Welcome!

News Feed Item

Unequal Turns Bright Gold for Sochi 2014 Winter Games

Snowboard qualifiers Torah Bright, Arielle and Taylor Gold and others gain protective edge with Unequal® sports gear

GLEN MILLS, Pa., Jan. 21, 2014 /PRNewswire/ -- As qualifiers make final preparations for the winter games in Sochi this February, athletes in snowboarding, slopestyle, ski cross, hockey and bobsled have turned to Unequal Technologies' highly protective, ultrathin sports gear for an additional edge in competition. In halfpipe snowboarding, Australia's 2010 Olympic gold medal winner Torah Bright and U.S. siblings Arielle and Taylor Gold trust Unequal supplemental padding in their helmet, on their body and in their boots. In men's hockey, U.S. goalie Ryan Miller's mask is fortified with Unequal. U.S. ski cross champion John Teller wears Unequal in his helmet and on his body. U.S. snowboard slopestyle athlete Ty Walker won't compete without Unequal in her helmet.

Born in battle, built for sport, Unequal with ART – Acceleration Reduction Technology – is a patented, military-grade composite fortified with Kevlar®, distinctive green Accelleron and optional ImpacShield. From supplemental head padding to insoles to spine, rib and customized butt pads, Unequal protective gear helps reduce the risk of injury by absorbing and dispersing impact energy away from the body in ways that foam and plastic do not. 

"Unequal congratulates all the athletes headed to Sochi on their selection to compete on the world's largest stage," said Unequal CEO Rob Vito. "They know they can't afford to be sidelined by falls or injuries, and it is heartening to know that those wearing Unequal trust us to protect them more when it matters. We take their trust seriously and provide the best protective gear available, customized for each athlete's needs."

Arielle, 17, and Taylor Gold, 20, have been wearing Unequal for two seasons. "Competing in the halfpipe is all about confidence and being able to get up and go again after a fall. I was sold after my first wipeout wearing Unequal. You feel the difference when you fall. There is nothing else out there like it," said Taylor Gold.

"Unequal gives me the confidence to push the envelope and go bigger in the halfpipe. It is surprisingly so thin but protects better than anything I have ever experienced. I love this stuff," said Arielle Gold.

"Talking about how good Unequal is is one thing. Walking away from a hard crash is everything. I never practice or compete without it in my helmet and on my body," said Australian Torah Bright. Bright, 27, will also compete in the new snowboard slopestyle event and possibly snowboard cross, if there are enough withdrawals prior to competition.

Ryan Miller, a professional NHL goalie with the Buffalo Sabres, led the U.S. men's ice hockey team to a silver medal as MVP at the 2010 Winter Olympics in Vancouver. Miller's mask has been customized by Warwick Mask & Equipment to include Unequal-reinforced protection. Unequal has also been involved in comprehensive product testing with the U.S. bobsled team to help them meet various protection needs.

In addition to athletes bound for Sochi, Unequal is worn by professional athletes in the NFL, MLB, NHL, X Games, action sports and by thousands of collegiate and amateur athletes. Unequal manufactures protective sports gear for the head, body and sole. To learn more about Unequal products or Unequal Technologies, visit Unequal.com.

About Unequal Technologies
Unequal Technologies' mission is to protect people in the military, sports, work and life. Its patented fusion of a military-grade composite fortified with Kevlar®, Accelleron and optional ImpacShield is engineered for personalized, concealed protection. The leading provider of supplemental protection technology, Unequal is committed to help reduce blunt force trauma generated by sports and military impacts. Professionals in the NFL, MLB, NHL and X Games, as well as thousands of collegiate and youth athletes in football, baseball, soccer, hockey, lacrosse, action sports, contact sports and other activities, wear Unequal's protective head and body gear. Unequal owns 85 international and U.S. patents and patents pending and its products have been tested by independent, certified laboratories, OEM facilities and top universities. Unequal is recognized as a Forbes' 100 Most Promising Companies, ESPN's Top 15 Best Sports Innovations, the No. 1 tech innovation of 2013 by Esquire.com and for the DuPont Kevlar® Innovation Award.

Remember, head and body protection are the second line of defense. Being careful and responsible is the first priority. Helmet and body pads do have limitations. No helmet pad can prevent or eliminate the risk of concussions or other serious head injuries while playing sports. Scientists have also not reached agreement on how the results of impact-absorption tests relate to concussions. No conclusions about a reduction of risk or severity of concussive injury should be drawn from impact-absorption tests. Unequal products are not bulletproof, bullet-resistant, stab-resistant or stab-proof. Obey the rules and code of conduct of each sport, game or activity. Use common sense and practice safe sports. For more information, visit unequal.com.

SOURCE Unequal Technologies

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
As many know, the first generation of Cloud Management Platform (CMP) solutions were designed for managing virtual infrastructure (IaaS) and traditional applications. But that's no longer enough to satisfy evolving and complex business requirements. In his session at 21st Cloud Expo, Scott Davis, Embotics CTO, explored how next-generation CMPs ensure organizations can manage cloud-native and microservice-based application architectures, while also facilitating agile DevOps methodology. He expla...
In a recent survey, Sumo Logic surveyed 1,500 customers who employ cloud services such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP). According to the survey, a quarter of the respondents have already deployed Docker containers and nearly as many (23 percent) are employing the AWS Lambda serverless computing framework. It’s clear: serverless is here to stay. The adoption does come with some needed changes, within both application development and operations. Tha...
Product connectivity goes hand and hand these days with increased use of personal data. New IoT devices are becoming more personalized than ever before. In his session at 22nd Cloud Expo | DXWorld Expo, Nicolas Fierro, CEO of MIMIR Blockchain Solutions, will discuss how in order to protect your data and privacy, IoT applications need to embrace Blockchain technology for a new level of product security never before seen - or needed.
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, discussed how they built...
Sanjeev Sharma Joins June 5-7, 2018 @DevOpsSummit at @Cloud Expo New York Faculty. Sanjeev Sharma is an internationally known DevOps and Cloud Transformation thought leader, technology executive, and author. Sanjeev's industry experience includes tenures as CTO, Technical Sales leader, and Cloud Architect leader. As an IBM Distinguished Engineer, Sanjeev is recognized at the highest levels of IBM's core of technical leaders.
Nordstrom is transforming the way that they do business and the cloud is the key to enabling speed and hyper personalized customer experiences. In his session at 21st Cloud Expo, Ken Schow, VP of Engineering at Nordstrom, discussed some of the key learnings and common pitfalls of large enterprises moving to the cloud. This includes strategies around choosing a cloud provider(s), architecture, and lessons learned. In addition, he covered some of the best practices for structured team migration an...
Digital transformation is about embracing digital technologies into a company's culture to better connect with its customers, automate processes, create better tools, enter new markets, etc. Such a transformation requires continuous orchestration across teams and an environment based on open collaboration and daily experiments. In his session at 21st Cloud Expo, Alex Casalboni, Technical (Cloud) Evangelist at Cloud Academy, explored and discussed the most urgent unsolved challenges to achieve f...
Recently, WebRTC has a lot of eyes from market. The use cases of WebRTC are expanding - video chat, online education, online health care etc. Not only for human-to-human communication, but also IoT use cases such as machine to human use cases can be seen recently. One of the typical use-case is remote camera monitoring. With WebRTC, people can have interoperability and flexibility for deploying monitoring service. However, the benefit of WebRTC for IoT is not only its convenience and interopera...
SYS-CON Events announced today that Synametrics Technologies will exhibit at SYS-CON's 22nd International Cloud Expo®, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Synametrics Technologies is a privately held company based in Plainsboro, New Jersey that has been providing solutions for the developer community since 1997. Based on the success of its initial product offerings such as WinSQL, Xeams, SynaMan and Syncrify, Synametrics continues to create and hone inn...
"WineSOFT is a software company making proxy server software, which is widely used in the telecommunication industry or the content delivery networks or e-commerce," explained Jonathan Ahn, COO of WineSOFT, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
The past few years have brought a sea change in the way applications are architected, developed, and consumed—increasing both the complexity of testing and the business impact of software failures. How can software testing professionals keep pace with modern application delivery, given the trends that impact both architectures (cloud, microservices, and APIs) and processes (DevOps, agile, and continuous delivery)? This is where continuous testing comes in. D
The dynamic nature of the cloud means that change is a constant when it comes to modern cloud-based infrastructure. Delivering modern applications to end users, therefore, is a constantly shifting challenge. Delivery automation helps IT Ops teams ensure that apps are providing an optimal end user experience over hybrid-cloud and multi-cloud environments, no matter what the current state of the infrastructure is. To employ a delivery automation strategy that reflects your business rules, making r...
There is a huge demand for responsive, real-time mobile and web experiences, but current architectural patterns do not easily accommodate applications that respond to events in real time. Common solutions using message queues or HTTP long-polling quickly lead to resiliency, scalability and development velocity challenges. In his session at 21st Cloud Expo, Ryland Degnan, a Senior Software Engineer on the Netflix Edge Platform team, will discuss how by leveraging a reactive stream-based protocol,...
Modern software design has fundamentally changed how we manage applications, causing many to turn to containers as the new virtual machine for resource management. As container adoption grows beyond stateless applications to stateful workloads, the need for persistent storage is foundational - something customers routinely cite as a top pain point. In his session at @DevOpsSummit at 21st Cloud Expo, Bill Borsari, Head of Systems Engineering at Datera, explored how organizations can reap the bene...
Most technology leaders, contemporary and from the hardware era, are reshaping their businesses to do software. They hope to capture value from emerging technologies such as IoT, SDN, and AI. Ultimately, irrespective of the vertical, it is about deriving value from independent software applications participating in an ecosystem as one comprehensive solution. In his session at @ThingsExpo, Kausik Sridhar, founder and CTO of Pulzze Systems, discussed how given the magnitude of today's application ...