|By PR Newswire||
|January 31, 2014 11:56 AM EST||
NEWCASTLE-UNDER-LYME, England, January 31, 2014 /PRNewswire/ --
How can a young, successful wedding band stand out in a crowded market place and demonstrate genuine talent and musical ability in just one song? That's the challenge laid down by Alive Network entertainment agency to one of their popular wedding band's Happy Hour, with the result that the four lads have just recorded the ultimate 'uncoverable song', "Bohemian Rhapsody" by Queen. What's even more amazing, no auto tune or pitch correction was used at all in the bands re-make of the Queen master piece!
It's a daunting task to take on the classic 1975 hit, with its complex mix of heavy rock and opera, but Happy Hour were more than up to the task. A four-piece party band based in Essex, Happy Hour have been providing top class wedding entertainment across the length and breadth of the UK since 2005 and were regional finalists at the Wedding Industry Awards 2014.
Happy Hour are part of the UK's largest live entertainment booking service, Alive Network, and work exclusively with the agency under their artist development programme. Alive Network provide the four Essex lads with everything they could possibly need, including recording studio time, photo shoots, website design, business development, performance workshops, business advice and promo video production.
The band is constantly pushing the boundaries with the promotion and marketing and of their musical services, so with this in mind, the band sought Alive Network's advice on what to record next. Band leader and founder Richie Cooper wasn't prepared for the response: "We knew we should really go to town and push ourselves musically for our 2014 promo materials, to maintain our position as one of the UK's most frequently booked wedding bands. Alive Network suggested we record an epic track which would also be filmed, so potential customers could see our personalities and hear our quality in a way which would make us really stand out from other less experienced acts. However, when they suggested Queen's 'Bohemian Rhapsody' - a song considered by many musicians to be "The Uncoverable Song" - we nearly fell over!
"It was a terrific challenge, with the operatic vocals pushing our harmony vocals to the extremes. Luckly all members of the band sing, and our lead guitarist Andy is a choir leader for 'Rock Choir', described by Decca records as the largest and most popular contemporary choir in the world, so he helped us break the song apart and create an arrangement which really worked for us, and which stands up well alongside the original track!"
"The band are always so amazing to work with, full of enthusiasm, energy and ideas." says Tom Bishop, the recording studio engineer who recorded Bohemian Rhapsody with Happy Hour. "We knew this was going to be a real challenge, but the guys worked their socks off to capture an authentic sounding version of the song, and I was amazed when it came time to mix the track that we were not going to need any auto-tune or pitch correction to fix any of the vocal tuning. The public are so used to hearing perfectly tuned vocals on modern recordings, that's it's very rare to recored any any band without applying a little vocal tuning polish. This feat in it's self demonstrates the talent of Happy Hour, and this was a large part of the bands thinking in recording this track - to show off just how good Alive's function bands are. They certainly pulled out all the stops, and we're all really pleased with how great their version of this classic track sounds."
On its release in 1975, 'Bohemian Rhapsody" was the most expensive single ever recorded, and at almost six minutes long, considered unsuitable for radio. However, after extensive pre-release airplays, the single spent nine weeks at the top of the UK charts, selling over a million copies. Key to its success was its innovative promo video, which Happy Hour pay homage to in their own video.
Rich Hearn, Head of Artist Management and Development at Alive Network, is delighted with the results. "By challenging the lads to take on a iconic song and aim for the exceptionally high standards of the original, we've created a great showcase for the musical talents and exceptional energy of Happy Hour. We never wanted to recreate the original track or 'cover' it, more to give Happy Hour something exceptional to strive towards, and we are astounded with the results the boys have achieved. Happy Hour have absolutely no plans to release this as a single, we simply offer it as something for potential clients to watch, enjoy and appreciate that these guys are really good at what they do and would be amazing to hire for any party, wedding or corporate event!"
Happy Hour are available for bookings exclusively through Alive Network, and offer a complete wedding, function or party experience.
For more details, see http://www.alivenetwork.com/blogs/latest-news.asp?ID=225
Check out Happy Hour's awesome version of Queen's "Bohemian Rhapsody" on Youtube here: http://www.youtube.com/watch?v=bQ0V6Z47Wzs
Alive Network is the UK's largest live music and live entertainment service, with over 4000 experienced musicians, bands and groups on its books.
Specialising in corporate entertainment and function bands, Alive Network also offers a diverse range of musical styles, from classical to mariachi bands, Bollywood to big band, opera singers to bagpipers.
Customers can also browse a selection of the UK's best DJs and discos, plus an impressive range of entertainers from caricaturists to toast masters, and specialist suppliers for firework displays and PA hire.
Alive Network Ltd
Ground Floor Suite
Silk Mill Studios
Newcastle under Lyme
Opening hours: Monday to Friday 9am - 5.30pm
SOURCE Alive Network Entertainment Agency
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
Dec. 8, 2016 02:45 AM EST Reads: 1,286
"We are the public cloud providers. We are currently providing 50% of the resources they need for doing e-commerce business in China and we are hosting about 60% of mobile gaming in China," explained Yi Zheng, CPO and VP of Engineering at CDS Global Cloud, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 8, 2016 02:30 AM EST Reads: 1,111
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web co...
Dec. 8, 2016 01:45 AM EST Reads: 1,405
Between 2005 and 2020, data volumes will grow by a factor of 300 – enough data to stack CDs from the earth to the moon 162 times. This has come to be known as the ‘big data’ phenomenon. Unfortunately, traditional approaches to handling, storing and analyzing data aren’t adequate at this scale: they’re too costly, slow and physically cumbersome to keep up. Fortunately, in response a new breed of technology has emerged that is cheaper, faster and more scalable. Yet, in meeting these new needs they...
Dec. 8, 2016 01:30 AM EST Reads: 1,922
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busin...
Dec. 8, 2016 01:00 AM EST Reads: 3,955
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
Dec. 8, 2016 12:30 AM EST Reads: 1,115
The Internet of Things (IoT) promises to simplify and streamline our lives by automating routine tasks that distract us from our goals. This promise is based on the ubiquitous deployment of smart, connected devices that link everything from industrial control systems to automobiles to refrigerators. Unfortunately, comparatively few of the devices currently deployed have been developed with an eye toward security, and as the DDoS attacks of late October 2016 have demonstrated, this oversight can ...
Dec. 8, 2016 12:15 AM EST Reads: 1,337
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 7, 2016 11:45 PM EST Reads: 1,006
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Dec. 7, 2016 10:30 PM EST Reads: 863
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 7, 2016 10:00 PM EST Reads: 1,195
In his session at Cloud Expo, Robert Cohen, an economist and senior fellow at the Economic Strategy Institute, provideed economic scenarios that describe how the rapid adoption of software-defined everything including cloud services, SDDC and open networking will change GDP, industry growth, productivity and jobs. This session also included a drill down for several industries such as finance, social media, cloud service providers and pharmaceuticals.
Dec. 7, 2016 09:15 PM EST Reads: 382
In IT, we sometimes coin terms for things before we know exactly what they are and how they’ll be used. The resulting terms may capture a common set of aspirations and goals – as “cloud” did broadly for on-demand, self-service, and flexible computing. But such a term can also lump together diverse and even competing practices, technologies, and priorities to the point where important distinctions are glossed over and lost.
Dec. 7, 2016 08:45 PM EST Reads: 1,638
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Dec. 7, 2016 08:15 PM EST Reads: 2,219
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of Soli...
Dec. 7, 2016 07:15 PM EST Reads: 1,806
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
Dec. 7, 2016 07:00 PM EST Reads: 495