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Kia's Seven Year Warranty Hits Its Seventh Anniversary

LONDON, UNITED KINGDOM -- (Marketwired) -- 02/06/14 --

--  First Kia cee'd car models reach warranty end
--  More than 82,000 Kia cee'd cars in the UK with 7 Year Warranty
--  Almost 290,000 UK drivers benefitting Kia 7 Year Warranty

When Kia launched its European designed and manufactured Kia cee'd family car in February 2007 it also revolutionised the new car warranty provision in the UK by extending manufacturer protection for owners to seven years.

As those first cars come up to their seventh anniversary and the expiration of that warranty Kia continue to lead the market with a clear, simple and transparent warranty that protects every new Kia car sold in the UK for up to seven years and 100,000 miles.

In 2010 Kia extended the seven year warranty protection to its entire new car range and now almost 290,000 cars have been sold to UK buyers with the Kia 7 year car warranty - including more than 82,000 Kia cee'd car models.

Kia has won several awards for its remarkable pan-European warranty - including accolades from both Autocar and Car Buyer in the UK - but most importantly it is customers who have increasingly turned to Kia during that time who have voted with their wallets!

Paul Philpott, President and Chief Executive of Kia Motors (UK) Limited said: "When we announced the warranty on Kia cee'd cars built at our new factory in Slovakia there were many cynics and doubters who claimed it would be a short-term measure. Well, it is still here and remains the most easily understood and extensive warranty in the new car business."

"It is transferable from owner to owner and only requires regular servicing according to our schedule and the use of genuine Kia parts."

"The 7 Year Warranty from Kia was a statement of confidence in our quality and manufacturing back in 2004 and it remains that today with more and more retail customers than ever benefitting from it," he added.

At the Zilina factory in Slovakia where the car warranty was first introduced more than 855,000 Kia cee'd cars had been built by the end of 2013 and with the extension of the warranty to all Kia models, more than 1.5 million cars have been produced at Zilina under that protection.

At Zilina 399 quality inspectors check every Kia car to come off the 12 kilometre production line to ensure they can stand up to the demands of such a lengthy warranty.

In the UK records show that the first 6,160 Kia cars registered in 2007 and their owners have benefitted from that warranty. The average claim count during the seven year cover has been just over three per vehicle with only 411 cars having exceeded the mileage restriction of 100,000 miles and only 648 vehicles having had no claims whatsoever during the seven year period.

Those statistics show that the car warranty has truly paid off for Kia customers by saving them money that under lesser warranties they would have had to pay out of their own pocket.

With the Kia 7 Year Warranty still unequalled in the UK and European car markets it is no surprise that the brand continues to set new sales records every year - with 2013's total passing 70,000 for the first time.

For full details of Kia's astounding 7 Year Warranty please visit www.kia.co.uk.

For further information on Kia please visit www.kiapressoffice.com.

Follow Kia at www.facebook.com/kiamotorsuk.

Watch Kia at www.youtube.com/kiamotorsuk.

Contacts:
Stephen Kitson
Director of Corporate Communications
01932 832075 - 07795 011936
[email protected]

Matthew Bendall
Senior Press Officer
01932 832073 - 07747 149149
[email protected]

Sara Drummond-Bell
Senior Press Officer
01932 832072 - 07919 482332
[email protected]

Carly Escritt
Press Officer (Press Fleet)
01932 832071 - 07557 262252
[email protected]

Rosie Puxley
Press Office Assistant
01932 832079 - 07795 011475
[email protected]

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