Welcome!

News Feed Item

TRUMBA CALENDAR INCREASES WEBSITE TRAFFIC AND REVENUE FOR CKUA

Trumba Online Calendars Help Media Stations Successfully Promote Events and Increase Attendance

SEATTLE, Jan. 29, 2014 /PRNewswire-iReach/ -- Trumba Corporation, a leading developer of innovative online calendaring solutions, today announced that CKUA Radio selected Trumba to power their online events calendar. CKUA joins the growing list of international media organizations using Trumba Connect as their online platform for effectively promoting events. Trumba Connect helps organizations increase event awareness through a comprehensive suite of tools that includes a hosted, interactive web calendar, email and reporting services.

(Photo: http://photos.prnewswire.com/prnh/20140129/MN54748)

CKUA's Trumba-powered calendar has increased traffic to their calendar web pages by over 30%. "Since we implemented Trumba, we are seeing steady growth in visits to our calendar page from about 6,000 a month before to more than 8,000 page visits per month" says Karen Howell, CKUA Web Editor. The visibility and success of their Trumba calendar has helped CKUA increase attendance at events. "We did a Facebook poll asking our listeners to let us know if they attended a concert or event only because they saw it in our online events calendar and we received an overwhelming response," adds Howell. CKUA also enjoys increased revenue from their Trumba calendar. "Our Trumba calendar has become a source of revenue for us since we created a banner ad on that page," explains Howell. "When potential sponsors learn how many page visits our calendar page receives they are eager to advertise with us."

With transmitters throughout Alberta Canada, CKUA Radio engages communities with their online arts and culture calendar. CKUA leverages Trumba's flexible publishing tools to customize categories that site visitors can filter by event type and location, making it easy to find events that match their specific interests. "Our radio announcers really like how they can use the Trumba search tool to quickly find a particular musician's name when they play their music so that they can tell their audience about upcoming performances by that artist," says Howell. CKUA also publishes a secure password-protected Trumba calendar for their volunteer events.

Trumba Connect's social media and interactive calendar features increase event awareness by enabling site visitors to comment on events with Facebook and Disqus, post event information to Facebook, Twitter and LinkedIn, add events to their personal calendars and more. Trumba's customizable event submission feature helps CKUA keep their calendar current, comprehensive and relevant to their audience. Site visitors can easily submit event information including photos, maps, web links and other details using Trumba's easy-to-use online event submission form.

Trumba's highly customizable design features allow organizations to stylize their calendar to fit their branding and design preferences. CKUA uses custom icons on their calendar to highlight events they attend or promote on the radio, and photographs add visual interest to their event listings. "I love how easily I can import copy and how easy it is to upload images," adds Howell.

About CKUA
CKUA is Alberta's cultural network that celebrates music, engages communities and makes life worth listening. For more information visit CKUA's website.

About Trumba
Trumba Corporation is a Seattle-based developer of innovative event marketing technology that helps businesses and organizations more effectively publish, promote and communicate their events online. Trumba enables customers – from small businesses to large organizations – to connect key audiences with their events, transforming those events into unique and highly-valued marketing and communication opportunities. The company's flagship product, Trumba Connect, increases awareness of important events through hosted web calendar solutions and a comprehensive suite of event promotion tools. Developed for organizations that need to communicate event information to customers, members or employees, Trumba Connect is easy to implement and maintain, and is fully customizable for seamless brand integration. The company is privately held and backed by two of the industry's leading venture capital firms, Kleiner Perkins Caufield & Byers and August Capital. To find out more visit www.trumba.com.

Media Contact: Don Reynolds, Trumba Corporation, 1-800-925-0388, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Trumba Corporation

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Is the ongoing quest for agility in the data center forcing you to evaluate how to be a part of infrastructure automation efforts? As organizations evolve toward bimodal IT operations, they are embracing new service delivery models and leveraging virtualization to increase infrastructure agility. Therefore, the network must evolve in parallel to become equally agile. Read this essential piece of Gartner research for recommendations on achieving greater agility.
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
With over 720 million Internet users and 40–50% CAGR, the Chinese Cloud Computing market has been booming. When talking about cloud computing, what are the Chinese users of cloud thinking about? What is the most powerful force that can push them to make the buying decision? How to tap into them? In his session at 18th Cloud Expo, Yu Hao, CEO and co-founder of SpeedyCloud, answered these questions and discussed the results of SpeedyCloud’s survey.
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
To leverage Continuous Delivery, enterprises must consider impacts that span functional silos, as well as applications that touch older, slower moving components. Managing the many dependencies can cause slowdowns. See how to achieve continuous delivery in the enterprise.
Actian Corporation has announced the latest version of the Actian Vector in Hadoop (VectorH) database, generally available at the end of July. VectorH is based on the same query engine that powers Actian Vector, which recently doubled the TPC-H benchmark record for non-clustered systems at the 3000GB scale factor (see tpc.org/3323). The ability to easily ingest information from different data sources and rapidly develop queries to make better business decisions is becoming increasingly importan...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Kubernetes, Docker and containers are changing the world, and how companies are deploying their software and running their infrastructure. With the shift in how applications are built and deployed, new challenges must be solved. In his session at @DevOpsSummit at19th Cloud Expo, Sebastian Scheele, co-founder of Loodse, will discuss the implications of containerized applications/infrastructures and their impact on the enterprise. In a real world example based on Kubernetes, he will show how to ...
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...