|By PR Newswire||
|January 22, 2014 10:00 AM EST||
PURCHASE, N.Y., Jan. 22, 2014 /PRNewswire/ -- Aquafina® FlavorSplash®, a line of sparkling and still water beverages and liquid water enhancers, is kicking off 2014 by encouraging teens everywhere to "Make a Splash" and celebrate their passions. To help spread the word, the brand's first-ever national commercial will include Austin Mahone along with his new single, "Mmm Yeah" featuring Pitbull. The single will be available on iTunes starting January 26th, timed to the commercial premiere, and is available for pre-order now. Days after the commercial debuts during The 56th Annual GRAMMY® Awards, Austin will perform his new single live at PepsiCo's "#PEPCITY" Super Bowl XLVIII kick-off celebration in New York City and then gear up for the launch of Aquafina FlavorSplash's "Make a Splash" year-long program.
Since becoming Digital and Brand Strategist for Aquafina FlavorSplash, Austin has been busy helping the brand come up with ways to engage, inspire and excite teens. In the new commercial, viewers will see how Austin's creativity transforms and is inspired by, the creative, colorful Aquafina FlavorSplash collection. "I am honored to play a larger role in the brand and help encourage teens to make a splash," said Austin. "I'm excited to be part of a program that empowers teens to be creative and pursue their passions whatever they may be, the same way I pursued my passion in music."
Following the commercial (shot and produced by AwesomenessTV), Austin will be making another splash with a performance at PepsiCo's Super Bowl XLVIII celebration in New York City on January 29. As a part of PepsiCo's "#PEPCITY" event at Bryant Park, fans will get to enjoy the free concert as a part of a three-day celebration in the first-of-its-kind, dome-enclosed space that will feature food and beverage offerings from PepsiCo and celebrity chefs.
"We are so thrilled to have Austin on our team and help guide us on a path through the exciting, busy world of teens," said Rebecca Granne, Sr. Director, Aquafina. "We look forward to inspiring teens to "Make a Splash" in their everyday lives with our year-long program, similar to how our products showcase how much more fun water can be with customizable hydration options."
The "Make a Splash" program calls on teens passionate in various areas such as music, entertainment, culinary arts, fashion and more, to share why they deserve their dream to become a reality. Seven lucky and creative teens will be selected and given the opportunity to experience their passion in a real-world, professional setting. The contest kicks off on February 10 with the first #MakeaSplash experience focusing on the music industry. From February 10-17, teens can visit FlavorSplash.com and submit a video demonstrating how they could help shake up the music biz – whether they want to be a musician, songwriter, record label mogul, the possibilities are endless. The lucky winning teen will have a chance to visit New York City and shadow Austin Mahone and his crew, for the ultimate music industry experience – up-close and in real-life. Other great finalist entries have a chance to win prizes – from DJ systems to speakers and more.
For additional information on the "Make a Splash" program please visit Facebook.com/flavorsplash, and join the conversation on Twitter and Instagram at @flavorsplash and #MakeaSplash.
No purchase necessary. A purchase will not increase your chances of winning. Legal residents of the 50 United States (D.C.), 18 years and older (19 in AL or NE) and who did not purchase any equipment for purposes of entering this contest. Void where prohibited. Enter Contest between 1/10/2014 & ending 1/17/2014. To enter and for Official Rules and other important terms and conditions, visit Facebook.com/FlavorSplash.
About Aquafina FlavorSplash
Aquafina FlavorSplash (www.flavorsplash.com) is a new creative take on water available in sparkling and still water beverages and liquid water enhancers. It is a product of PepsiCo Beverages Americas (PBA), a division of PepsiCo. PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo's people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo's promise to provide a wide range of foods and beverages from treats to healthy eats; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.
SOURCE Aquafina FlavorSplash
Palerra, the cloud security automation company, announced enhanced support for Amazon AWS, allowing IT security and DevOps teams to automate activity and configuration monitoring, anomaly detection, and orchestrated remediation, thereby meeting compliance mandates within complex infrastructure deployments. "Monitoring and threat detection for AWS is a non-trivial task. While Amazon's flexible environment facilitates successful DevOps implementations, it adds another layer, which can become a ...
Jul. 27, 2015 10:15 PM EDT Reads: 261
The speed of software changes in growing and large scale rapid-paced DevOps environments presents a challenge for continuous testing. Many organizations struggle to get this right. Practices that work for small scale continuous testing may not be sufficient as the requirements grow. In his session at DevOps Summit, Marc Hornbeek, Sr. Solutions Architect of DevOps continuous test solutions at Spirent Communications, explained the best practices of continuous testing at high scale, which is rele...
Jul. 27, 2015 10:00 PM EDT Reads: 1,310
"We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows," noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 27, 2015 09:45 PM EDT Reads: 963
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, S...
Jul. 27, 2015 09:00 PM EDT Reads: 2,016
With SaaS use rampant across organizations, how can IT departments track company data and maintain security? More and more departments are commissioning their own solutions and bypassing IT. A cloud environment is amorphous and powerful, allowing you to set up solutions for all of your user needs: document sharing and collaboration, mobile access, e-mail, even industry-specific applications. In his session at 16th Cloud Expo, Shawn Mills, President and a founder of Green House Data, discussed h...
Jul. 27, 2015 08:45 PM EDT Reads: 173
Delphix, the market leader in Data as a Service (DaaS), has been announced winner of the DevOps Solution Award at the prestigious Computing Vendor Excellence Awards in London. The awards celebrate the achievements of the technology vendors and service providers that are leading the field of enterprise IT. Delphix was recognised as the vendor demonstrating the most effective support of DevOps culture for its ability to improve time to market and collaboration between teams.
Jul. 27, 2015 08:00 PM EDT Reads: 252
"Our biggest growth area has been the security services, the managed services - the things that differentiate us in the market that there is no client that's too small and there's no client that's too big," explained Paul Mazzucco, Chief Security Officer at TierPoint, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 27, 2015 06:30 PM EDT Reads: 302
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 27, 2015 06:00 PM EDT Reads: 514
The Cloud industry has moved from being more than just being able to provide infrastructure and management services on the Cloud. Enter a new era of Cloud computing where monetization’s services through the Cloud are an essential piece of strategy to feed your organizations bottom-line, your revenue and Profitability. In their session at 16th Cloud Expo, Ermanno Bonifazi, CEO & Founder of Solgenia, and Ian Khan, Global Strategic Positioning & Brand Manager at Solgenia, discussed how to easily o...
Jul. 27, 2015 06:00 PM EDT Reads: 328
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
Jul. 27, 2015 05:30 PM EDT Reads: 1,328
Sysdig has announced two significant milestones in its mission to bring infrastructure and application monitoring to the world of containers and microservices: a $10.7 million Series A funding led by Accel and Bain Capital Ventures (BCV); and the general availability of Sysdig Cloud, the first monitoring, alerting, and troubleshooting platform specializing in container visibility, which is already used by more than 30 enterprise customers. The funding will be used to drive adoption of Sysdig Clo...
Jul. 27, 2015 05:00 PM EDT Reads: 399
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
Jul. 27, 2015 03:00 PM EDT Reads: 426
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of pro...
Jul. 27, 2015 03:00 PM EDT Reads: 1,220
"We do data integration for B2B also application to application, and we do data management and enable Big Data," explained Pat Adamiak, Vice President, Product Marketing at Liaison Technologies, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 27, 2015 03:00 PM EDT Reads: 296
"We specialize in testing. DevOps is all about continuous delivery and accelerating the delivery pipeline and there is no continuous delivery without testing," noted Marc Hornbeek, Sr. Solutions Architect at Spirent Communications, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 27, 2015 02:45 PM EDT Reads: 315