering.
The experts in telecoms pricing worldwide, has published the latest edition of the Global LTE Pricing Tariff Tracker subscription service, which shows the impact of new LTE (4G) network launches for the last 3 month period to the end of December 2013 (Q4-13) on pricing.
Over the last quarter the author has included updated LTE pricing from 130 operators in more than 70 countries worldwide - with particular growth in new services seen from the South American region.
In more established markets, LTE operators are also reducing the price for existing LTE services - particularly in France, where LTE services are being charged at the same level as 3G data. Additionally a number of operators have introduced selective price discounts or bundles as part of a LTE promotion. Examples of LTE promotions include:
- Personal (Paraguay) - a 50 per cent price reduction in LTE tariffs
- Telefonica O2 (Germany) - a 40 per cent price reduction for entry level pricing (for the first 12 months of a 24 month contract term)
- Telekom (Germany) - a discount off the monthly fee plus a 3 month free period for the Music Streaming Option
- Vodafone (UK) - an option to subscribe to either Spotify Premium or Sky Sports Mobile with a 4G contract, with a free period ranging from 6 months up to 24 months (depending on the 4G package subscription)
The Q4-13 Global LTE Pricing Tariff Tracker also segments LTE pricing (for Post Pay LTE for PC or laptop connectivity) into six main geographical regions around the world. It finds that average LTE pricing in the EU is now USD $34.89 per month (with an average monthly data allowance of almost 20GB) and is the lowest of the six regions surveyed by TCL.
Pricing for LTE services continues to develop rapidly. And operators are now experimenting with the bundling of additional content (e.g. music or mobile TV) with LTE 4G services in order to attract new users as an alternative to price discounting into 2014.
For more information visit http://www.researchandmarkets.com/research/3b3rfn/global_lte_long
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