Welcome!

News Feed Item

Northwest Energy Angels Now Element 8

Launches New Brand Identity, Including New Name and Website

SEATTLE, WA -- (Marketwired) -- 01/23/14 -- The Northwest Energy Angels (NWEA), an organization of angel investors focused on clean technology and sustainability, today launched its new brand identity, the result of a nearly year long strategic review, analysis and design process. Effective today, the organization will be known as Element 8. The organization unveiled the new identity at its annual Cleantech Leadership Forum.

"Strategically, we rebranded the organization to better reflect both who we are and where we're going," said Alison Shaw, co-chair of the group's Outreach committee. "Simply put, we continue to see deal flow from, and make investments in, companies that are far outside the Northwest and outside of pure energy technologies. The new identity removes reference to place and technology, and better positions us as a group that fuels young companies and accelerates the transition to a cleaner future and better world."

The dynamic behind the rebrand was evident in the more than $3.8 million Element 8 members invested in a total of 13 companies in 2013.

"These are exactly the types of companies, people and ideas we want to keep attracting, and with our new brand and messaging, we hope even more companies around the country will look at us as the premier resource for early stage clean technology funding," said Lars Johansson, co-chair of Element 8.

The new name is just part of a comprehensive brand refresh that includes a fully overhauled website, new imagery and powerful messaging. Nothing changes about the organization's mission, processes or benefits it offers members and portfolio companies.

Using the eighth element -- oxygen -- as metaphor, the new name reflects key attributes of the benefits the group provides to its funded companies, as well as the broader ecosystem. Oxygen symbolizes a number of things --

  • Life: Just as oxygen provides the essential elements of life, Element 8 provides vital capital;
  • Change: Oxygen is a prevailing agent in changing states (photosynthesis, fire, etc.), and a change is a key part of the Element 8 vision;
  • Fuel: Oxygen is a fuel, a catalyst -- just as Element 8 is for its portfolio companies;
  • Aspiration: Oxygen represents the wide-open sky -- abundant opportunity and possibility -- a vision we see for investing in clean technologies.

Element 8 is made of up of close to 70 accredited angel investors from across the Pacific Northwest, themselves successful executives and entrepreneurs, who provide investment capital, contacts and strategic advice to help early-stage companies achieve market success. Since its founding in 2006, Element 8 members have invested close to $14 million in 43 companies.

Element 8 provides its members (which range from seasoned investors to new angels with a desire to learn), access to quality deal flow and the tools for successful investing through a powerful business network, cooperative due diligence and relevant, timely education. Members of Element 8 balance the pursuit of profitable investments with the pursuit of a higher purpose -- accelerating the transition to a cleaner, more sustainable planet.

About Element 8
Founded in 2006 as Northwest Energy Angels and renamed Element 8 in 2014, the organization was the first angel investment group in North America to focus exclusively on cleantech, and continues to be a leading funder of early stage companies across the country. Element 8 angel members are committed to a prosperous and sustainable future through clean technologies. We partner with outstanding entrepreneurs to build successful companies, and leverage our collective expertise to accelerate the transition to a cleaner future and better world. To date, members have invested close to $14 million in 43 companies in California, Colorado, Maryland, Montana, New York, Oregon, Washington (state), Washington, D.C. and British Columbia, Canada. More information is available at: www.element8angels.com

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Imagine having the ability to leverage all of your current technology and to be able to compose it into one resource pool. Now imagine, as your business grows, not having to deploy a complete new appliance to scale your infrastructure. Also imagine a true multi-cloud capability that allows live migration without any modification between cloud environments regardless of whether that cloud is your private cloud or your public AWS, Azure or Google instance. Now think of a world that is not locked i...
In his session at Cloud Expo, Alan Winters, an entertainment executive/TV producer turned serial entrepreneur, will present a success story of an entrepreneur who has both suffered through and benefited from offshore development across multiple businesses: The smart choice, or how to select the right offshore development partner Warning signs, or how to minimize chances of making the wrong choice Collaboration, or how to establish the most effective work processes Budget control, or how to max...
SYS-CON Events announced today that Infranics will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Since 2000, Infranics has developed SysMaster Suite, which is required for the stable and efficient management of ICT infrastructure. The ICT management solution developed and provided by Infranics continues to add intelligence to the ICT infrastructure through the IMC (Infra Management Cycle) based on mathemat...
Most companies are adopting or evaluating container technology - Docker in particular - to speed up application deployment, drive down cost, ease management and make application delivery more flexible overall. As with most new architectures, this dream takes a lot of work to become a reality. Even when you do get your application componentized enough and packaged properly, there are still challenges for DevOps teams to making the shift to continuous delivery and achieving that reduction in cost...
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
SYS-CON Events announced today that Auditwerx will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Auditwerx specializes in SOC 1, SOC 2, and SOC 3 attestation services throughout the U.S. and Canada. As a division of Carr, Riggs & Ingram (CRI), one of the top 20 largest CPA firms nationally, you can expect the resources, skills, and experience of a much larger firm combined with the accessibility and attent...
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
MongoDB Atlas leverages VPC peering for AWS, a service that allows multiple VPC networks to interact. This includes VPCs that belong to other AWS account holders. By performing cross account VPC peering, users ensure networks that host and communicate their data are secure. In his session at 20th Cloud Expo, Jay Gordon, a Developer Advocate at MongoDB, will explain how to properly architect your VPC using existing AWS tools and then peer with your MongoDB Atlas cluster. He'll discuss the secur...
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), will provide an overview of various initiatives to certifiy the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldw...
In his General Session at 16th Cloud Expo, David Shacochis, host of The Hybrid IT Files podcast and Vice President at CenturyLink, investigated three key trends of the “gigabit economy" though the story of a Fortune 500 communications company in transformation. Narrating how multi-modal hybrid IT, service automation, and agile delivery all intersect, he will cover the role of storytelling and empathy in achieving strategic alignment between the enterprise and its information technology.
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists discussed how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations might...
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem" ...
In his session at 20th Cloud Expo, Scott Davis, CTO of Embotics, will discuss how automation can provide the dynamic management required to cost-effectively deliver microservices and container solutions at scale. He will discuss how flexible automation is the key to effectively bridging and seamlessly coordinating both IT and developer needs for component orchestration across disparate clouds – an increasingly important requirement at today’s multi-cloud enterprise.
The essence of cloud computing is that all consumable IT resources are delivered as services. In his session at 15th Cloud Expo, Yung Chou, Technology Evangelist at Microsoft, demonstrated the concepts and implementations of two important cloud computing deliveries: Infrastructure as a Service (IaaS) and Platform as a Service (PaaS). He discussed from business and technical viewpoints what exactly they are, why we care, how they are different and in what ways, and the strategies for IT to transi...