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AIA Worldwide Wins Two RAD Awards

RADs bring total of industry awards for AIA's work with engineering and technology company Thales to six

LONDON January 31, 2014 - AIA Worldwide, the global, technology-enabled recruitment advertising agency, announced today that it has been recognised with two RAD awards at a prestigious ceremony held at the Grosvenor House Hotel on 30 January. The awards highlight the creative, innovative, and effective recruitment advertising and software solutions that AIA continues to deliver across its diverse client base.

The awards included first place in the category of "Best Creative Use of Digital Media," which AIA Worldwide won with Thales. AIA Worldwide also secured first place in the "Best Recruitment Literature" category, again for Thales.

"We are delighted to have won twice for Thales at last night's RAD awards. Our partnership with Thales and its resourcing team has enabled us to work closely together to produce communications work that has delivered exceptional results over the last few years," said Darren Harris, Head of Client Strategy at AIA Worldwide.

"Through our long-running partnership, AIA Worldwide has continually delivered outstanding creative work for Thales, so we were delighted to receive four nominations at the RAD awards and subsequently win two of these categories. This takes our AIA/Thales awards tally to six in the last 18 months."

AIA Worldwide's achievements in the prestigious RAD awards follow a successful year for the company in which it was also named "Agency of the Year" by the Chartered Institute of Personnel and Development (CIPD) and won a further six UK-specific awards for its creative work. 2013 was a year of phenomenal growth for AIA Worldwide with the agency winning 14 new clients and doubling the size of its workforce in Europe. AIA Worldwide also announced in December that it would open a new office in Dublin, in the Republic of Ireland.

"We are thrilled to be recognised once again for the quality of our recruitment campaigns and our innovative use of multimedia. It is further testament to the value of a strong client/agency relationship driven by mutual trust, respect and willingness to innovate. The team at AIA Worldwide is first-rate and always brings us new, practical and interesting ideas," said Miranda Davies, Director, Emerging Talent at Thales.

"Creativity, innovation and the quality of the idea lie at the heart of everything we do and we are thrilled at winning a number of awards at the RADS 2014. We constantly strive to create work that is best in class for our clients so for it to be recognised by the RADS is fantastic news and is testament to the amazing people we have at AIA Worldwide," concluded Martin Rimmer, Creative Director, AIA Worldwide.

Additional information about the RAD awards can be found at http://www.radawards.com/

ENDS

Note to Editors
Trademarks and registered trademarks referenced herein remain the property of their respective owners.

About AIA Worldwide
AIA Worldwide is a global, tech-enabled recruitment advertising agency that leverages software, advertising and creativity to develop and deploy our clients' employer brands across digital, social and mobile platforms to connect candidates with employers.

This strategic mix of talent and technology allows us to serve a global client base that spans virtually all sectors of private, public, and government employers, and positions us as the organisation to define the standard of measurable and cost-effective solutions to the human capital management community.

# # #

Media Contact:
Judith Massey/Georgia Hanias/Kia McLean
Citigate Dewe Rogerson
020 7638 9571
[email protected]
[email protected]
[email protected]

Source: RealWire

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