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Innovationship LLC Offers Innovation Leadership Training Services and Guide to Executive Education Programs and Leadership Development Firms

Veterans with 20+ years' experience as senior players at IDEO offer guidance on using design thinking to create more effective business leaders

SILICON VALLEY, Calif., Jan. 22, 2014 /PRNewswire-iReach/ -- In 2012, Silicon Valley veterans with over twenty years' experience as senior players at IDEO formed Innovationship LLC. Today the consultancy announced the availability of services for executive education programs and leadership development firms, and a free twelve-page booklet: "Innovation Leadership Training: Using Design Thinking to Create More Effective Business Leaders." Complimentary copies of the 12-page booklet, which includes discussion of Innovationship's offerings, are available at



Traditionally, business leaders expect and encourage innovation in their research and development (R&D) divisions. Today, amid fierce competition, businesses must encourage innovation in every function and at every level. By offering training in design thinking, executive education programs and leadership development firms give their clients the skills they need to help their organizations thrive.

Stanford's, the University of Toronto's Rotman School of Management, Citrix, The University of Minnesota's Carlson School of Management, ESADE, and California College of Art are among the organizations offering training in components of design thinking -- a recognized and effective approach to innovation pioneered by the global design and innovation firm IDEO.


Innovationship's new guide identifies "three aspects we believe to be critical for delivering excellence in Innovation Leadership Training -- the must-haves for any program to offer meaningful and effective education," says Innovationship co-founder Leon Segal, Ph.D.

"For over two decades, we have been practicing and providing education in design thinking. Our Innovation Leadership Training (ILT) is a fast and seamless way to integrate this approach as part of a current offering," said Segal. "We can take your clients through a learning journey that results in original solutions and exposes them to the unique perspective and skills necessary for innovation. ILT can be customized to fit your offerings, adding a new and essential dimension to your client's experience."


Segal is an innovation psychologist with over 25 years of experience in human factors, product innovation, and experience design. His experience includes the design of aircraft cockpits, the Palm V and a banking innovation center. After working in IDEO's Palo Alto offices, he founded and led the company's Tel Aviv office. He has directed innovation processes and taught design thinking all over the world. His insights appear in "The Art of Innovation" by IDEO General Manager Tom Kelley, among other popular books on business innovation.

Scott Underwood builds on stories and experiences gained from over 20 years at IDEO, where he wrote, edited, led workshops, and contributed to many of its books and publications. Since going on his own in 2009, he has delivered workshops and talks on design thinking and innovation to thousands of participants around the world.

Anna Gatmon is an educator with 15 years of experience in Transformative Learning. She uses innovation made personal to facilitate wholistic and spiritual transformation in individuals and groups. Anna's diverse background includes a career as a fashion model in Europe and the US and founding an alternative school based on an original wholistic educational model. She is currently working on a book presenting her approach to spirituality in daily life.

Larry Shubert is an entrepreneur and a former principal of IDEO with over 25 years experience as a designer, leader, educator, and executive, developing award-winning products and exploring strategic innovation opportunities for a range of consumer, commercial, and service organizations. He shares his passion for design by delivering workshops to groups ranging from senior executives to high school students.


Innovation Leadership Through Design Thinking

Founded in 2012, Innovationship provides a unique brand of design thinking training to build organizations' capacity for game-changing innovation. Our workshops, consulting, and events empower teams and organizations to shift their point of view, think creatively, and innovate. Learn more and sign up for Innovationship email updates at  Follow Innovationship on LinkedIn at

Partnering: Scott Underwood, Innovationship LLC, [email protected], +1-650-283-4365

Media: Fiona Hughes, B2B Communications, [email protected], +1-925-672-9547 

Media Contact: Fiona Hughes, B2B Communications, 9256729547, [email protected]

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SOURCE Innovationship LLC

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