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Mobile Commerce News Weekly

Week of February 2, 2014

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

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As retailers increasingly look to mobile as a way to generate revenue, fraud threats are impacting merchants to the tune of $283 for every $100 of actual fraud losses through the mobile channel, according to the LexisNexis® True Cost of Fraud Mobile Study. Read Original Content

According to BI Intelligence, as mobile commerce continues to grow in the U.S. and elsewhere, tablets are becoming the devices consumers enjoy shopping on the most. Read Original Content

The contribution of e-commerce site traffic to the online shopping category via mobile has increased from eight percent to 20 percent and on tablet from two percent to six percent in 2013, according to Trai. Read Original Content

The True Cost of Mobility - Companies are under tremendous pressure to develop and deploy mobile apps for their business systems, yet the traditional approach to mobile app development typically costs $250K+ and takes 6+ months for a single app. Today IT professionals are exploring platforms that radically reduce costs and time-to-market for their mobile initiatives, especially around complex applications such as SAP, Oracle, or custom applications. Download the whitepaper - https://www.capriza.com/resources/whitepapers/?resource=true-cost-of-enterprise-mobility&adgroup=MES

In 2013 m-commerce sales among the 358 U.S. merchants ranked in Internet Retailer's 2014 Mobile 500 was predicted to reach $25.4 billion. This is a 67 percent increase from 2012 when the figure stood at $15.2 billion. Read Original Content

Mobile sales are experiencing explosive growth in the United Kingdom, according to a new report from the British Retail Consortium and KPMG. The report shows traditional brick and mortar stores, such as Tesco, have experienced lackluster sales over the holiday season of 2013. Read Original Content

According to Jumio, mobile commerce missed out over the 2013 holidays, despite a stronger-than-average spend and 2013 being the hottest mobile shopping season so far. Their data indicates nearly $16 billion was left on the mobile table because of abandoned mobile carts. Read Original Content

The U.K. mobile payment provider Judo has launched JudoHub as a repository of content and educational broadcasts to help businesses, journalists and app developers understand and learn about m-commerce and payments. Read Original Content

On Black Friday this past year, sales on mobile devices accounted for more than 20 percent of U.S. e-commerce spending. Traffic from mobile was even bigger, accounting for almost 40 percent of total online shopping visits that day. Read Original Content

Mobile commerce company Mobally announced the release of its mobile engagement shopping platform API, aimed at helping businesses quickly create and release native retail apps on mobile. The move should help developers and businesses as apps created with the platform can offer the same features as a desktop experience, but with on-the-go freedom. Read Original Content

AT&T has made a move to develop its own mobile commerce platform. The telecommunications company is currently involved in Isis but AT&T is not willing to place the entirety of its mobile commerce interests on the platform. Read Original Content

Juniper Research, a leading market research firm, has released a new report concerning mobile commerce and its continued growth in the United Kingdom. The report predicts mobile payments will reach $707 billion by 2018. Mobile commerce is expected to represent 30 percent of all online retail sales by that time. Read Original Content

The HBC Department Store Group has launched a new iOS mobile shopping application for both Hudson's Bay and Lord & Taylor.  HBC is partnering with Pounce, a consumer-facing mobile app to integrate traditional media with m-commerce, providing customers the opportunity to purchase merchandise displayed in print media using tablets and smartphones. Read Original Content

Toyota has begun embracing mobile payments. Toyota Financial Services, the financial arm of the automaker, has partnered with Barclays in order to allow drivers to make additional payments on their vehicles through their mobile devices. The Barclays Pingit application will be used to conduct these mobile payments. Read Original Content

In the run-up to the Super Bowl, the NFL installed wireless transmitters - beacons - in the stadium and in Times Square that could interact with fans' smartphones and let them know where to buy their Seahawks gear or find the nearest bathroom.  It's perhaps the biggest mainstream event yet to employ beacons for location-based marketing. Read Original Content

According to the latest predictions, mobile marketing will hog the limelight in the coming years as far as the field of digital marketing is concerned. This is primarily because more and more companies are realizing that there is a lot of potential in this particular arena. Read Original Content

Recent Articles by Kevin Benedict

Bracing for Change with Enterprise Mobility
Using Mobility to Build an Empire
14 Ways Strategic Enterprise Mobility Solutions Can Help Build an Empire
The Roman Road and Enterprise Mobility
Mobile Expert Opinion: Mobile Platform as a Service by Peter Rogers
Mobile Expert Interview: Mary Brittain-White
Mobile Expert Interview: Glenn Johnson and Kevin Benedict
Mobile Expert Interview: Yuval Scarlat on Cloud Mobility
Mind the Gap - Enterprise Mobility and Digital Transformation

Webinars of Note (Recorded)

Rapidly extend any enterprise application to mobile devices without coding, APIs, or integration.

Whitepapers of Note

Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
Making BYOD Work for Your Organization
Managing BYOD and Legacy Systems
The Secret to Enterprise Mobile Application Adoption
Solving The Mobile Developer Scarcity Problem
The True Cost of Mobility

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Kevin Benedict Senior Analyst, Digital Transformation Cognizant View my profile on LinkedIn Learn about mobile strategies at MobileEnterpriseStrategies.com Follow me on Twitter @krbenedict Browse the Mobile Solution Directory Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

More Stories By Kevin Benedict

Kevin Benedict is an opinionated Senior Analyst at Cognizant's Center for the Future of Work, SAP Mentor Alumnus, speaker, writer, and mobile and digital strategies expert. He is a popular keynote speaker, and in the past three years he has shared his insights into mobile and digital strategies with companies in 17 different countries. He has over 30 years of experience working with enterprise applications, and he is a veteran mobile industry executive. He wrote the Forward to SAP Press' bestselling book on enterprise mobility titled Mobilizing Your Enterprise with SAP, and he has written over 3,000 articles.

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