|By PR Newswire||
|January 28, 2014 08:45 AM EST||
BOSTON, Jan. 28, 2014 /PRNewswire/ -- ENERGYbits® announces its #itsOKtoSwallow campaign and contest to honor athletes competing at Sochi 2014 Winter Games. The contest name not only illustrates how to take ENERGYbits® algae tabs (they're best swallowed) but also pays tribute to athletes competing at this year's Winter Games in Sochi. Athletes take a leap of faith when they pursue their dream to compete at the Olympic Games. It's a path full of pain and years of training so they swallow hard before making the commitment. The ENERGYbits® campaign #itsOKtoSwallow may be playful but it also recognizes the courage it takes to work hard to make a dream come true and reminds us that it's OK to Dream Big.
No one understands dreaming big and starting small more than ENERGYbits® Inc. (www.energybits.com). This tiny sports nutrition startup from Boston, MA sells algae tabs, a high-protein, plant-based fuel loved by runners and athletes. The company's determination and "I think I can" approach is one that is shared by Olympic athletes and has propelled ENERGYbits® to be at this year's Winter Games alongside world class athletes and billion dollar companies. Just like athletes, ENERGYbits® has worked hard to grow strong and build credibility. This year they reached a tipping point with so many Olympic athletes endorsing them, they decided it was time to make the leap to the world stage and be with their athletes at the Games.
Algae has been sold in the USA and Canada for fifty years, and is not only prized by Olympic athletes but also elite groups like NASA, the United Nations and Carnegie Institute, all of whom endorse algae as the most nutritionally dense food in the world. And no wonder. Algae boasts the highest concentration of nutrients (40) and the highest concentration of protein (64%) in the world (three times that of steak).
ENERGYbits® is the first company to build algae into a national nutrition brand for the North American market. Olympic and professional athletes wanting to improve their performance were the first to embrace ENERGYbits® tabs whose plant based fuel has quickly become a "must have" for all endurance athletes, fitness enthusiasts, families, busy executives, and consumers wanting to improve their health and energy, naturally and easily, but without caffeine, sugar, chemicals, gluten or stomach distress. Just swallow a handful and go.
If you're going to the Winter Games this year, look for the ENERGYbits® team who will be in Sochi giving away samples and "its OK to Swallow" swag. Regardless of whether you are in Sochi for the Games or watching them from home, be sure to enter the ENERGYbits #itsOKtoSwallow video contest. All you need to do is 1) submit a fifteen second video showing how you take your bits; 2) post your video on Instagram or Twitter; 3) tag it with #itsOKtoswallow, @energybits (or email it to [email protected]). Each valid video entry will be posted on http://www.pinterest.com/energybits/itsoktoswallow-videos. Submissions will be accepted until February 28, and winners will be announced March 2nd 2014 on www.twitter.com/energybits and www.facebook.com/energybits. Prizes of ENERGYbits® tabs and "itsOKtoSwallow" swag will be awarded for multiple categories including: most liked video; most original video; funniest video; most people in a video; best athlete video; best non-athlete video; staff favorite, and more!
If you haven't tried ENERGYbits® yet, you are sure to be pleasantly surprised. Made from just one ingredient -organically grown, NON-GMO spirulina, these tiny "bits-of-food" that you swallow are sure to make you feel so great, you may want to leap over tall buildings in a single bound. But ENERGYbits® suggests you leave that to the guys in the blue tights and red capes, or the athletes in Sochi.
ENERGYbits® Inc. is a sports nutrition company owned by Bits of Health Inc., a five year old nutraceuticals company based in Boston, MA, USA. ENERGYbits® Inc. sells algae tabs to professional and amateur sports, runners, fitness enthusiasts and consumers. For more information or to purchase yours visit www.energybits.com or www.bitsofhealth.com
For more information contact:
Read more news from ENERGYbits.
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
Nov. 30, 2015 12:45 PM EST Reads: 341
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
Nov. 30, 2015 12:45 PM EST Reads: 284
Countless business models have spawned from the IaaS industry – resell Web hosting, blogs, public cloud, and on and on. With the overwhelming amount of tools available to us, it's sometimes easy to overlook that many of them are just new skins of resources we've had for a long time. In his general session at 17th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, an IBM Company, broke down what we have to work with, discussed the benefits and pitfalls and how we can best use them ...
Nov. 30, 2015 11:45 AM EST
In recent years, at least 40% of companies using cloud applications have experienced data loss. One of the best prevention against cloud data loss is backing up your cloud data. In his General Session at 17th Cloud Expo, Sam McIntyre, Partner Enablement Specialist at eFolder, presented how organizations can use eFolder Cloudfinder to automate backups of cloud application data. He also demonstrated how easy it is to search and restore cloud application data using Cloudfinder.
Nov. 30, 2015 11:00 AM EST Reads: 215
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, exploreed the current state of IoT connectivity and review key trends and t...
Nov. 30, 2015 10:45 AM EST Reads: 462
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessi...
Nov. 30, 2015 10:30 AM EST Reads: 353
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now ...
Nov. 30, 2015 10:00 AM EST Reads: 290
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Y...
Nov. 30, 2015 09:00 AM EST Reads: 506
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true ...
Nov. 30, 2015 08:00 AM EST Reads: 564
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem"...
Nov. 30, 2015 07:00 AM EST Reads: 468
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Nov. 30, 2015 07:00 AM EST Reads: 382
Container technology is shaping the future of DevOps and it’s also changing the way organizations think about application development. With the rise of mobile applications in the enterprise, businesses are abandoning year-long development cycles and embracing technologies that enable rapid development and continuous deployment of apps. In his session at DevOps Summit, Kurt Collins, Developer Evangelist at Built.io, examined how Docker has evolved into a highly effective tool for application del...
Nov. 30, 2015 06:00 AM EST Reads: 388
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound...
Nov. 30, 2015 05:30 AM EST Reads: 494
As organizations shift towards IT-as-a-service models, the need for managing & protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection & E-Discovery of your data - whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise.
Nov. 30, 2015 05:15 AM EST Reads: 253
PubNub has announced the release of BLOCKS, a set of customizable microservices that give developers a simple way to add code and deploy features for realtime apps.PubNub BLOCKS executes business logic directly on the data streaming through PubNub’s network without splitting it off to an intermediary server controlled by the customer. This revolutionary approach streamlines app development, reduces endpoint-to-endpoint latency, and allows apps to better leverage the enormous scalability of PubNu...
Nov. 30, 2015 04:00 AM EST Reads: 349