Welcome!

News Feed Item

UDG Healthcare Announces a New Organizational Structure for Sales, Marketing & Medical Services to Better Serve Global Client Needs

LONDON and IVYLAND, Pennsylvania, February 3, 2014 /PRNewswire/ --


Ashfield Commercial & Medical Services Integrates Eight Areas of Service

Leading global outsourced healthcare service provider, UDG Healthcare (formerly United Drug plc), today announces the integration of its sales, marketing and medical service offerings within one division to better meet the needs of pharmaceutical clients. In addition to delivering its global services more effectively, this integration meets the industry demand for greater flexibility, insight and innovation from service providers. The new division, Ashfield Commercial and Medical Services, combines eight areas of expertise under the Ashfield division umbrella, allowing the newly created cross-functional business approach to enhance current and future client engagements.

The eight areas of expertise within the Ashfield division are:  

  • Ashfield Commercial
  • Ashfield Clinical
  • Ashfield Healthcare Communications
  • Ashfield Meetings and Events
  • Ashfield Insight and Performance
  • Ashfield Pharmacovigilance
  • Ashfield Market Access
  • Ashfield Medical Information

These eight service areas include companies in 22 countries, bringing together many well-known industry names in a cross-functional business approach that will deliver more value to clients. This enables Ashfield to develop solutions that harness excellence across their areas of expertise and work in partnership with clients to ensure impact, effectiveness and efficiency. Some of the highly successful individual business brands that will be brought under the Ashfield brand include:  

  • Ashfield - a contract service organization (North America, Europe & Japan)
  • Pharmexx - a contract service organization (Canada, South America & Europe)
  • Drug Safety Alliance (DSA) - a pharmacovigilance provider
  • Synopia Rx - a market access solutions provider
  • InforMed and Watermeadow - medical communications agencies
  • Universal WorldEvents - a healthcare meetings and events provider

Although Ashfield is primarily known in the North American market for its sales teams, nurse educators and call centers, under this new organization and branding, Ashfield will solidify its position as an expert in outgoing and incoming transfer of information within the healthcare environment.

The Ashfield portfolio provides solutions throughout the product lifecycle. In the pre-launch phase services include managing investigator meetings and developing scientific communications, through to organizing advisory boards and conducting the market research required to develop brand strategy. Once products are approved, Ashfield provides marketing consultancy, designs and organizes launch conferences, develops market access and payer strategies, and implements sales force effectiveness programs to ensure launch success then delivers sales solutions via Ashfield's multi-channel field and call center services. In addition, Ashfield provides the clinical education, patient support programs and medical information services to ensure patients and healthcare professionals receive the information and support they need to improve patient outcome.

Mary Anne Greenberg, Regional President in North America for Ashfield Commercial & Medical Services commented: "This transformation of our business allows us to deliver more for the industry, healthcare professionals and patients through our combined expertise and insight, while retaining the ingenuity and energy for which our companies are known. We have always put our clients and customers first and uniting these businesses in one division will help us address their challenges even more effectively."

Because of its breadth and depth of experience across many specialist areas throughout the world and its collaborative culture, Ashfield is able to create a synergy that delivers more than the sum of the parts, thereby bringing greater value to its pharmaceutical client and clients' customers, healthcare professionals and patients.

"This integration across the Ashfield division is a response to the major change our clients' businesses are going through. The healthcare industry wants to work with fewer vendors and more business partners who can bring breadth of expertise with a strong consistency of quality and compliance coupled with a spirit of innovation to cost-effectively accelerate their success," remarks Gareth Davies, Divisional Marketing Director.

For further information about Ashfield Commercial & Medical Services please visit the division's new website: http://www.ashfieldhealthcare.com

For inquiries:
Gareth Davies, Divisional Marketing Director
Ashfield Commercial & Medical Services    
Phone:  +1-215-688-1975
[email protected]

Sharon Marshall, Principal
Marketing Solutions
Phone: +1-215-538-1437
[email protected]

Photos are available for Mary Anne Greenberg and Gareth Davies on request

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"I think DevOps is now a rambunctious teenager – it’s starting to get a mind of its own, wanting to get its own things but it still needs some adult supervision," explained Thomas Hooker, VP of marketing at CollabNet, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are still a relatively small software house and we are focusing on certain industries like FinTech, med tech, energy and utilities. We help our customers with their digital transformation," noted Piotr Stawinski, Founder and CEO of EARP Integration, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We're here to tell the world about our cloud-scale infrastructure that we have at Juniper combined with the world-class security that we put into the cloud," explained Lisa Guess, VP of Systems Engineering at Juniper Networks, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"I will be talking about ChatOps and ChatOps as a way to solve some problems in the DevOps space," explained Himanshu Chhetri, CTO of Addteq, in this SYS-CON.tv interview at @DevOpsSummit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, will examine the regulations and provide insight on how it affects technology, challenges the established rules and will usher in new levels of diligence...
SYS-CON Events announced today that SkyScale will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. SkyScale is a world-class provider of cloud-based, ultra-fast multi-GPU hardware platforms for lease to customers desiring the fastest performance available as a service anywhere in the world. SkyScale builds, configures, and manages dedicated systems strategically located in maximum-securit...
"We are an IT services solution provider and we sell software to support those solutions. Our focus and key areas are around security, enterprise monitoring, and continuous delivery optimization," noted John Balsavage, President of A&I Solutions, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, provided a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services with...
The financial services market is one of the most data-driven industries in the world, yet it’s bogged down by legacy CPU technologies that simply can’t keep up with the task of querying and visualizing billions of records. In his session at 20th Cloud Expo, Karthik Lalithraj, a Principal Solutions Architect at Kinetica, discussed how the advent of advanced in-database analytics on the GPU makes it possible to run sophisticated data science workloads on the same database that is housing the rich...
SYS-CON Events announced today that Calligo has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Calligo is an innovative cloud service provider offering mid-sized companies the highest levels of data privacy. Calligo offers unparalleled application performance guarantees, commercial flexibility and a personalized support service from its globally located cloud platfor...
"We want to show that our solution is far less expensive with a much better total cost of ownership so we announced several key features. One is called geo-distributed erasure coding, another is support for KVM and we introduced a new capability called Multi-Part," explained Tim Desai, Senior Product Marketing Manager at Hitachi Data Systems, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
There is a huge demand for responsive, real-time mobile and web experiences, but current architectural patterns do not easily accommodate applications that respond to events in real time. Common solutions using message queues or HTTP long-polling quickly lead to resiliency, scalability and development velocity challenges. In his session at 21st Cloud Expo, Ryland Degnan, a Senior Software Engineer on the Netflix Edge Platform team, will discuss how by leveraging a reactive stream-based protocol,...
"DX encompasses the continuing technology revolution, and is addressing society's most important issues throughout the entire $78 trillion 21st-century global economy," said Roger Strukhoff, Conference Chair. "DX World Expo has organized these issues along 10 tracks with more than 150 of the world's top speakers coming to Istanbul to help change the world."