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New "Mobile Cost of Ownership" Analyzer From BoxTone Calculates Enterprise Mobility Costs & Recommends Cost Reduction Strategies

Free Web-Based Tool for Organizations to Measure and Model True Mobile Costs, Compare to Industry Benchmarks, and Gain Cost Savings Recommendations

COLUMBIA, MD -- (Marketwired) -- 01/30/14 -- BoxTone, the innovator that makes enterprise mobility run better, has unveiled a free mobile cost of ownership (MCO) tool -- BoxTone MCO Analyzer. The web-based benchmarking analyzer (www.boxtone.com/MCO) is the first comprehensive calculator to give enterprises a 360-degree view of their actual real-world mobile costs and the ability to compare them with industry benchmarks. BoxTone MCO Analyzer enables users to dynamically model their mobile cost of ownership and interactively apply strategies that illustrate cost savings at current and future deployment levels. Enterprise IT staff receive actionable intelligence and a best practices report that can be used as a blue print to operationalize mobility while lowering their mobile expenses.

Few organizations accurately track the total cost of their mobile investments, or even identify all the cost components within their mobile deployments. Industry benchmarks show the average MCO per smartphone or tablet is approximately $1900 annually. But surveys show that 77% of enterprises dramatically underestimate these costs, often by as much as half. Without measuring and optimizing mobile cost of ownership, organizations can face substantial cost overruns and budget shortfalls that can lead to major deployment and business failures.

"Mobility in the enterprise is now shifting quickly from a side project for a small group of employees to pervasive connectivity for most -- if not all -- employees, a path that has led to wild cost overruns for many organizations," said Brian Reed, Chief Product Officer for BoxTone. "In working with large enterprise deployments, and running through benchmarking workshops, we have found that most organizations don't realize what their total mobile cost of ownership consists of, or how to accurately measure it against industry benchmarks. Some have tried BYOD to reduce costs, but have learned the hard way that BYOD simply isn't free. Given the substantial lack of mobile TCO knowledge at a time when mobile is growing so rapidly, BoxTone wanted to provide a free, comprehensive benchmarking tool to help enterprises better measure and manage their deployments."

"Mobile channels drive 10 times more transactions than fixed IT assets," said Bob Egan, CEO of Sepharim Group. "For that reason, mobile deployments often suffer due to the unexpected impact on infrastructure and support costs. BoxTone MCO Analyzer is a compelling way for CIOs and their mobile IT teams to finally determine their true mobile costs, and take corrective actions to lower them."

The BoxTone MCO Analyzer is an interactive and easy-to-use mobile benchmarking tool with a sophisticated analytics and data engine behind it. To determine their mobile cost of ownership, users plug in variables such as their organization's number of employees, the current number of mobile devices and their mobile carrier, IT infrastructure and IT labor costs.

In addition to basics, like monthly mobile data and service costs-per-device, the BoxTone MCO Analyzer factors in expense components that many enterprises often miss. These include annual service desk support labor costs, WiFi / VPN infrastructure costs, user self-support, lost productivity costs and mobile IT operations administration and troubleshooting costs, among others.

The MCO Analyzer lets users compare their results to industry benchmarks developed from six years of data gathered from thousands of BoxTone customers -- managing millions of devices -- combined with data from industry research firms and managed service providers with large mobile practices. Users can then model and demonstrate how various cost-saving service improvements can optimize MCO at current and future deployment levels.

The customized report generated by BoxTone's MCO Analyzer provides actionable recommendations that can be applied immediately to drive operational efficiencies and reduce mobile costs. It also includes a comparison of the user's data to industry benchmarks, identifying where operations appear best-in-class or show opportunity for improvement.

The free BoxTone MCO Analyzer is available today at: www.boxtone.com/MCO

To learn more about mobile cost of ownership, register to attend BoxTone's Live Webinar: Inside Mobile Cost of Ownership (MCO) - And the Unfunded Mandate You Didn't Expect on Wednesday, February 5th at 2pm EST / 11am PST.

About BoxTone
BoxTone is the innovator of automated Enterprise Mobility Management (EMM). With millions of mobile devices and apps under management, BoxTone's automated EMM platform is trusted by more of the world's leading enterprises, Managed Service Providers and government agencies than any other -- including 42 of the Fortune® 100 and 8 of the Top 10 MSPs -- to ensure maximum mobile performance and security at the lowest cost and risk. Only BoxTone's single unified mobile management platform powered by patented real-time automation technology addresses the entire mobile lifecycle: Mobile Device Management (MDM), Mobile App Management (MAM), and Mobile Service Management (MSM). Additionally, only BoxTone delivers real-time centralized control of all mobile smartphones and tablets including Google Android, iPhone and iPad, BlackBerry and Windows Phone, as well as the enterprise messaging platforms of BlackBerry, Good Technology and Exchange ActiveSync and mobile the apps that run on them.

BoxTone's unparalleled EMM innovation has also been recognized by leading industry analysts, with the company positioned in the "Visionaries" Quadrant of Gartner's Magic Quadrant for Mobile Device Management (MDM) Software; named an "innovator" in the Forrester Research, Inc. Market Overview: On-premises MDM Solutions; and named to the Winner category in Yankee Group's "MDM Is Dead. Long Live EMM!"; and named both Champion and Value Award Winner in Info-Tech Research Group's MDM Suites Vendor Landscape. Learn more at www.boxtone.com, or call +1 410.910.3344. Follow BoxTone on Twitter, LinkedIn and Facebook.

BoxTone and the BoxTone logo are trademarks of BoxTone. All other product or company names mentioned are used for identification purposes only and may be trademarks of their respective owners.

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Contact:

Maureen N. DeLong
Director, Marketing at BoxTone
410-910-3464
[email protected]
Twitter: @BoxTone_Inc

Joel Greenberg
DCPR for BoxTone
202-363-1065 | 202-669-3639
[email protected]

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