|By PR Newswire||
|January 27, 2014 10:34 AM EST||
NEW YORK, Jan. 27, 2014 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
Market Focus: Trends and Developments in the Ice Cream Sector in the US
This report provides a concise overview of the Ice Cream market in the US. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.
Introduction and Landscape
Why was the report written?
This overview of the consumer and market dynamics of the US Ice Cream sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.
What is the current market landscape and what is changing?
Indulgence is the most important motivation in the US Ice Cream market, which shows the need for manufacturers to produce new flavors and types of Premium Ice Cream with different ingredients.
What are the key drivers behind recent market changes?
The desire to consume products that help them relax and better enjoy personal time, are additional key touch points for consumers that should be used to drive product benefits and communications.
What makes this report unique and essential to read?
This report brings together consumer insight and market data to provide a comprehensive brief of the US's Ice Cream sector. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.
Key Features and Benefits
Analysis of consumer behaviour, economic conditions, and demography reveals emerging opportunities in the US Ice Cream sector.
Key growth categories are highlighted by analysing the market dynamics of major Ice Cream categories.
Market shares are provided for the leading brands and private label across Ice Cream categories.
An overview of packaging trends in the Ice Cream sector is provided, including primary packaging material and type, packaging closures, and outer packaging.
Key Market Issues
Rising disposable income and urban culture has resulted in an increasing demand for premium ice cream among consumers.
Fun & Enjoyment is the third most valuable consumer trend impacting the Ice Cream market in the US, followed by Value conscious consumer trends. Companies are increasingly associating fun and enjoyment with Ice Cream through innovation in colors and flavors; retailer's private label strategies are targeting value conscious consumer trends.
Rising disposable incomes and a growing economy help consumers to spend on products that offer a more enjoyable experience.
Small portion snacking allows consumers a special moment to them self, which is being targeted by Companies with small portion multi-pack product lines.
Private Label's Premium and variety flavors are increasingly seen in Wal-Mart and Kroger, indicating shift from "me-too" products, towards premiumization and direct competition with branded products.
Ice Cream manufacturers are focusing on provenance and creating premium products in standard flavors, such as Vanilla, Chocolate and Strawberry, through the use of high-end ingredients.
An increasing health-consciousness is leading to a growth in demand for products with functional and natural ingredients, and healthier options, such as smaller portion sizes and lower levels of fat and calories.
Private label ice cream products are gaining importance, and are poised for higher growth in the coming years. More than 50% of the Ice Cream is sold though Hypermarkets & Supermarkets.
The Ice Cream market in the US is facing competition from substitute products such as frozen yogurt and cheese cake. An awareness of the health benefits of soya and dairy products, like frozen yoghurt, is high and as a result, demand for soya and dairy-based frozen desserts will rise in the future as they are increasingly positioned to benefit from growing health concerns.
- Growing proportion of affluent Millennial population in the US
- Food and Grocery retail sales are concentrated in national chains
- Hypermarkets and Supermarkets account for the largest share of sales in the US Ice Cream market
- Improving economic conditions will drive the food services market in the US
- Older population is driving the consumption of Ice Cream in US
- Ice cream manufacturers should focus their strategies towards teens, Mid Lifers and above age groups
- Indulgence is the major trend driving the American Ice Cream consumers
- The market has grown steadily over the last five years and this is set to grow wit h the same rate.
- Artisanal and Take-home Ice Cream categories are growing faster than Impulse Ice Cream.
Brands and Private Labels
- Higher penetration of private label products in Take-home Ice Cream market
- Key companies by category
- Paper and Board is the most preferred form of packing material in Ice Cream market giving convenience to customer
- Rising consumption and growing trend towards small packaging of Ice Cream products will drive changes in packaging demand by 2017
Future Outlook- four key trends in the US's Ice Cream sector
- Premiumizationand differentiation in Ice Cream is gaining popularity
- Need to address the health concerns associated with eating Ice Cream
- Growing market for private label products
- Tough competition from Dairy and Soya alternatives
Data Appendix and Summary Methodology
To order this report: Market Focus: Trends and Developments in the Ice Cream Sector in the US
Contact Clare: [email protected]
Intl: +1 339-368-6001
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...
Sep. 30, 2016 04:30 PM EDT Reads: 371
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
Sep. 30, 2016 04:30 PM EDT Reads: 1,819
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Sep. 30, 2016 04:30 PM EDT Reads: 729
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Sep. 30, 2016 04:00 PM EDT Reads: 3,578
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
Sep. 30, 2016 03:45 PM EDT Reads: 3,657
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Sep. 30, 2016 03:30 PM EDT Reads: 358
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Sep. 30, 2016 03:00 PM EDT Reads: 3,665
Video experiences should be unique and exciting! But that doesn’t mean you need to patch all the pieces yourself. Users demand rich and engaging experiences and new ways to connect with you. But creating robust video applications at scale can be complicated, time-consuming and expensive. In his session at @ThingsExpo, Zohar Babin, Vice President of Platform, Ecosystem and Community at Kaltura, will discuss how VPaaS enables you to move fast, creating scalable video experiences that reach your ...
Sep. 30, 2016 03:00 PM EDT Reads: 1,236
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Sep. 30, 2016 03:00 PM EDT Reads: 3,013
In his session at @ThingsExpo, Kausik Sridharabalan, founder and CTO of Pulzze Systems, Inc., will focus on key challenges in building an Internet of Things solution infrastructure. He will shed light on efficient ways of defining interactions within IoT solutions, leading to cost and time reduction. He will also introduce ways to handle data and how one can develop IoT solutions that are lean, flexible and configurable, thus making IoT infrastructure agile and scalable.
Sep. 30, 2016 03:00 PM EDT Reads: 1,652
Businesses are struggling to manage the information flow and interactions between all of these new devices and things jumping on their network, and the apps and IT systems they control. The data businesses gather is only helpful if they can do something with it. In his session at @ThingsExpo, Chris Witeck, Principal Technology Strategist at Citrix, will discuss how different the impact of IoT will be for large businesses, expanding how IoT will allow large organizations to make their legacy ap...
Sep. 30, 2016 03:00 PM EDT Reads: 551
Creating replica copies to tolerate a certain number of failures is easy, but very expensive at cloud-scale. Conventional RAID has lower overhead, but it is limited in the number of failures it can tolerate. And the management is like herding cats (overseeing capacity, rebuilds, migrations, and degraded performance). Download Slide Deck: ▸ Here In his general session at 18th Cloud Expo, Scott Cleland, Senior Director of Product Marketing for the HGST Cloud Infrastructure Business Unit, discusse...
Sep. 30, 2016 02:45 PM EDT Reads: 2,647
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
Sep. 30, 2016 02:45 PM EDT Reads: 661
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
Sep. 30, 2016 02:30 PM EDT Reads: 2,466
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
Sep. 30, 2016 02:30 PM EDT Reads: 359