|By Business Wire||
|January 29, 2014 12:20 PM EST||
Phorum, a leading technology strategy conference hosted annually in Philadelphia, announced today that this year’s conference will examine the advantages of emerging digital customer engagement strategies and solutions. The headline speakers for Phorum 2014, also announced today, include:
- Aneesh Chopra, co-founder of EVP of Hunch Analytics and former U.S. Chief Technology Officer
- Maggie Fox, Senior Vice President of Digital Marketing at SAP;
- Dan Hilferty, President and CEO of Independence Blue Cross; and
- David Pogue, leading consumer technology writer and commentator.
Fragmentation of media, globalization of audiences and the explosion of social and user-generated content are just a few things changing the way in which buyers find content, products and service providers. Resulting declines in customer loyalty and erosion of traditional buying behaviors have companies scrambling to find ways to grow if not simply protect their business.
While many organizations are using various solutions, such as mobile, CRM, cloud and information management, organizations also need to integrate these solutions and collect huge volumes of data on their customers and their customers’ behaviors. The analysis of this data in real time drives organizational and customer decisioning. Phorum 2014 will explore these strategies and showcase real-world examples of organizations that have gained advantage from integrating and deploying them.
“Each year, Phorum examines the emerging trend that is most urgent in the minds of business and technology decision-makers,” explained Suzanne Lentz, Vice President of Marketing, LiquidHub, Inc. and a member of the Phorum 2014 Advisory Board. “The survey we fielded last fall found both enthusiasm and concern around customer engagement strategies and the technologies that enable customer connections.”
On April 10, leading minds and innovative solutions addressing customer engagement will gather in Philadelphia for an intensive, one-day technology conference. Phorum includes speeches from leading industry observers and analysts; presentations from organizations already seeing results from customer engagement initiatives; vendor panel discussions; and the popular “Phorum demo pit” where conference attendees can check out a number of specially selected customer engagement technologies being developed in the Greater Philadelphia area.
Four keynote speakers will present perspectives essential to understanding customer engagement and critical to formulating sound strategy for the enterprise.
David Pogue, Columnist at Yahoo Tech and Emmy-Winning News Correspondent
Insightful, entertaining and one of the preeminent speakers on today’s latest consumer technology, David Pogue will set the tone by considering consumer’s evolving relationships with their technology and how businesses can connect to their customers in a more meaningful way.
Maggie Fox, Senior Vice President of Digital Marketing at SAP
Responsible for delivering a unified digital experience to SAP customers and to the market, Maggie Fox will sit down with salesforce.com’s Peter Coffee to discuss the challenges and opportunities that clients face while moving beyond simple outreach to create strong customer engagement.
Dan Hilferty, President and Chief Executive Officer of Independence Blue Cross
Dan Hilferty will discuss the vital role that innovation plays in transforming two of the biggest problems in healthcare: raising the quality of care and lowering costs. Hilferty will also explain the importance of pursuing innovations and adopting new technologies that enhance and simplify the consumer experience, showing how IBC is changing the game by forging powerful partnerships to create new products and services.
Aneesh Chopra, co-founder and EVP of Hunch Analytics and former U.S. Chief Technology Officer
The first CTO of the United States, Aneesh Chopra will explain the importance of opening up data, the opportunity to improve service by standardizing customer access to his or her own data, and the benefits of providing data-driven products and services to meet customer needs.
“Phorum 2014 will be an immersive and entertaining day of world-class learning,” added Allen Born, Director at Fairmount Partners and the Advisory Board Chairman of Phorum 2014. “There is no doubt that those who shape the strategic and technological direction of their organizations will walk away with the insights, information and inspiration they need to advance customer engagement.”
Hosted by PACT and sponsored by Fairmount Partners and LiquidHub, Phorum 2014 will be held at World Café Live on April 10th. Get more information on Phorum 2014 or reserve you seat now at www.phorumphilly.com.
Phorum is an annual tech strategy conference that gathers the Nation’s leading minds and most innovative solutions around a single, trending topic. Hosted in Philadelphia, this intensive, one-day event includes insights from the Nation’s most authoritative experts; up-close interaction with relevant technological solutions and learnings from business leaders with first-hand experience capitalizing on the trend. For more on Phorum or to purchase tickets for Phorum 2014, visit www.phorumphilly.com.
About The Greater Philadelphia Alliance for Capital and Technologies (PACT)
The Greater Philadelphia Alliance for Capital and Technologies offers a comprehensive approach to supporting a company’s life cycle ─ from early stage through growth ─ by facilitating interaction, information and education. The organization provides a single, strategic hub where key resources, including investors, strategic partners, professional advisors and peers, are available and accessible to all members. PACT supports its membership through a wide variety of programs, services, events and tools. For more on the Greater Philadelphia Alliance for Capital and Technologies, including membership information, entrepreneurial resources, and information on our programs and events, visit www.philadelphiapact.com.
"We formed Formation several years ago to really address the need for bring complete modernization and software-defined storage to the more classic private cloud marketplace," stated Mark Lewis, Chairman and CEO of Formation Data Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 23, 2017 02:30 PM EST Reads: 6,453
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Jan. 23, 2017 02:15 PM EST Reads: 5,861
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Jan. 23, 2017 02:15 PM EST Reads: 5,321
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
Jan. 23, 2017 01:30 PM EST Reads: 1,808
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Jan. 23, 2017 01:15 PM EST Reads: 4,415
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and E...
Jan. 23, 2017 12:30 PM EST Reads: 5,888
@DevOpsSummit taking place June 6-8, 2017 at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @DevOpsSummit at Cloud Expo New York Call for Papers is now open.
Jan. 23, 2017 12:15 PM EST Reads: 3,682
SYS-CON Events announced today that Catchpoint, a leading digital experience intelligence company, has been named “Silver Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Catchpoint Systems is a leading Digital Performance Analytics company that provides unparalleled insight into your customer-critical services to help you consistently deliver an amazing customer experience. Designed for digital business, C...
Jan. 23, 2017 12:15 PM EST Reads: 1,874
SYS-CON Events announced today that Catchpoint Systems, Inc., a provider of innovative web and infrastructure monitoring solutions, has been named “Silver Sponsor” of SYS-CON's DevOps Summit at 18th Cloud Expo New York, which will take place June 7-9, 2016, at the Javits Center in New York City, NY. Catchpoint is a leading Digital Performance Analytics company that provides unparalleled insight into customer-critical services to help consistently deliver an amazing customer experience. Designed ...
Jan. 23, 2017 12:00 PM EST Reads: 6,486
"We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows," noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jan. 23, 2017 11:45 AM EST Reads: 4,955
“DevOps is really about the business. The business is under pressure today, competitively in the marketplace to respond to the expectations of the customer. The business is driving IT and the problem is that IT isn't responding fast enough," explained Mark Levy, Senior Product Marketing Manager at Serena Software, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Jan. 23, 2017 11:45 AM EST Reads: 11,679
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abilit...
Jan. 23, 2017 09:00 AM EST Reads: 5,521
Every successful software product evolves from an idea to an enterprise system. Notably, the same way is passed by the product owner's company. In his session at 20th Cloud Expo, Oleg Lola, CEO of MobiDev, will provide a generalized overview of the evolution of a software product, the product owner, the needs that arise at various stages of this process, and the value brought by a software development partner to the product owner as a response to these needs.
Jan. 23, 2017 08:00 AM EST Reads: 1,385
"Plutora provides release and testing environment capabilities to the enterprise," explained Dalibor Siroky, Director and Co-founder of Plutora, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jan. 23, 2017 07:30 AM EST Reads: 3,718
"We provide DevOps solutions. We also partner with some key players in the DevOps space and we use the technology that we partner with to engineer custom solutions for different organizations," stated Himanshu Chhetri, CTO of Addteq, in this SYS-CON.tv interview at DevOps at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 23, 2017 07:00 AM EST Reads: 4,847