|By RealWire News Distribution||
|January 23, 2014 07:16 PM EST||
As European market embraces Pure for its all-flash storage technology, company achieves new distribution, channel, and support infrastructure milestones to support customer and partner demand.
London, UK - 23 January, 2014 — Pure Storage, the all-flash enterprise storage array company, today announced it is experiencing unprecedented momentum in the UK market, as the company nears the one year mark since opening its UK headquarters. Pure Storage has expanded the Pure Storage Partner Program (P3) to include more than 40 companies across Europe, supporting its aggressive partner-focused go-to-market plans.
Speaking at a private event in London today, CEO Scott Dietzen said: "Flash memory powers the experience we have all come to expect from smartphones, tablets and leading web properties, like Google Search and Facebook, today. Flash has already superseded mechanical disk for consumers and Pure Storage is driving this same transformation for organisations, by removing the traditional hurdles of mainstream flash adoption -- cost and compatibility. Ultimately, $15 billion in global yearly spend will shift from disk arrays to all-flash storage."
The company's decision to expand into the UK and EMEA was driven by demand from European enterprises frustrated by poor performance, usability and features from disk or hybrid storage solutions. This, paired with the increasing market penetration of random and heavy IO workloads, have resulted in Pure seeing a rapid expansion in adoption of the Pure FlashArray across the region via a broad and diverse partner network and direct sales force.
Dietzen adds that "not since the advent of virtualisation has IT seen such a technology sea-change. As a solution, flash is 10 times faster, 10 times greener, 10 times more reliable, and 10 times simpler than the legacy spindles it's replacing, and yet costs less. Flash frees organisations from the shackles of their legacy storage infrastructure and unlocks irrefutable businesses value. This is driving massive growth for us here in the UK that we are thrilled to be executing with the help of our incredible channel partners."
Mergermarket is a Pure Storage customer. The company is owned by the Financial Times Group, and delivers corporate financial news, intelligence and analysis from around the world that's independent, insightful and indispensable.
According to Rakesh Patel, Head of Infrastructure at Mergermarket, "the power of Pure made it the obvious choice. Our old disk-based system was outdated and was really slowing us down, limiting the flexibility we had to accelerate our business and leverage our user and customer data to make better, faster business decisions. With Pure, we are now able to process data as fast as the servers can handle, and no longer are limited by our storage infrastructure."
Now in its third generation release, Pure Storage's flagship product FlashArray continues to deliver a ground-breaking storage experience designed to meet the rigorous resiliency, scalability, efficiency and performance requirements of enterprise clients in diverse markets, and for a variety of high performance workloads and applications, including VDI, cloud computing, and database and server virtualisation. FlashArray was the industry's first all-flash enterprise storage array to successfully drive the cost of flash memory below that of legacy spinning disk, delivering the innumerable benefits of all-flash at a price point the mainstream could afford.
Betfair Group plc, the world's largest Internet online gaming platform, has also deployed Pure.
"From performance to cost savings, we have truly transformed our business capability with Pure Storage," said Schalk Van Der Merwe, Head of Hosting at Betfair, who is overseeing the company's move to a hybrid cloud. "With Pure, we can now spin up hundreds of IaaS and PaaS offerings in as little as 40 minutes compared to six or more hours previously. The Pure FlashArray allows us to deliver new development platforms faster than we thought possible. For this reason, plus the simplicity and non-disruptive advantage that Pure offers, Betfair is confident in our choice of Pure Storage as a long term partner."
UK partners also realising the demand include companies like Softcat, a leading provider of software licensing, hardware, security and related IT services to corporate and public sector organisations and also a veteran UK Pure partner.
According to Softcat Solutions Director, Sam Routledge: "Pure Storage has created a revolutionary solution that has changed how people think about enterprise storage. It brings the speed and density of flash, but the enterprise reliability and cost that users just don't expect from flash today. We are helping businesses with virtualised workloads experience sharp improvements in both cost and performance by deploying the Pure FlashArray. Plus, it's so easy to install."
Globally, Pure Storage has attracted the industry's most recognised talent to its ranks and the UK market is no exception. Overseeing local Northern EMEA operations will be Peter Gadd, Director for Pure Storage EMEA, who brings over a decade of experience in senior leadership roles in the storage industry. Most recently at EMC, he demonstrated a strong track record of establishing rapid growth and repeatable operational excellence. Peter joins John Silva to lead Pure Storage EMEA operations. Together, they will be responsible for driving the continued growth of Pure Storage in the UK, as customers continue to move from legacy mechanical disk to all-flash storage.
In August of 2013, Pure Storage announced a US$150 million funding round with top tier public market investors, marking the single largest private financing event in the history of the storage industry. Pure has raised US$245 million in capital to date and is currently pursuing aggressive international expansion into strategic, geographic markets across Europe, the Middle East, Africa, Australia and New Zealand and Asia-Pacific.
About Pure Storage
Pure Storage, the all-flash enterprise storage company, enables the broad deployment of flash in the data centre. When compared to traditional disk-centric arrays, Pure Storage all-flash enterprise arrays are 10x faster and 10x more space and power efficient at a price point that is less than performance disk per gigabyte stored. The Pure Storage FlashArray is ideal for high performance workloads, including server virtualisation, desktop virtualisation (VDI), database (OLTP, real-time analytics) and cloud computing. For more information, visit www.purestorage.com.
+44 (0)20 8741 1123
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Aug. 29, 2016 05:03 PM EDT Reads: 111
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Aug. 29, 2016 04:30 PM EDT Reads: 3,561
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Aug. 29, 2016 02:15 PM EDT Reads: 3,736
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
Aug. 29, 2016 02:00 PM EDT Reads: 983
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Aug. 29, 2016 02:00 PM EDT Reads: 2,476
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
Aug. 29, 2016 01:01 PM EDT Reads: 244
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Aug. 29, 2016 12:45 PM EDT Reads: 2,020
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Aug. 29, 2016 12:15 PM EDT Reads: 821
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, wil...
Aug. 29, 2016 12:00 PM EDT Reads: 871
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Aug. 29, 2016 12:00 PM EDT Reads: 3,190
Enterprises have forever faced challenges surrounding the sharing of their intellectual property. Emerging cloud adoption has made it more compelling for enterprises to digitize their content, making them available over a wide variety of devices across the Internet. In his session at 19th Cloud Expo, Santosh Ahuja, Director of Architecture at Impiger Technologies, will introduce various mechanisms provided by cloud service providers today to manage and share digital content in a secure manner....
Aug. 29, 2016 12:00 PM EDT Reads: 826
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
Aug. 29, 2016 08:15 AM EDT Reads: 739
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Aug. 29, 2016 08:00 AM EDT Reads: 849
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Aug. 29, 2016 08:00 AM EDT Reads: 945
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
Aug. 29, 2016 07:30 AM EDT Reads: 819