Welcome!

News Feed Item

APWC Has Added Mike Heller, CEO of Talent Resources (NY and LA), to Its Board of Directors

APWC Is Executing Its Plan of Aligning Its Portfolio of Brands With Events, Celebrities and TV & Film Personalities to Capture a Larger Market Share and Leverage Individual Brand and Company Awareness; APWC's Participation in TR Suites 1/17-19, 2014 at Su

ALPHARETTA, GA -- (Marketwired) -- 02/07/14 -- American Premium Water Corporation (OTC Pink: HIPH) is pleased to provide the following update to the investment community and our shareholders. In order to achieve the Corporation's vision and business plan of Marketing, Promoting and Branding High Altitude-Alkaline bottled water in glass, APWC/ L'Alpina Water participated in the TR SUITES 2014 at Sundance Film Festival in Park City, Utah (January 17th-19th 2014).

Mike Heller, the CEO of Talent Resources, officially joined APWC's Board of Directors Feb 3, 2014. We were invited to the Talent Resources/ Maxim Super bowl event and at this event the agreement for Mr. Heller to join the Board was struck. Mr. Heller created the slogan for L'Alpina, "It makes you young," which has gone viral. Mike Heller is regarded as a "Celebrity Branding Genius." He is a graduate of NYU and Cardozo Law School. Mr. Heller also is an established and successful movie Producer having last produced the hit movie 'Arbitrage' starring Richard Gere released in 2012. Some of Mr. Heller's past and present clients he's worked with include Miley Cyrus, Paris Hilton, Lindsay Lohan, Avril Lavigne, Mario Lopez, Kelly Rowland and Kim Kardashian as well as many others including several Fortune 500 Companies. They include, to name a few, Aston Martin, Red Bull, Tropicana and Belvedere Vodka.

Talent Resources and its TR SUITES headed to Park City, Utah for the sixth year making it the most Buzz worthy and Beloved Luxury Daytime Suite during the Sundance Film Festival. The TR SUITES were larger and more premium than ever with the ultimate location directly across from the epicenter of the film festival, the Egyptian Theatre on the forefront of Main Street. For American Premium Water Corporation/L'Alpina to be invited by Talent Resources to participate in TR Suites 2014 were a honor and validation of the quality of our product L'Alpina Water and potential of APWC. L'Alpina Water was a huge hit and received a great deal of attention at the TR Suites which has created many, many product inquiries and given a bump in sales.

At TR Suites 2014, APWC's L'Alpina Water was enjoyed on camera by some of the most notable names in Hollywood such as: Wayne Newton, Joe Manganiello, William H.Macy, Cheryl Hines, Molly Shannon, Lil Jon, Giles Marini, Shiloh Fernandez, Holly Madison, Lance Bass, Lea Thompson, Cisco Adler and Kendra Wilkinson as well as many others. Our appearance in the TR Suites 2014 have so far garnered more than 30,000 media impressions. As well L'Alpina Water was featured on ABC 4 UTAH http://www.youtube.com/watch?v=kpqGkLyvDrc, Huffington Post, E online and Daily Mail UK, Examiner, Lala Scoop as well as countless other blog sites worldwide. We feel all of this new national/ international exposure and momentum will help us grow the sales of our individual brands. The pinnacle of this exposure was when TV celebrity Kendra Wilkinson was photographed clearly enjoying her bottle of L'Alpina. L'Alpina Water was featured in the February 10 OK Magazine "Best of Sundance" with Kendra Wilkinson. OK Magazine has a weekly newsstand subscription of around 100,000 and its online weekly subscriptions are around 1,000,000. We welcome shareholders and the investment community to get a copy of OK Magazine February 10, 2014 issue that features L'Alpina in "Best of Sundance" as well the following links, http://gigaom.com/2012/02/02/how-the-huffington-post-became-a-new-media-behemoth/, http://www.eonline.com/photos/11066/2014-sundance-party-pics/348667, http://www.dailymail.co.uk/tvshowbiz/article-2541966/Kendra-Wilkinson-shows-growing-bump-emerald-sweater-Sundance-Film-Festival.html, http://livefitcentral.com/tr-suites/

"We are pleased to continue working with Talent Resources as previously announced in October 2013. And want to thank them for the outstanding job they did for us at TR SUITES, they put APWC and L'Alpina on the world stage. We look forward to what they may have in store for us 2014. Having first met Mike Heller 3 yrs. ago I was captivated by his branding and marketing genius which is apparent within 5 minutes of talking to him. Mike Heller joining the Board of Directors is a tremendous asset to this or any company and its shareholders. We look forward to his valuable guidance and input in helping our products become household names. I would also like to mention Mayfair Partners for the Amazing effort. This could not have been made possible without their in depth knowledge and professional help," said Alfred Culbreth.

APWC wants to thank all of its shareholders for the support they have extended. Future Press Releases will include additional management, financial filing status, current contracts, operations, logistics and website launch. Also we will be participating in other events along the lines of TR Suites in upcoming months. We are in serious talks with a new celebrity that has been Grammy nominated and has had several #1 hit singles. If our negotiations are successful to have this International Celebrity involved with our company and brands they will be concluded by the end of February.

Forward-Looking Statements

This Press Release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements reflect the Company's current beliefs and are based upon information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause the Company's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. The Company undertakes no obligation to update or advise in the event of any change, addition or alteration to the information included in this Press Release including such forward-looking statements.

This press release is issued on behalf of the Board of Directors by Alfred Culbreth, CEO and Director.

Safe Harbor Statement
THIS NEWS RELEASE CONTAINS "FORWARD-LOOKING STATEMENTS," AS THAT TERM IS DEFINED IN SECTION 27A OF THE UNITED STATES SECURITIES ACT OF 1933, AS AMENDED, AND SECTION 21E OF THE UNITED STATES SECURITIES EXCHANGE ACT OF 1934, AS AMENDED. STATEMENTS IN THIS NEWS RELEASE, WHICH ARE NOT PURELY HISTORICAL, ARE FORWARD-LOOKING STATEMENTS AND INCLUDE ANY STATEMENTS REGARDING BELIEFS, PLANS, EXPECTATIONS OR INTENTIONS REGARDING THE FUTURE.

THIS NEWS RELEASE HAS BEEN PREPARED BY MANAGEMENT OF THE COMPANY WHO TAKES FULL RESPONSIBILITY FOR ITS CONTENTS. NO SECURITIES REGULATORY AUTHORITY HAS APPROVED OR DISAPPROVED OF THE CONTENTS OF THIS NEWS RELEASE. THIS NEWS RELEASE SHALL NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES IN ANY JURISDICTION IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH JURISDICTION.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
Interoute has announced the integration of its Global Cloud Infrastructure platform with Rancher Labs’ container management platform, Rancher. This approach enables enterprises to accelerate their digital transformation and infrastructure investments. Matthew Finnie, Interoute CTO commented “Enterprises developing and building apps in the cloud and those on a path to Digital Transformation need Digital ICT Infrastructure that allows them to build, test and deploy faster than ever before. The int...
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), will provide an overview of various initiatives to certifiy the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldw...
What if you could build a web application that could support true web-scale traffic without having to ever provision or manage a single server? Sounds magical, and it is! In his session at 20th Cloud Expo, Chris Munns, Senior Developer Advocate for Serverless Applications at Amazon Web Services, will show how to build a serverless website that scales automatically using services like AWS Lambda, Amazon API Gateway, and Amazon S3. We will review several frameworks that can help you build serverle...
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin, ...
SYS-CON Events announced today that T-Mobile will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on ...
SYS-CON Events announced today that HTBase will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. HTBase (Gartner 2016 Cool Vendor) delivers a Composable IT infrastructure solution architected for agility and increased efficiency. It turns compute, storage, and fabric into fluid pools of resources that are easily composed and re-composed to meet each application’s needs. With HTBase, companies can quickly prov...
SYS-CON Events announced today that Infranics will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Since 2000, Infranics has developed SysMaster Suite, which is required for the stable and efficient management of ICT infrastructure. The ICT management solution developed and provided by Infranics continues to add intelligence to the ICT infrastructure through the IMC (Infra Management Cycle) based on mathemat...
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
There are 66 million network cameras capturing terabytes of data. How did factories in Japan improve physical security at the facilities and improve employee productivity? Edge Computing reduces possible kilobytes of data collected per second to only a few kilobytes of data transmitted to the public cloud every day. Data is aggregated and analyzed close to sensors so only intelligent results need to be transmitted to the cloud. Non-essential data is recycled to optimize storage.
Building custom add-ons does not need to be limited to the ideas you see on a marketplace. In his session at 20th Cloud Expo, Sukhbir Dhillon, CEO and founder of Addteq, will go over some adventures they faced in developing integrations using Atlassian SDK and other technologies/platforms and how it has enabled development teams to experiment with newer paradigms like Serverless and newer features of Atlassian SDKs. In this presentation, you will be taken on a journey of Add-On and Integration ...
"I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
The essence of cloud computing is that all consumable IT resources are delivered as services. In his session at 15th Cloud Expo, Yung Chou, Technology Evangelist at Microsoft, demonstrated the concepts and implementations of two important cloud computing deliveries: Infrastructure as a Service (IaaS) and Platform as a Service (PaaS). He discussed from business and technical viewpoints what exactly they are, why we care, how they are different and in what ways, and the strategies for IT to transi...