Click here to close now.




















Welcome!

News Feed Item

New Report On Breadwinning Moms Finds Majority Of Women Surveyed Became Primary Earners By Chance, 29% By Choice

By-Chance Breadwinning Moms Much Less Satisfied with Division of At-Home Tasks, But Report High Satisfaction Rates with Their Partner

NEW YORK, Feb. 11, 2014 /PRNewswire/ -- Working Mother Media has released a new survey on the impact that being the family's primary earner has on breadwinning moms' views of career, marriage and motherhood, finding that a majority (71%) of breadwinning moms surveyed fell into their primary earner role by chance. The survey also found that breadwinning dads are far more likely to be pleased by their status than breadwinning moms, 75% to 46% respectively.

Breadwinning Moms: The Working Mother Report in partnership with PwC, emerges on the heels of the 2013 Pew Report, which found that in 40% of U.S. households with kids, women are now the primary breadwinner (almost two thirds of those are single moms).

Highlights of the survey of 2,000 working moms and dads:

  • Only 29% of moms surveyed became the breadwinners by choice vs. 59% of the dads.  The majority of breadwinning moms who made a conscious decision with their partners to be the main earner in the family reported that they are more ambitious than their husbands (87%), more dedicated to their careers (75%) or more likely to be promoted (85%)

  • Breadwinning moms (74%) and dads (72%) both say they believe society still remains more comfortable with men as the primary earners, even post-recession.

  • As a result, breadwinning dads are more pleased by their status than their female peers. Seventy-two percent of male primary earners are satisfied with their spouse's contribution to the family's finances while only 58% of the female breadwinners are.  A total 22% of the breadwinning moms believe their partners should make a bigger monetary contribution to the family and 21% would prefer their partner be the primary earner, while only 2% of the dads felt that way.

  • The report finds moms are less satisfied than dads with how at-home tasks are divided by a 16-percentage-point margin (60% vs. 76%). However, both men and women report a relatively high satisfaction level with their relationship with their partner: 80% for the dads vs. 72% for the moms.

The full survey results can be found here on workingmother.com.

Carol Evans, president of Working Mother Media and herself a long-time breadwinning mom, says, "Modern financial realities make the increase in breadwinning moms a win/win phenomenon for families as long as it meshes with their expectations of career, marriage and motherhood."  However, she says, "Society needs to catch up with the changing economy and the role that more and more women are playing in their family's finances."

Jennifer Allyn, managing director for diversity strategy at PwC, which sponsored the study, notes, "The study provides important insights into the role choice plays in driving satisfaction. And yet, social expectations continue to get in the way."

Jennifer Owens, editorial director of Working Mother Media, says, "I know from experience, and from our readers, that co-parenting and co-housework is not the future—it is the now for increasing numbers of families. Mothers are born leaders and innovators—and we're changing not only the way work looks, but home life, too." 

About the Methodology
The Working Mother Research Institute developed the national survey. Bonnier Custom Insights received and tabulated the 2,000 responses, which were analyzed by Maria S. Ferris Consulting. Breadwinners were defined as those who make more than their spouses. The demographics of the 2,000 respondents were: 50/50 male female, 51% professional/technical/manager with an average age of 38. The group was 75% married with an annual income of $85,600.

About Working Mother Media Working Mother Media, a division of Bonnier Corporation (bonnier.com), publishes Working Mother magazine and its companion website, workingmother.com, and the Working Mother Research Institute. The National Association for Female Executives (nafe.com), Diversity Best Practices (diversitybestpractices.com) are also units within WMM. Working Mother Media's mission is to serve as a champion of culture change. Working Mother magazine reaches more than 2 million readers and is the only national magazine for career-committed mothers; Workingmother.com gives working mothers @home and @work advice, solutions, and ideas. The magazine's signature research initiative, the Working Mother 100 Best Companies, is published annually in the October/November issue of the magazine. Follow us on Facebook, Twitter, Linkedin and Pinterest.

SOURCE Working Mother Media

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Mobile testing is getting harder: more devices, multiple operating systems, higher quality expectations and shorter development cycles. In his session at DevOps Summit, Tom Chavez, Senior Evangelist at SOASTA, will discuss the seven steps to improving your mobile testing process. Tom Chavez, with 20+ years of experience as a product manager in software development tools, works in product management at SOASTA, the leader in performance analytics. He has worked across the Silicon Valley at indu...
Contrary to mainstream media attention, the multiple possibilities of how consumer IoT will transform our everyday lives aren’t the only angle of this headline-gaining trend. There’s a huge opportunity for “industrial IoT” and “Smart Cities” to impact the world in the same capacity – especially during critical situations. For example, a community water dam that needs to release water can leverage embedded critical communications logic to alert the appropriate individuals, on the right device, as...
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the ...
The Internet of Things is in the early stages of mainstream deployment but it promises to unlock value and rapidly transform how organizations manage, operationalize, and monetize their assets. IoT is a complex structure of hardware, sensors, applications, analytics and devices that need to be able to communicate geographically and across all functions. Once the data is collected from numerous endpoints, the challenge then becomes converting it into actionable insight.
Even though you are running an agile development process, that doesn’t necessarily mean that your performance testing is being conducted in a truly agile way. Saving performance testing for a “final sprint” before release still treats it like a waterfall development step, with all the cost and risk that comes with that. In this post, we will show you how to make load testing happen early and often by putting SLAs on the agile task board.
Manufacturing connected IoT versions of traditional products requires more than multiple deep technology skills. It also requires a shift in mindset, to realize that connected, sensor-enabled “things” act more like services than what we usually think of as products. In his session at @ThingsExpo, David Friedman, CEO and co-founder of Ayla Networks, will discuss how when sensors start generating detailed real-world data about products and how they’re being used, smart manufacturers can use the ...
While many app developers are comfortable building apps for the smartphone, there is a whole new world out there. In his session at @ThingsExpo, Narayan Sainaney, Co-founder and CTO of Mojio, will discuss how the business case for connected car apps is growing and, with open platform companies having already done the heavy lifting, there really is no barrier to entry.
Moving an existing on-premise infrastructure into the cloud can be a complex and daunting proposition. It is critical to understand the benefits as well as the challenges associated with either a full or hybrid approach. In his session at 17th Cloud Expo, Richard Weiss, Principal Consultant at Pythian, will present a roadmap that can be leveraged by any organization to plan, analyze, evaluate and execute on a cloud migration solution. He will review the five major cloud transformation phases a...
DevOps Summit, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development...
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
Puppet Labs is pleased to share the findings from our 2015 State of DevOps Survey. We have deepened our understanding of how DevOps enables IT performance and organizational performance, based on responses from more than 20,000 technical professionals we’ve surveyed over the past four years. The 2015 State of DevOps Report reveals high-performing IT organizations deploy 30x more frequently with 200x shorter lead times. They have 60x fewer failures and recover 168x faster
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes ab...
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Trel...
The 3rd International WebRTC Summit, to be held Nov. 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 15th International Cloud Expo, 6th International Big Data Expo, 3rd International DevOps Summit and 2nd Internet of @ThingsExpo. WebRTC (Web-based Real-Time Com...
SYS-CON Events announced today the Containers & Microservices Bootcamp, being held November 3-4, 2015, in conjunction with 17th Cloud Expo, @ThingsExpo, and @DevOpsSummit at the Santa Clara Convention Center in Santa Clara, CA. This is your chance to get started with the latest technology in the industry. Combined with real-world scenarios and use cases, the Containers and Microservices Bootcamp, led by Janakiram MSV, a Microsoft Regional Director, will include presentations as well as hands-on...