Welcome!

News Feed Item

Wayin Names Julie Greenhouse Chief Revenue Officer

Former ShareThis Executive Will Lead Sales and Business Development Efforts with Brands Around the Globe

DENVER, Feb. 4, 2014 /PRNewswire/ -- Wayin, a company that is changing the way that social content and media is delivered, measured and experienced, today announced that Julie Greenhouse has joined the company as chief revenue officer. In the newly created role, Greenhouse will be responsible for leading the company's sales and business development efforts as well as expanding the sales team in the US and in new markets around the world.

Greenhouse has spent her career working with innovative digital marketing brands for more than a decade. She previously served as the SVP of sales at ShareThis where she built the sales organization and helped drive partnerships, which lead to significant revenue in less than three years. Prior to ShareThis, Greenhouse was VP of product sales for AOL where she was responsible for all revenue from Behavioral Targeting, Mobile, AOL Sponsored Listings and AOL Search products. At AOL, Greenhouse also served as vice president of search sales and was recognized as one of Time Warner's Executive Women Leaders in 2009. Before AOL, Greenhouse was director of sales for Yahoo! Search Marketing and also held roles at Disney Online, Deja.com and GeoCities.

"We are absolutely thrilled to welcome Julie to the team as we continue to transform important aspects of how social content is delivered, measured and experienced," said Wayin chief executive officer Elaine Wood. "Julie deeply understands the rapidly changing world of digital and social media and will help lead our long-term revenue strategy and global sales expansion."

With social media changing the way people consume content and make decisions, Greenhouse believes that Wayin is at the forefront of this change and is helping marketers connect with consumers in a powerful way. Wayin has been quickly gaining market share helping global brands, advertising agencies, TV networks, big box retailers, automakers, professional sports teams and media publishers to drive new and measurable value from social content.  

"It is an exciting time for Wayin, as brands are embracing social conversation and making it a part of their overall marketing strategy. Social today looks different than just a few years ago. It now plays a leading role in marketing optimization, customer experience and brand engagement," said Greenhouse. "I look forward to helping Wayin power experiences between brands and consumers and lead the industry in a way that brings social into every brand experience."

About Wayin

Wayin is a technology company created to enhance consumer experiences, empower data-driven marketers, and ultimately make conversations matter. Wayin's ability to aggregate, curate, and measure data in real-time allows companies of all size to extend and derive new value from social content. Wayin also delivers the ability for their clients to visualize meaningful moments on any device, in any venue, from any site and across any screen. Wayin clients include leading brands, sports teams, TV networks and advertising agencies around the globe.

Started by the co-founder and former leading executives of SUN Microsystems and led by a team of engineers and media industry veterans, Wayin is based in Denver with offices in NYC, Palo Alto, Atlanta, Tokyo and Buenos Aires. For more information, please visit: http://www.wayin.com.                                                                           

Media Contact:
Melissa Hourigan of Fabric Media [email protected]

 

SOURCE Wayin

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
DX World EXPO, LLC, a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of the 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great deals to gre...
DevOps is under attack because developers don’t want to mess with infrastructure. They will happily own their code into production, but want to use platforms instead of raw automation. That’s changing the landscape that we understand as DevOps with both architecture concepts (CloudNative) and process redefinition (SRE). Rob Hirschfeld’s recent work in Kubernetes operations has led to the conclusion that containers and related platforms have changed the way we should be thinking about DevOps and...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develop...
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m...
The next XaaS is CICDaaS. Why? Because CICD saves developers a huge amount of time. CD is an especially great option for projects that require multiple and frequent contributions to be integrated. But… securing CICD best practices is an emerging, essential, yet little understood practice for DevOps teams and their Cloud Service Providers. The only way to get CICD to work in a highly secure environment takes collaboration, patience and persistence. Building CICD in the cloud requires rigorous ar...
Companies are harnessing data in ways we once associated with science fiction. Analysts have access to a plethora of visualization and reporting tools, but considering the vast amount of data businesses collect and limitations of CPUs, end users are forced to design their structures and systems with limitations. Until now. As the cloud toolkit to analyze data has evolved, GPUs have stepped in to massively parallel SQL, visualization and machine learning.
"Evatronix provides design services to companies that need to integrate the IoT technology in their products but they don't necessarily have the expertise, knowledge and design team to do so," explained Adam Morawiec, VP of Business Development at Evatronix, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
"ZeroStack is a startup in Silicon Valley. We're solving a very interesting problem around bringing public cloud convenience with private cloud control for enterprises and mid-size companies," explained Kamesh Pemmaraju, VP of Product Management at ZeroStack, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Enterprises are adopting Kubernetes to accelerate the development and the delivery of cloud-native applications. However, sharing a Kubernetes cluster between members of the same team can be challenging. And, sharing clusters across multiple teams is even harder. Kubernetes offers several constructs to help implement segmentation and isolation. However, these primitives can be complex to understand and apply. As a result, it’s becoming common for enterprises to end up with several clusters. Thi...