Welcome!

News Feed Item

PRSA New York Announces 2014 Big Apple Awards' Call for Entries

Chapter Introduces New Eco-Friendly Online Entry System; Enter by Valentine's Day and Save

NEW YORK, NY -- (Marketwired) -- 01/28/14 -- The New York Chapter of the Public Relations Society of America (PRSA-NY) has released a call for entries for the 2014 Big Apple Awards, asking public relations practitioners in the Tri-State Area to submit their best work for consideration. For the first time ever, the chapter will accept entries through an online portal, offering a user- and eco-friendly way to participate in the competition.

Widely regarded as one of the industry's most prestigious accolades, the Big Apple Awards honor innovative and strategic PR campaigns and projects. The competition is open to communications professionals based in the New York metropolitan region or to professionals outside the region whose campaign was at least partially conducted in New York. They are invited to submit their best work/campaigns conducted during 2013 for consideration. Early bird pricing, offering PRSA-NY members and non-member a $100 savings on each entry, is available through February 14, with a final entry deadline of March 3. Winners will be announced at the annual Big Apple Awards ceremony on Thursday, May 22 at the Mandarin Oriental Hotel in New York City.

"PRSA-NY's annual Big Apple Awards recognize excellence in our profession," said Henry Feintuch, president, PRSA-NY and president, Feintuch Communications. "This year, we are making it easier than ever for PR pros to participate by our investment in an electronic contest management system. This means no more printing out of work, assembling physical binders and shipping them to PRSA-NY. It's also quite simple now to submit campaigns into additional relevant categories."

The New York Chapter of PRSA established the Big Apple Awards in 1988 to celebrate excellence in public relations. A panel of leading industry professionals will judge the entries on research, planning, execution and results. New for 2014, bonus points will be awarded for entries that not only have impressive media results, but also clearly can point to direct business or other campaign outcomes. Each unique campaign can be submitted in up to three relevant categories, with discounts offered for second and third categories, and winners from each category are eligible for the top recognition "Best of the Best" award.

2014 Big Apple Award categories include:

Campaign Division

  • Community Relations
  • Reputation & Brand Management
  • Events & Observances
  • Public Service
  • Public Affairs
  • Marketing Consumer Products
  • Marketing Consumer Services
  • Marketing Business-to-Business
  • Global Communications
  • Crisis Communications
  • Issues Management
  • Internal Communications
  • Investor Relations
  • Multicultural Public Relations
  • Integrated Communications
  • New Media/Social Media Campaign
  • Corporate Social Responsibility

Single Item Division

  • Annual Reports
  • Brochure
  • Newsletter/Magazine
  • Use of Broadcast
  • Use of Internal Video
  • Public Service Announcement
  • Website (New or Newly Designed)
  • Innovation & Technology

Under each category in the campaign division, there is a sub-category for campaigns with budgets of $100,000 or less. These entries will also be judged on the additional criteria of creative use of a limited budget.

"By adding a $100,000 or less sub-category, we're hoping to level the playing field and encourage solo practitioners, boutique to mid-size agencies, non-profits or anyone that may be limited by budget to enter," said Mr. Feintuch.

The "Best of the Best" in Research will be judged for the seventh year by the prestigious Institute for Public Relations, an independent foundation dedicated to the science beneath the art of public relations and focused on research that is immediately applicable in communications practice.

The chapter's new online entry system, accessible through the PRSA-NY website, provides registrants with simple, intuitive instructions to build their entries section-by-section online as their schedules permit as well as upload digital attachments including Word and PDF files; and audio, video and graphic files to support their entry. Entries will only be accepted online. This should provide more time for entry preparation and a simplified, time-savings means of entering a campaign into additional relevant categories. It creates savings in postage/delivery charges and eliminates paper and copying costs. The system also contains a secure credit card payment area.

Early Bird Entry Deadline: Friday, February 14, Midnight EST
$300 PRSA-NY members; $350 PRSA-NY non-members*

Regular Entry Deadline: Monday, March 3, Midnight EST
$400 members; $450 non-members*

*Discounts are available for entries entered in multiple categories.

For more information or to submit an entry/entries online, visit www.prsany.org. Big Apple sponsorships, including discounted ticket packages and promotional opportunities, are available online or by contacting Bill Doescher at [email protected] or 914-722-4040.

About PRSA-NY
The Public Relations Society of America, New York City chapter is one of the founding chapters of the Public Relations Society of America, the world's largest professional organization for public relations practitioners. Founded in 1948, PRSA-NY is the third largest PRSA local chapter in the U.S. The chapter serves the interests of public relations professionals working in business and industry, counseling firms, government, associations, hospitals, schools, professional services firms and nonprofit organizations. Chapter board and committee members are volunteer public relations professionals who work in the New York metropolitan area. For more information, please visit prsany.org; and follow us on Facebook, Twitter and LinkedIn.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
@DevOpsSummit at Cloud Expo taking place Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center, Santa Clara, CA, is co-located with the 21st International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is ...
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists examined how DevOps helps to meet the de...
Automation is enabling enterprises to design, deploy, and manage more complex, hybrid cloud environments. Yet the people who manage these environments must be trained in and understanding these environments better than ever before. A new era of analytics and cognitive computing is adding intelligence, but also more complexity, to these cloud environments. How smart is your cloud? How smart should it be? In this power panel at 20th Cloud Expo, moderated by Conference Chair Roger Strukhoff, pane...
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
When growing capacity and power in the data center, the architectural trade-offs between server scale-up vs. scale-out continue to be debated. Both approaches are valid: scale-out adds multiple, smaller servers running in a distributed computing model, while scale-up adds fewer, more powerful servers that are capable of running larger workloads. It’s worth noting that there are additional, unique advantages that scale-up architectures offer. One big advantage is large memory and compute capacity...
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, Doug Vanderweide, an instructor at Linux Academy, discussed why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers wit...
What's the role of an IT self-service portal when you get to continuous delivery and Infrastructure as Code? This general session showed how to create the continuous delivery culture and eight accelerators for leading the change. Don Demcsak is a DevOps and Cloud Native Modernization Principal for Dell EMC based out of New Jersey. He is a former, long time, Microsoft Most Valuable Professional, specializing in building and architecting Application Delivery Pipelines for hybrid legacy, and cloud ...
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists looked at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deliver...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
For organizations that have amassed large sums of software complexity, taking a microservices approach is the first step toward DevOps and continuous improvement / development. Integrating system-level analysis with microservices makes it easier to change and add functionality to applications at any time without the increase of risk. Before you start big transformation projects or a cloud migration, make sure these changes won’t take down your entire organization.