Click here to close now.


News Feed Item

Stars Sizzle And Designers Shine At The Go Red For Women® / The Heart Truth® Red Dress Collection(SM) Fashion Show Kicking Off Mercedes-Benz Fashion Week

Fashion Incubator designers housed at Macy's in the limelight alongside top designers Carolina Herrera, Nicole Miller, Mark Zunino and more

NEW YORK, Feb. 7, 2014 /PRNewswire/ -- The Red Dress Collection kicked off Mercedes-Benz Fashion Week in New York City last night with a star-studded runway backed this year by the first-ever collaboration of the American Heart Association's Go Red For Women movement and the National Heart, Lung and Blood Institute's (NHLBI) awareness campaign, The Heart Truth.

To view the multimedia content associated with this release, please click:


The Red Dress Collection has kicked off Fashion Week since 2003 with celebrities taking to the runway and this year was no different. Lindsey Vonn, AnnaSophia Robb, Colbie Caillat, Giada De Laurentiis, Bella Thorne, Daphne Oz and Jill Martin wowed in red gowns created by top designers including Carolina Herrera, Nicole Miller, Carmen Marc Valvo and Mark Zunino and introducing Lagi Nadeau, Annina King, and Sarah Liller from Fashion Incubator programs housed at Macy's in Chicago, Philadelphia and San Francisco.

"It's an exciting night for the leaders in the fight against heart disease and icons of fashion to come together," said Martine Reardon, chief marketing officer of Macy's. "With the star power of both celebrities and designers, including the young designers of the Fashion Incubators housed at Macy's across the country, this was an evening that gave credence to the true power of red and its ability to unite so many in the movement for women's heart health. Macy's is proud of our 10 years and $46 million in support of Go Red For Women, and we were honored to be a part of tonight's incredible Red Dress Collection 2014 show."

More than 900 fashion-forward, health-minded attendees turned out in red to support the cause. The event kicked off with Martine Reardon and Nancy Brown, chief executive officer of the American Heart Association, welcoming the audience. Star Jones, who is a heart disease survivor and an American Heart Association National Volunteer, shared her passionate heart story and introduced the premier of Go Red For Women's new digital film, The Common Thread. Twenty-two celebrities then walked the runway in their own style—some walking, dancing, and even twirling—to make a statement in red, dressed by both world-renowned designers as well as emerging designers in the fashion incubator programs at Macy's.

The Fashion Incubator program provides six emerging designers each in Chicago, Philadelphia and San Francisco with the resources – including work space, mentoring and workshops/classes to launch their careers in fashion. The Chicago Fashion Incubator at Macy's on State Street, Philadelphia Fashion Incubator at Macy's Center City and the Fashion Incubator San Francisco at Macy's Union Square are each individual 501(C)3 not-for-profits housed at Macy's with strong community and industry support in their respective cities. One designer was chosen from each city to present a red dress at last night's show.

Lagi Nadeau, a designer with the Chicago Fashion Incubator at Macy's on State Street had the honor of dressing Martine Reardon. "I'm proud that programs like the fashion incubator are cultivating young talent and that these designers have the opportunity to be displayed on a national stage. Lagi did an amazing job creating this custom red dress that I wore tonight." stated Reardon. Nadeau's label LAGI NADEAU blends high-end sophistication with a dash of edge. The burgundy sequined dress has a plunging v-neckline, long sleeves and an A-line silhouette.

Annina King, a designer with the Philadelphia Fashion Incubator at Macy's at Center City designed the dress worn by Jill Martin. King's label Granate Pret is an artisanal ready-to-wear collection evoking the detailed process and limitless luxury of custom design. The gown designed for Jill Martin is a fitted midi-length red sheath with ribbons that create illusion details in the bodice.

Sarah Liller, a designer with the Fashion Incubator San Francisco at Macy's Union Square designed Daphne Oz's gown. Liller's label Sarah Liller, San Francisco is a women's wear line that is feminine, yet versatile, inspired by the city's culture. The gown she designed for Daphne Oz is patch-worked chiffon and lace, which is then pleated to add texture and movement to the silhouette.

The Red Dress symbol made its debut as the national icon for women and heart disease awareness during Fashion Week in 2003 in partnership with America's top fashion designers, helping to bring the important issue of heart disease in women into the national spotlight. A year later, the AHA's Go Red For Women was officially launched with Macy's as its founding national sponsor. Over the past decade, Macy's has brought awareness of the issue to consumers across America raising $46 million for the cause through efforts like the Red Dress pin sale and three exclusive red dresses that give 10 percent of the purchase price back to Go Red. The American Heart Association's Go Red For Women movement is nationally sponsored by Macy's and the Red Dress Collection Fashion Show is sponsored by both Macy's and SUBWAY® restaurants.

Go Red For Women
Go Red For Women is the American Heart Association's national movement to end heart disease in women. We are committed to the fight, for as long as it takes. The American Heart Association's Go Red For Women movement advocates for more research and swifter action for women's heart health. The American Heart Association's Go Red For Women movement was created by women, for women. Because our health is non-negotiable, because we have the power to save our lives, and because the best force for women is women. The American Heart Association's Go Red For Women movement is nationally sponsored by Macy's, with additional support from our cause supporters. For more information please visit or call 1-888-MY-HEART (1-888-694-3278).

The Heart Truth
The Heart Truth is a national campaign for women about heart disease and is sponsored by the National Heart, Lung, and Blood Institute, part of the National Institutes of Health, U.S. Department of Health and Human Services. Through the campaign, the NHLBI leads the nation in a landmark heart health movement embraced by millions who share the common goal of better heart health for all women. The centerpiece of The Heart Truth is the Red Dress, which was introduced as the national symbol for women and heart disease awareness in 2002 by the NHLBI. The Red Dress reminds women of the need to protect their heart health, and inspires them to take action.

About Macy's
Macy's, the largest retail brand of Macy's, Inc. (NYSE: M), delivers fashion and affordable luxury to customers at approximately 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers, employees and Macy's Foundation, Macy's helps strengthen communities by supporting local and national charities giving more than $70 million each year to help make a difference in the lives of our customers. For Macy's media materials, including images and contacts, please visit our online pressroom at

SOURCE American Heart Association; Macy's

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"eFolder does a lot of different things but we protect data and we are focused on protecting data no matter where it resides," explained Carlo Tapia, Product Marketing Manager at eFolder, in this interview at Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
Cloud computing is unquestionably one of the driving forces of DevOps, as the automation of operations transforms enterprise software development. DevOps, however, is more than a technology trend, as it represents a move toward silo-busting, self-organizing horizontal teams that drive business velocity. At the same time, enterprise Digital Transformation represents an upheaval across the enterprise, as customer preferences and behavior drive enterprise technology decisions. This transformation ...
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Most of the IoT Gateway scenarios involve collecting data from machines/processing and pushing data upstream to cloud for further analytics. The gateway hardware varies from Raspberry Pi to Industrial PCs. The document states the process of allowing deploying polyglot data pipelining software with the clear notion of supporting immutability. In his session at @ThingsExpo, Shashank Jain, a development architect for SAP Labs, discussed the objective, which is to automate the IoT deployment proces...
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Su...
In demand-intensive mobile and web applications, an emerging pattern is to host the Systems of Engagement in the cloud (for maximum responsiveness) but keep the Systems of Record with the other important business systems in the company datacenter, often on a tightly secured mainframe. But what about the space in between? In this IBM Redpaper publication, we show that the IBM Bluemix cloud platform offers technologies that make it easy for cloud-based SoEs to securely connect to on-premises IBM...
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
OpsHub, Inc. has announced enhanced support for DevOps and Migration for both Team Foundation Server and Visual Studio On-line in a heterogeneous environment. With added support for build and release entities in OpsHub Integration Manager (OIM) Microsoft customers can now leverage Visual Studio build and release services to manage DevOps processes in a heterogeneous environment. With the enhanced support customers can manage the DevOps process in Team Foundation Server while undertaking activit...
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
SYS-CON Events announced today that Catchpoint, a global leader in monitoring, and testing the performance of online applications, has been named "Silver Sponsor" of DevOps Summit New York, which will take place on June 7-9, 2016 at the Javits Center in New York City. Catchpoint radically transforms the way businesses manage, monitor, and test the performance of online applications. Truly understand and improve user experience with clear visibility into complex, distributed online systems.Founde...
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now ...
In recent years, at least 40% of companies using cloud applications have experienced data loss. One of the best prevention against cloud data loss is backing up your cloud data. In his General Session at 17th Cloud Expo, Sam McIntyre, Partner Enablement Specialist at eFolder, presented how organizations can use eFolder Cloudfinder to automate backups of cloud application data. He also demonstrated how easy it is to search and restore cloud application data using Cloudfinder.