Welcome!

News Feed Item

Picsean partners with leading UK children’s publisher Egmont to create first digital Ben 10 magazine

Digital publishing technology company Picsean has partnered with Egmont, one of the UK’s leading children’s publishers, to create the first digital Ben 10 magazine.

Ben 10 is one of the biggest media franchises in the world and a much-loved children’s brand - the Ben 10 print magazine is the best-seller in the UK’s primary boys’ sector.

Specifically curated for the iPad, Picsean has brought the Ben 10 brand to life for readers with an exciting new experience that blurs digital publishing and interactive gaming, complementing the print format and appealing to young Ben 10 fans who are consuming content digitally.

The app is full of interactive elements, games and puzzles, including an animated comic strip story and interactive activities such as build your own alien, a Ben 10 crossword and hero test. With animations, video content and device features such as an accelerometer on iOS devices, it’s full of high-end technical wizadry.

"Ben 10 is a hugely popular children's brand and we're thrilled to see our partnership with Egmont UK come to life via an exciting new interactive gaming and reading experience" said Arjun Narayan, Picsean CEO.

The edition is Egmont’s first branded digital magazine.

Gillian Laskier, Managing Director, Egmont Magazines, commented: “2013 was definitely the year of the tablet, with usage doubling YOY for the primary boys’ age-group. Making magazine content accessible digitally, by bringing Ben’s adventures to life using exciting interactive content, provides fans with an additional platform where they can be part of Ben's world. We offer a complementary experience for current Ben 10 Magazine readers as well as reaching additional fans who might not read traditional books or magazines. With the right brand, the right content and the right digital platform, we view the extension of print publishing into digital as a key factor in our strategy to get boys reading.”

The Ben 10 app is available from the App Store newsstand priced at £1.99. Issues 2 and 3 will follow in spring and summer 2014.

- ENDS-

About Picsean

Founded in 2009, with offices in New York, London, Singapore and Bangalore, Picsean is a technology pioneer that is helping publishers ride the new wave of multiple medium publishing.

Picsean's cloud-based solution automates the publishing work flow enabling a quick click through process to create rich content experience across multiple media; helping publishers to engage new audiences and unlock incremental revenue streams with reduced production time and costs.

The company’s client portfolio includes over 200 global publishers with landmark brands such as Ben 10, Time Out, Autocar, Marie Claire, Barbie and Forbes.

For more information, please visit www.picsean.com or follow @PicseanMedia. You can see examples of Picsean’s work here, or read the blog to get the latest industry insights.

About Egmont UK

Egmont is the UK’s leading specialist children’s publisher for babies to teens, inspiring children to read through more than 30 million award-winning books, magazines, ebooks and apps each year. We’re proud to be home to many of the world’s favourite stories and best-loved authors, illustrators and characters such as Michael Morpurgo (War Horse), Andy Stanton (Mr Gum), Enid Blyton, Julia Donaldson, Lemony Snicket, Michael Grant (Gone series and BZRK), Winnie-the-Pooh, Tintin, Mr. Men, Thomas & Friends, Ben 10, Fireman Sam, Angry Birds, and Minecraft.

Egmont UK is part of the Egmont Group which was founded in 1878 and owned by the Egmont Foundation, a charitable trust dedicated to supporting children and young people. It is Scandinavia’s leading media group and Europe’s largest children’s publisher telling stories through books, magazines, film, TV, music, games and mobile in 30 countries throughout the world.

www.egmont.co.uk

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Some people worry that OpenStack is more flash then substance; however, for many customers this could not be farther from the truth. No other technology equalizes the playing field between vendors while giving your internal teams better access than ever to infrastructure when they need it. In his session at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will talk through some real-world OpenStack deployments and look into the ways this can benefit customers of all sizes....
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
Have you ever noticed how some IT people seem to lead successful, rewarding, and satisfying lives and careers, while others struggle? IT author and speaker Don Crawley uncovered the five principles that successful IT people use to build satisfying lives and careers and he shares them in this fast-paced, thought-provoking webinar. You'll learn the importance of striking a balance with technical skills and people skills, challenge your pre-existing ideas about IT customer service, and gain new in...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Cloud Expo, Inc. has announced today that Aruna Ravichandran, vice president of DevOps Product and Solutions Marketing at CA Technologies, has been named co-conference chair of DevOps at Cloud Expo 2017. The @DevOpsSummit at Cloud Expo New York will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and @DevOpsSummit at Cloud Expo Silicon Valley will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud enviro...
In recent years, containers have taken the world by storm. Companies of all sizes and industries have realized the massive benefits of containers, such as unprecedented mobility, higher hardware utilization, and increased flexibility and agility; however, many containers today are non-persistent. Containers without persistence miss out on many benefits, and in many cases simply pass the responsibility of persistence onto other infrastructure, adding additional complexity.
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business. Though, IoT is far more complex than most firms expected with a majority of IoT projects having failed. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, Chief IoTologist at Wipro, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology portfolios and business models to adopt and leverage IoT. He will delve in...
In his session at 20th Cloud Expo, Chris Carter, CEO of Approyo, will discuss the basic set up and solution for an SAP solution in the cloud and what it means to the viability of your company. Chris Carter is CEO of Approyo. He works with business around the globe, to assist them in their journey to the usage of Big Data in the forms of Hadoop (Cloudera and Hortonwork's) and SAP HANA. At Approyo, we support firms who are looking for knowledge to grow through current business process, where even...
Stratoscale, the software company developing the next generation data center operating system, exhibited at SYS-CON's 18th International Cloud Expo®, which took place at the Javits Center in New York City, NY, in June 2016.Stratoscale is revolutionizing the data center with a zero-to-cloud-in-minutes solution. With Stratoscale’s hardware-agnostic, Software Defined Data Center (SDDC) solution to store everything, run anything and scale everywhere, IT is empowered to take control of their data ce...
Tricky charts and visually deceptive graphs often make a case for the impact IT performance has on business. The debate isn't around the obvious; of course, IT performance metrics like website load time influence business metrics such as conversions and revenue. Rather, this presentation will explore various data analysis concepts to understand how, and how not to, assert such correlations. In his session at 20th Cloud Expo, Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Sys...
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In his general session at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will explore...