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Best Practices: Mobilizing Financial Services in Asia/Pacific -- 50 Pioneers Lead the Way

LONDON, Feb. 12, 2014 /PRNewswire/ -- just published a new market research report:

Best Practices: Mobilizing Financial Services in Asia/Pacific -- 50 Pioneers Lead the Way

This IDC Financial Insights gives a comprehensive analysis of how financial services providers are utilizing mobility to build new revenue streams, increase efficiency, and improve their service delivery. A key investment focus in IT spending, Asia/Pacific has moved to the forefront of converging big data, mobility, and customer centricity.

"Mobility has been a dominant theme in many discussions with many banks across the region, regardless of the business line or customer segment. Nonetheless, we found that many initiatives were much alike. This study is a deep dive into genuinely new approaches to mobility and banking. It is important to take note that today, there are several mobile pioneers in the region," says Thomas Zink, research manager for IDC Financial Insights. "One recurring theme is the convergence of mobility and big data. We believe that this combination will revolutionize the way banks interact with their clients."

Table of Contents

IDC Financial Insights Opinion

In This Study

Situation Overview

The Buzz is Real

Mobility Innovation Hotspots

How Much Are Banks Spending on Mobility?

Consumers Adopting mBanking

Business Needs

Focusing on Customer Centricity -- Going Where the Customer Is

Staying Relevant and Avoiding Disintermediation

Increasing the Geographic Reach

Unlocking New Business Opportunities

Corporate and SMEs

Merchant Services


Management Challenges

Omnichannel Capability

Differentiation in a Copycat Environment

Monetization Potential


The Best Practices

Mobile Payments and Mobile Money

Remote Mobile Payments

Visa, MasterCard, and American Express (Global): A Global Standard

UC Browser, Alipay, UnionPay (China): Mobile Browser Payments

BlackBerry/PermataBank (India): P2P payments via Messenger

Telenor/Tameer Bank (Pakistan): Taking Financial Inclusion to the Next Level with Easypaisa Mobile Wallet

Bank BTPN (Indonesia): btpn WOW! Branchless Banking

Smart Communications (Philippines): Payment of Government Bills via BayadLoad

NAB Flik (Australia): Taking the Pain Out of P2P Payments

MPayMe/First Data (Hong Kong, Japan, and Australia): ZNAP -- A Mobile Bill Payment Service

YSPay (China): Payments to Any Mobile Number

Citibank (Singapore): SMS Pay

MyClear (Malaysia): MyMobile Establishes First Interbank Mobile Payment Platform

Smartlink/Tagit (Vietnam): Aggregated Mobile Banking Platform

Tootpay (Singapore): Secure Mobile Banking Experience Without an Internet Connection

Indosat, Telkomsel, XL Mobile Money collaboration (Indonesia): Bringing the Mobile Money Markets Together

Proximity Mobile Payments

Consortium of Gemalto, MNOs, Banks (Singapore): Government-Led NFC Trusted Services Manager Infrastructure

China Mobile, UnionPay, and Other Banks (China): Industry-Led NFC Rollout

2degrees/Snapper (New Zealand): Mobile Phone Transit Payments

Fingerprint Payment for Android, Danal (Korea): First for Android

Mobile Wallets

Alipay Wallet (China): Taking Alipay and Bringing It to the Physical Retail World

Mogi Mobile Wallet (Singapore): A Social Mobile Wallet for Singapore

Celcom AirCash (Malaysia): Mobile Wallet for Overseas Workers

MobiKwik (India): Providing a Mobile Solution for India's Payments Ecosystem

Octopus Mobile SIM (Hong Kong): Taking Octopus to the Mobile Realm

M-Pesa (India): Can It Replicate Its Success in Kenya?

Tradelink's TESS Mobile Wallet (Hong Kong): The First "Greater China" eWallet

Arkalogic Transaksi -- Moneta (Indonesia): Unifying Fragmented Payment Systems in One "Wallet"

KT MoCa (Korea): Korean Mobile Wallet with a Host of Payment Options

Mobile Card Merchant Systems

CIMB's Plug n Pay (Malaysia) -- Malaysia's First Mobile Point-of-Sale Solution

ANZ FastPay (Australia): Mobile Payment Acceptance for SMEs

Koala -- Lakala (China): Consumer-Based Payments and Banking Solution for China

Bank of Ayudyha (Thailand): Bringing Card Acceptance to Merchants in Thailand

United Bank (Pakistan): Innovative Technology Solution for Financial Inclusion

Mobile Treasury and Cash Management

HSBCNetMobile (Global): HSBC -- International Mobile Treasury Solutions

ANZ Transactive Mobile (Australia): Enhanced Treasury Experience on the Go

Citi Mobile Collect (Global): Reducing Cash Reliance for Businesses

Maybank2E HD (Malaysia): Financial Position and Payments on the Move

Mobile Investing

Westpac (Australia): Mobile Trading App and Future Investment Road Map

Oanda (Global): FX Analysis Goes Mobile

Citigold Private (Global): iPad App to Drive Research and Investment Views

Dragon Wealth (Singapore): Wealth Management Meets Social

Mobile Marketing and Loyalty

WIPRO and Intuition Intelligence: Smart Offers (India): Optimizing Vouchers for Banks

WeChat Loyalty Cards (China): Embedding Purchases into Chats

Mobile Social

Axis Mobile Banking Application (India): Customized and Social Mobile Banking Experiences for Customers

UOB Mobile Cash (Singapore): Social Payments for Customers

Hana N Wallet (Korea): Mobile Banking for the Social Generation

Mobile Workforce

Westpac (Australia): Mobile Tellers and Mobile Management

Standard Chartered (Global): Leverage the Apple Ecosystem

AIA (Hong Kong): An iPad-Centric Sales Approach

CIMB NASA (Malaysia): Mobile Salesforce

Bangkok Bank (Thailand): BYOD Policy

Future Outlook

Mobile Payments

Mobile Wallets

Mobile Card Merchant Systems

Mobile Treasury and Cash Management

Mobile Investing

Mobile Marketing and Loyalty

Mobile Social

Mobile Workforce

Essential Guidance

Actions to Consider

Platform Selection

User Experience



Redefining channel strategy

Actions for Vendors

Learn More

Related Research


Figure: Mobility Innovation Hotspots

Figure: Asia/Pacific IT Spending of Banks on Mobility

Figure: Digital Transaction Mix in Selected Market, 2010-2012

Read the full report:
Best Practices: Mobilizing Financial Services in Asia/Pacific -- 50 Pioneers Lead the Way

For more information:
Sarah Smith
Research Advisor at
Email: [email protected]  
Tel: +44 208 816 85 48

SOURCE ReportBuyer

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