Welcome!

News Feed Item

Mphasis Launches New 'Brand' For The Next Billion

Refreshed brand signals renewed focus on new-age solutions

NEW YORK, Feb. 5, 2014 /PRNewswire/ -- Mphasis today unveiled its new corporate brand including a vibrant new logo that reflects the company's successful evolution into a highly differentiated, customer-centric company.

(Logo: http://photos.prnewswire.com/prnh/20140204/MM59012LOGO)

Over the past three years, Mphasis laid the foundation to be a specialized partner of choice. This includes focus on a specific set of customers and an integrated services structure. As an outcome of the transformation, the new Mphasis brand represents innovation, imagination and unlimited possibilities through specialized processes and products.

"We are launching a new Mphasis that will leverage our transformation journey and deliver cutting edge solutions in emerging areas such as Digital Market place," said Ganesh Ayyar, CEO, Mphasis. "The IT Services market of the future will be radically different; success would require intense customer focus, specialization, co-creation, superior human capital and IP. In years to come, IT Services as a standalone business may cease to exist. We will see emergence of 'IT Services Inside' and 'Business Transaction as a Service' model becoming mainstream," he added.

Over the past year, Mphasis has made rapid strides in many areas of emerging technologies. As an example, significant investments were made in Mobility, Wearable Computing, Customer Insight Management, High Performance Skin, among others. Last year, Mphasis introduced Billing as a Service to Insurance companies and Mortgage Risk and Compliance Services as part of 'XaaS' model.

Refreshed Brand identity

Vision: Redefining the paradigm for business success together

Redefining the paradigm: Futuristic, continually innovating to define the next wave.

Business Success: Business Success is a holistic term – Includes goals, leadership, and return on investment. Together: Refers to competitive advantage through collaboration with customers, partners and employees.

Logo
The logo denotes attributes of the brand through a layer of connected foundations with the company central to the success of customers and employees.
The visual depicts openness and is limitless. The connectors depict close partnership with other stakeholders. The stack signifies evolution and movement to the next level. The solidity of the shape represents strength and yet openness in the center shows flexibility and transparency. Additionally, the logo is leaning toward the viewer representing forward thinking attribute. The new tagline supports the vision of timeless business success together.  To know more please visit: Unleash the Next

About Mphasis

Mphasis (an HP Company) enables chosen customers to meet the demands of an evolving market place. Mphasis fuels this by combining superior human capital with cutting edge solutions in hyper-specialized areas. Contact with us on www.mphasis.com

Our Social Media Channels:
Facebook: https://www.facebook.com/MphasiSOfficial
Twitter: https://twitter.com/#!/mphasis
LinkedIn: http://www.linkedin.com/company/mphasis
YouTube: http://www.youtube.com/user/MphasisOfficial

For further information please contact

Joe Palladino or Amanda Fountain
MSL Group
781-684-0770
[email protected]

Deepa Nagraj
Mphasis Corporate Communications
646-424-5160
[email protected]

SOURCE Mphasis

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Large scale deployments present unique planning challenges, system commissioning hurdles between IT and OT and demand careful system hand-off orchestration. In his session at @ThingsExpo, Jeff Smith, Senior Director and a founding member of Incenergy, will discuss some of the key tactics to ensure delivery success based on his experience of the last two years deploying Industrial IoT systems across four continents.
Redis is not only the fastest database, but it is the most popular among the new wave of databases running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 19th Cloud Expo, Dave Nielsen, Developer Advocate, Redis Labs, will share the functions and data structures used to solve everyday use cases that are driving Redis' popularity.
Predictive analytics tools monitor, report, and troubleshoot in order to make proactive decisions about the health, performance, and utilization of storage. Most enterprises combine cloud and on-premise storage, resulting in blended environments of physical, virtual, cloud, and other platforms, which justifies more sophisticated storage analytics. In his session at 18th Cloud Expo, Peter McCallum, Vice President of Datacenter Solutions at FalconStor, discussed using predictive analytics to mon...
Basho Technologies has announced the latest release of Basho Riak TS, version 1.3. Riak TS is an enterprise-grade NoSQL database optimized for Internet of Things (IoT). The open source version enables developers to download the software for free and use it in production as well as make contributions to the code and develop applications around Riak TS. Enhancements to Riak TS make it quick, easy and cost-effective to spin up an instance to test new ideas and build IoT applications. In addition to...
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
In his session at @DevOpsSummit at 19th Cloud Expo, Yoseph Reuveni, Director of Software Engineering at Jet.com, will discuss Jet.com's journey into containerizing Microsoft-based technologies like C# and F# into Docker. He will talk about lessons learned and challenges faced, the Mono framework tryout and how they deployed everything into Azure cloud. Yoseph Reuveni is a technology leader with unique experience developing and running high throughput (over 1M tps) distributed systems with extre...
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
As companies gain momentum, the need to maintain high quality products can outstrip their development team’s bandwidth for QA. Building out a large QA team (whether in-house or outsourced) can slow down development and significantly increases costs. This eBook takes QA profiles from 5 companies who successfully scaled up production without building a large QA team and includes: What to consider when choosing CI/CD tools How culture and communication can make or break implementation
"When you think about the data center today, there's constant evolution, The evolution of the data center and the needs of the consumer of technology change, and they change constantly," stated Matt Kalmenson, VP of Sales, Service and Cloud Providers at Veeam Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
"We view the cloud not really as a specific technology but as a way of doing business and that way of doing business is transforming the way software, infrastructure and services are being delivered to business," explained Matthew Rosen, CEO and Director at Fusion, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.