News Feed Item

With the Support of Estrella Damm, Ferran Adria, the World's Most Award-Winning Chef, Brings His Exhibition to the US for the First Time

Innovation in the Art of Food: Chef Ferran Adria Will Be Featured at Museum of Science, Boston Beginning February 15th

BOSTON, MA -- (Marketwired) -- 02/06/14 -- Ferran Adrià, the World's most award-winning chef, and executive chef of elBulli, the #1 restaurant in the World during its time, is coming to Boston. The Museum of Science is showcasing Innovation in the Art of Food: Chef Ferran Adrià from February 15 thru May 26, kicking off with a private industry event on February 13th, sponsored by Estrella Damm, the Beer of Barcelona.

The event invites chefs and restaurateurs to the Museum for a private seminar, where Ferran Adrià will talk about his passion: food. Guests will be invited to walk through the exhibition, followed by a reception in which they'll taste Estrella Damm.

Estrella Damm is the #1 Beer in Barcelona, home to Ferran Adrià. Chef Adrià has been collaborating with the brewery since 2008, particularly in the creation of Inedit, a wheat and barley beer with spices, specifically crafted to pair with food. Chef Adrià is also connected to the brewery as the gastronomic ambassador for their flagship brand, Estrella Damm.

"It's an honor to be working with such an influential figure that has helped create and shape the gastronomic world," remarked Floris van Neerrijnen, Brand Specialist of Estrella Damm. "Estrella Damm is brewed with Mediterranean ingredients and gastronomy is an integral part of our culture."

Ferran Adrià was the co-owner and chef of elBulli from 1984 until its closure in 2011. Chef Adrià has a long history of recognition, including being listed on TIME Magazine's "world's top 100 influential people," and Restaurant Magazine's 2010 "Chef of the Decade."

elBulli itself was awarded "World's Best Restaurant" five times by Restaurant Magazine. The elBulli team invented 1,846 dishes during their tenure, establishing themselves as masters of molecular gastronomy, which has inspired chefs from all over the world to go beyond the norm and push boundaries in the kitchen.

The restaurant, once receiving 2 million reservation requests each summer it was open, closed in 2011 in order to become a center for research and innovation. The center will reopen as elBullifoundation in 2014 and will offer free comprehensive cooking courses, dubbed "Bullipedia" by Ferran Adrià, to young, aspiring, culinary professionals.

Visitors to the Museum of Science, Boston will experience the unusual tastes, textures, and untraditional high-tech appliances of elBulli in Innovation in the Art of Food: Chef Ferran Adrià. Throughout the exhibit, they will explore how Adrià and his team have added a multi-sensory, magical dimension to the experience of eating -- radically revolutionizing the way food is both created and consumed.

"We are thrilled to introduce our visitors to the gastronomic ingenuity of Chef Ferran Adrià," said Paul Fontaine, Museum of Science vice president of education. "Innovation in the Art of Food: Chef Ferran Adrià highlights how combining ordinary tasks like cooking and eating with creativity and experimentation can lead to some of the most inspiring cuisine ever experienced. Along with the Museum's other featured temporary exhibit, Our Global Kitchen: Food, Nature, Culture, visitors can celebrate food, creativity, and cultures from around the world."

Innovation in the Art of Food: Chef Ferran Adrià features historical artifacts from the restaurant as well as images and videos that demonstrate elBulli's transformation from a family-run restaurant to an innovative and bold institution. Visitors will have the opportunity to see Adrià's notebooks, sketches, and even clay models of his culinary brainstorms. A video simulation of an original 34-course meal being served to you is on display alongside a light box representing all 1,846 dishes Chef Adrià created.

Innovation in the Art of Food: Chef Ferran Adrià will be presented at the Museum of Science from February 15, 2014 through May 26, 2014. This exhibition is made possible by the Government of Catalonia, the Institut Ramon Llull, and Estrella Damm Barcelona. The exhibit is included with regular Exhibit Halls admission: $23 for adults, $21 for seniors (60+), and $20 for children (3-11). For more information, the public can call 617/723-2500, (TTY) 617/589-0417, or visit mos.org.

About Estrella Damm - Established in 1876, Estrella Damm is an award-winning, premium pale lager known internationally as the "Beer of Barcelona." During its 138-year tenure, Estrella Damm has remained the number one beer in Barcelona. An independent brewer with its own personality, Estrella Damm is known for its creativity. Today it is brewed by the eleventh generation of Master Brewers who still follow the distinctive original recipe created in 1876, with Mediterranean ingredients such as pearl rice, a distinctive ingredient characteristic of Estrella's unique flavor. Estrella Damm is imported to the US by United States Beverage. www.estrelladamm.com

About the Museum of Science, Boston
One of the world's largest science centers and Boston's most attended cultural institution, the Museum introduces about 1.5 million visitors a year to science, technology, engineering, and math (STEM) via dynamic programs and hundreds of interactive exhibits. Founded in 1830, the Museum was first to embrace all the sciences under one roof. On November 16, the Museum opens the Hall of Human Life, a groundbreaking 10,000-square-foot exhibition drawing from the latest discoveries in the life sciences to engage visitors in their own biology and health. Other highlights include the Thomson Theater of Electricity, Charles Hayden Planetarium, Mugar Omni Theater, Gordon Current Science & Technology Center, 3-D Digital Cinema and Butterfly Garden. Reaching over 20,000 teens a year worldwide via the Intel Computer Clubhouse Network, the Museum also leads a 10-year, $41 million National Science Foundation-funded Nanoscale Informal Science Education Network of science museums. The Museum's "Science Is an Activity" exhibit plan has been awarded many NSF grants and influenced science centers worldwide. Its National Center for Technological Literacy®'s engineering curricula have reached over 55,600 teachers and 4.2 million students nationwide. The Museum has also: been recognized by Boston and Cambridge for energy and sustainability efforts; named an Employer of Choice by Work Without Limits, a Massachusetts disability employment initiative; is Yankee Magazine's "Best of New England Readers' Choice" for Cultural Attraction in Science and "Best of New England -- Editors' Choice" for Best Sky Show; and is El Planeta's Best Tourist Attraction for the Massachusetts Latino population. The Museum's Undiscovered Worlds was recognized as the "Best Immersive-Fulldome Program" by the Jackson Hole Science Media Awards. Visit http://www.mos.org. Follow the Museum of Science on Twitter at @MuseumOfScience or Facebook at www.facebook.com/museumofscience.

Add to Digg Bookmark with del.icio.us Add to Newsvine

For additional information, please contact:
Georgia Homsany
Brand Manager
US Beverage
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
Established in 1998, Calsoft is a leading software product engineering Services Company specializing in Storage, Networking, Virtualization and Cloud business verticals. Calsoft provides End-to-End Product Development, Quality Assurance Sustenance, Solution Engineering and Professional Services expertise to assist customers in achieving their product development and business goals. The company's deep domain knowledge of Storage, Virtualization, Networking and Cloud verticals helps in delivering ...
Most of us already know that adopting new cloud applications can boost a business’s productivity by enabling organizations to be more agile and ready to change course in our fast-moving and connected digital world. But the rapid adoption of cloud apps and services also brings with it profound security threats, including visibility and control challenges that aren’t present in traditional on-premises environments. At the same time, the cloud – because of its interconnected, flexible and adaptable...
In his session at @DevOpsSummit at 19th Cloud Expo, Robert Doyle, lead architect at eCube Systems, will examine the issues and need for an agile infrastructure and show the advantages of capturing developer knowledge in an exportable file for migration into production. He will introduce the use of NXTmonitor, a next-generation DevOps tool that captures application environments, dependencies and start/stop procedures in a portable configuration file with an easy-to-use GUI. In addition to captu...
SYS-CON Events announced today that SoftNet Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. SoftNet Solutions specializes in Enterprise Solutions for Hadoop and Big Data. It offers customers the most open, robust, and value-conscious portfolio of solutions, services, and tools for the shortest route to success with Big Data. The unique differentiator is the ability to architect and...
In past @ThingsExpo presentations, Joseph di Paolantonio has explored how various Internet of Things (IoT) and data management and analytics (DMA) solution spaces will come together as sensor analytics ecosystems. This year, in his session at @ThingsExpo, Joseph di Paolantonio from DataArchon, will be adding the numerous Transportation areas, from autonomous vehicles to “Uber for containers.” While IoT data in any one area of Transportation will have a huge impact in that area, combining senso...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
As ridesharing competitors and enhanced services increase, notable changes are occurring in the transportation model. Despite the cost-effective means and flexibility of ridesharing, both drivers and users will need to be aware of the connected environment and how it will impact the ridesharing experience. In his session at @ThingsExpo, Timothy Evavold, Executive Director Automotive at Covisint, will discuss key challenges and solutions to powering a ride sharing and/or multimodal model in the a...
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, will discuss the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docke...
SYS-CON Events announced today that Embotics, the cloud automation company, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Embotics is the cloud automation company for IT organizations and service providers that need to improve provisioning or enable self-service capabilities. With a relentless focus on delivering a premier user experience and unmatched customer support, Embotics is the fas...
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.