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Devicescape Leads 'Beyond Offload' Discussion at the Wi-Fi Offload Summit 2014

Chief Marketing Officer Discusses How Wi-Fi Will Complement 4G, and Will Sit on Panel to Debate MNO Wi-Fi services

LONDON, UNITED KINGDOM and SAN BRUNO, CA -- (Marketwired) -- 01/23/14 -- Devicescape today announced that David Nowicki, CMO at Devicescape, will lead the discussion on curated amenity Wi-Fi at the Wi-Fi Offload Summit in Frankfurt, 22 - 23 January 2014. During the Operators Keynote session at 10.10am CET on Thursday, January 23, entitled 'Beyond Offload: How a Massive Curated Wi-Fi Footprint Complements 4G,' Nowicki will address a range of issues including how operators can manage the smartphone experience for subscribers, stimulate overall usage and deliver a better user experience.

In addition, Nowicki will participate in the panel debate 'How to Address the Need for Wi-Fi Services Among MNOs: Deploying Effective Carrier Wi-Fi Services', where he will be joined by senior executives from Deutsche Telekom AG, EE and InterDigital.

Devicescape curates and automates the world's amenity Wi-Fi, enabling mobile operators to magnify their capacity-reach and elevate the 'always best connected' experience. Devicescape now actively monitors close to 250 million amenity Wi-Fi hotspots worldwide. Its Curator Service uses machine-learning algorithms and the connection experience of its tens of millions of registered users to identify carrier-grade access points, which are incorporated into the company's Curated Virtual Network (CVN) that totals over 16 million global access points.

"Devicescape recognises curated amenity Wi-Fi as a core strategy for mobile operators in helping them deliver an optimal customer experience through seamless access and automatic connection. By taking advantage of amenity Wi-Fi, operators can extend network capacity and provide a service which complements the 4G user experience," said Nowicki. "Industry attitudes towards Wi-Fi are changing. Operators now feel that they can go beyond offload to integrate cellular and Wi-Fi to better manage the smartphone experience for subscribers."

Meet Devicescape
Devicescape is a Gold Partner of the Summit. Nowicki will be available during the event to discuss operator concerns about capacity and coverage in the world's most densely populated cities and demonstrate how the Curator Service eases cellular network congestion by delivering an "always best connected" user experience.

About Devicescape
Devicescape moves beyond Wi-Fi Offload and uniquely combines intelligent network selection with the world's largest curated virtual network of high-quality Wi-Fi hotspots. This enables mobile operators to magnify their capacity-reach and elevate the "always best connected" experience. Headquartered in San Bruno, California, Devicescape is privately held by leading venture capital companies including Kleiner Perkins Caufield & Byers, August Capital, Jafco Ventures, and Enterprise Partners. For more information visit

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Caitlin Mattias
Engage PR for Devicescape
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