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Customer Advocacy from NextBee Works with CRM Software to Discover and Engage Top Brand Influencers

Salesforce, NetSuite, Microsoft Dynamics - Seamlessly Merge These Powerful Tools with a Customer Advocacy Program from NextBee and Build a Base of Vocal Brand Advocates

FOLSOM, Calif., Jan. 21, 2014 /PRNewswire-iReach/ -- NextBee knows that remaining engaged in today's diverse online environment means identifying your best customers and encouraging them to become active brand advocates. Full and seamless integration with leading CRM software can finally allow you to track every customer touch point, and provide engagement incentives during any interaction. The resulting increase in customer satisfaction, advocacy and sales, can be very impressive.


By combining sales patterns and customer service interactions with advocacy activity data, you can possess a complete picture on when, where and how your best customers prefer to engage. This allows for the ability to identify and reduce friction while also providing targeted incentives that increase customer advocacy. This detailed level of customer interaction can even extend offline through custom created printed cards.

The adaptive architecture deployed by NextBee is what allows for this finely-tuned approach. NextBee's industry-leading modular software means you only deploy what works. A near unlimited number of tags allows you to create, test and target an equally unlimited number of segments. All activity data created through NextBee's customer advocacy program can be seamlessly integrated with your current CRM system for analysis. The integration process can even be automated.

Create incentives for social media posts, following and sharing. Develop exciting group challenges that increase community motivation. Offer a variety of exciting rewards, such as profile badges, level-ups, bonus activities, cash payouts, electronic gift cards, service credits, and more. NextBee's integrated technology makes it easy.

"Knowing where, when and how your customers engage with your brand is essential," says Ashish Mohole, Founder and CEO of NextBee, "It is what allows for a personalized approach that will get your customer's attention. Demonstrating knowledge of your customer's preferences is part of providing a quality experience. When you provide a consistent, high-quality, experience, customers will advocate on your behalf, especially when a small incentive is offered for doing so."

Through a seamlessly integration with Salesforce, NetSuite, Microsoft Dynamics and all other major CRM systems, the value of NextBee's customer advocacy program increases in three important ways:

  • Identify advocacy activities popular with your base of customers, and develop automated incentives to trigger an increase in their use
  • Use your data to discover, contact, and recruit top influencers on social media
  • Analyze activity based on the brand advocate's segment, his or her captured demographics, and even the channels they come through

40% of Brand Advocates responding to a survey said that they, "Answer, comment, or give an opinion online," several times during a typical week. While 83% of consumers admit that online reviews written by customers influence their purchasing decision. You current customer base represents a vast group of advocates able to wield outsized influence – if only you'll engage them effectively.

Over 300+ restaurants, retail consumer companies, B2B providers, professional sports franchises, insurance and financial corporations, and leading communication companies entrust NextBee with their customer's loyalty. Each looks to NextBee for the best way to leverage their unique products and engage a variety of customers, employees, and other affiliates through advanced programs that still allow for a hands-on approach.

Demonstrations of NextBee's referral program program features are available. Visit NextBee for more information and to schedule a personalized demonstration.

NextBee is a cloud-based software provider focusing on lead acquisition and customer engagement programs. NextBee seeks to build an army of loyal customers who actively engage your brand with excitement and passion. We provide proven value and solutions that work. Resulting in not only customer engagement, but engagement that drives sales. NextBee promotes easy analysis of exactly which customers, rewards, and types of activities are most likely to determine success. Our efforts allow our partners to optimize spending and benefit from the maximum ROI. NextBee creates and rewards excellence, always.

Copyright © 2014 NextBee. All rights reserved

Media Contact: Martin Verni, Next Bee Corporation, 1-800-547-1618, [email protected]

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SOURCE Next Bee Corporation

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