|By PR Newswire||
|February 4, 2014 10:27 PM EST||
BELLINGHAM, Wash., Feb. 4, 2014 /PRNewswire/ -- Sweet Green Fields (SGF), the leading U.S. science based, natural sweetener innovator, today announced it was granted a product patent (regardless of manufacturing process) by the Canadian Intellectual Property Office (CIPO) for Rebaudioside A (Reb A) products greater than 98.6 percent purity.
"Sweet Green Fields achieved another industry first, as no other patents cover Reb A purity higher than 98.7 percent. The company's Altesse Stevia™ 99 and its newest edition, Puresse Stevia™ 100, as well as pending new steviol glycosides are covered by this patent," said Mike Quin, senior vice president of sales and marketing for Sweet Green Fields.
Puresse Stevia™ 100 is the ultimate in steviol glycoside purity. Under the management of Dr. Mel Jackson, SGF's vice president of science, the SGF team studied numerous methodologies to remove impurities and deliver an exceptional sweet taste.
With the use of SGF's unique Modified Quantitative Descriptive Analysis/Liking Test, sensory research was conducted on Puresse Stevia™ 100 in full diet and reduced sugar carbonated soft drink applications. Included in the formulation study were colas formulated with HFCS, Aspartame, and various steviol glycoside blends including Reb A and Reb D, with and without taste modulators. The research concluded that Puresse Stevia™ 100 with modifiers was the clear winner in full diet applications in all key attributes including sweetness, bitterness, and lingering.
"Sweet Green Fields has truly set a new standard for ultra-high purity stevia extract," commented Alex Woo, SGF's vice president of application and innovation. "When it comes to challenging diet beverage formulation, regardless of blends and taste modulators, starting with the purest product is always better. SGF's passion for innovation has led to uncompromised product purity delivering a consistent sweet taste, clean finish and no product variability."
The Zevia brand, which accounts for 78-percent of the naturally sweetened low/zero calorie U.S. soda market, recently reformulated to sweeten with SGF's Altesse Stevia™ 99.
"Sweet Green Fields, like Zevia, has been on a parallel path to continuously improve product taste," said Paddy Spence, Zevia CEO. "SGF works closely with our product team, providing added formulation and sensory expertise. Zevia conducted extensive consumer testing and the new formulation was overwhelmingly preferred by soda drinkers."
In addition, SGF holds the only product patent for high purity Reb-A extract globally. Puresse Stevia™ 100 is currently covered by patents in Australia, Canada and New Zealand, with patents pending in five additional countries worldwide, including the U.S. and Europe. The Canadian patents provide Sweet Green Fields with the ability to exclusively market and sell its Puresse Stevia™ 100 and Altesse Stevia™ 99 branded sweeteners and along with other high-purity steviol glycoside products in development.
For more information visit www.sweetgreenfields.com
About Sweet Green Fields
Sweet Green Fields (SGF) is a leading producer of sweeteners derived from stevia including high-purity stevia extract. With a vertically integrated supply chain from seed to final sweetener operating in three continents, SGF markets natural sweeteners globally to food and beverage companies. SGF also provides formulation assistance with its line of sweeteners. The company has formulated diet and reduced sugar applications in beverages, dairy, baking, and confectionary. www.sweetgreenfields.com
About Rebaudioside-A (Reb-A)
Derived from the stevia plant, high purity Reb-A stevia extract is the first all-natural, zero calorie high intensity sweetener that delivers on key food and beverage formulation metrics: heat stable, pH stable, low Glycemic index, zero calories, shelf stable, non GMO, Kosher and Halal and cost competitive on a sweetening unit basis.
Sweet Green Fields, SVP Sales & Marketing
360-483-4555 | [email protected]
Duo PR for Sweet Green Fields
206-456-3431 | [email protected]
SOURCE Sweet Green Fields
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
May. 31, 2016 01:45 PM EDT Reads: 1,783
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
May. 31, 2016 01:15 PM EDT Reads: 928
18th Cloud Expo, taking place June 7-9, 2016, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some...
May. 31, 2016 01:00 PM EDT Reads: 3,285
@DevOpsSummit taking place June 7-9, 2016 at Javits Center, New York City, and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.
May. 31, 2016 12:45 PM EDT Reads: 3,156
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
May. 31, 2016 12:30 PM EDT Reads: 1,390
How will your company move to the cloud while ensuring a solid security posture? Organizations from small to large are increasingly adopting cloud solutions to deliver essential business services at a much lower cost. According to cyber security experts, the frequency and severity of cyber-attacks are on the rise, causing alarm to businesses and customers across a variety of industries. To defend against exploits like these, a company must adopt a comprehensive security defense strategy that is ...
May. 31, 2016 12:15 PM EDT Reads: 935
SYS-CON Events announced today that Hanu Software will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Leveraging best-in-class people, processes, and technologies, Hanu provides high-quality, high-value software development and business process outsourcing services to independent software vendors (ISVs) and enterprises.
May. 31, 2016 12:00 PM EDT Reads: 1,508
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
May. 31, 2016 12:00 PM EDT Reads: 1,502
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
May. 31, 2016 12:00 PM EDT Reads: 2,616
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
May. 31, 2016 11:45 AM EDT Reads: 2,123
As organizations shift towards IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. Commvault can ensure protection, access and E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his general session at 18th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Part...
May. 31, 2016 11:45 AM EDT Reads: 899
SYS-CON Events announced today that IBM Cloud Data Services has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. IBM Cloud Data Services offers a portfolio of integrated, best-of-breed cloud data services for developers focused on mobile computing and analytics use cases.
May. 31, 2016 11:30 AM EDT Reads: 1,670
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...
May. 31, 2016 11:30 AM EDT Reads: 851
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
May. 31, 2016 11:00 AM EDT Reads: 1,928
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
May. 31, 2016 10:15 AM EDT Reads: 2,915