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Reeves International and WOW Toys Launch Two New Pre-school Lines

PEQUANNOCK, N.J., Feb. 14, 2014 /PRNewswire/ -- Reeves International, Inc. launches its partnership with WOW Toys® by debuting two brand new lines at the American International Toy Fair including the market's only impulse toy for toddlers, My Pocket Friends, and Mini WOW, a durable range of lightweight "hero" themed vehicle characters.  

(Photo: http://photos.prnewswire.com/prnh/20140214/NY65562 )

Reeves International presents WOW Toys alongside Breyer Animal Creations®, which introduces its year-long celebration of the Chinese Year of the Horse, as well as the other brands it distributes throughout the United States, including Tolo Toys®, Marvin's Magic®, Red Toolbox, Enchantmints™, and Reeves Toys. 

Mini WOW's vehicle characters like Blaze the Fire Buggy and Izzy the Race Car inspire pre-schoolers with imaginative role play themes of rescue, racing, and construction, while enhancing motor skills and learning. My Pocket Friends blind bags delight toddlers with a fairytale or rescue-themed surprise—a character like Princess Kate or Roger the Policeman, who each come with their own story to tell and an activity booklet.   

WOW Toys are safe, colorful and durable toys with extended play value that are built to stand the test of time. The award-winning pre-school brand features multi-piece play sets with vehicle characters, motorized mechanisms and functions that are 100% battery free. WOW Toys are designed to be extra-safe, meet all global safety standards and are super sturdy for years of play.

As kids grow, so do the developmental benefits of WOW Toys, with play value that extends from ages one to five. Children love the bright colors, exciting sounds and chunky shapes, while moms love the sturdiness, role play and price points.

To preview Breyer Animal Creations and all of the fine lines distributed by Reeves International, visit the Reeves International Booth #1615 or contact kfallon@reevesintl.com.

About Reeves International, Inc. 
Reeves is a privately-held corporation, known for the sales and marketing of high quality toys for play and collecting. Reeves owns and markets the well-known Breyer Animal Creations range of equestrian models and accessories, and distributes award-winning brands such as Red Toolbox, WOW Toys, Tolo, Enchantmints, Marvin's Magic, and Tonka. For more information, visit www.reevesintl.com

SOURCE Reeves International, Inc.

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