|By PR Newswire||
|February 14, 2014 12:00 PM EST||
NEW YORK, Feb. 14, 2014 /PRNewswire/ -- For Mercedes-Benz Fashion Week, Styletag – the new mobile app for iOS and Android that curates crowd-sourced fashion content from around the globe – hit the streets to capture and showcase the most exciting new trends coming down the real runway: the sidewalks of New York City.
While most fashion outlets are delivering the same sets of images, Styletag's "Streets of New York Fashion Week" campaign brings users exclusive, authentic content from a mix of professional image-makers, skilled amateur photographers and guest editors with an unrivaled taste level and fashion-forward sensibility. Contributors include Karl-Edwin Guerre of Guerreisms; Michael Dumler of On Abbot Kinney; Scott Brasher; Karen Blanchard of WhereDidUGetThat.com; OK! Magazine's Style Director Pandora Amoratis; the trend-spotting fashion students at Parsons the New School; designers and critical darlings Ann Yee and Christian Siriano; style bloggers Shea Marie of PeaceLoveShea.com and Arielle Nachmani of SomethingNavy.com; and go-to model blog Modelinia.com.
No Fashion Week feature is complete without key industry faces, and Styletag photogs have tagged street chic VIPs including Anna Wintour, Eva Chen, Olivia Palermo, Chriselle Lim, June Ambrose, Dana Avidan-Cohn, Danielle Bernstein, Amber Venz, and many more. Styletag also features super stylish unknowns snapped by the group of Parsons students who have been identifying key new trends and taking photos not just outside the shows but out and about in the streets of New York. Their exclusive, original content is available only on the Styletag app.
After Fashion Week, Styletag will feature "Best Of Fashion Week Street Style" trends picked by Content Curator Lindsey Calla of SaucyGlossie.com.
"At Styletag we're passionate about capturing the essence and spirit of events like Fashion Week, the fans and fashionistas, the real-time trends," stated Calla. "Fashion is for everyone, and Styletag is here to provide inspiration and access."
Styletag is the only mobile app that aggregates and expertly curates crowd-sourced fashion content from across the globe, providing endless inspiration as well as useful shopping information and the chance to strut your stuff alongside fashion's biggest icons. This dynamic and free app is available for iOS 7 (iPad, iPhone and iPod) on iTunes and on the Google Play store for Android. Styletag can also be found at @StyletagApp (Twitter, Instagram & Pinterest); Facebook.com/StyletagApp (Facebook) or online at www.StyletagApp.com.
About SK Planet, Inc.: SK Planet is a globally recognized and respected leader in innovative mobile products. In Korea, SK Planet operates the country's most successful cross-channel web and mobile platforms, Ok Cash Bag, the largest consumer rewards program, the largest mobile App store T-Store and the most popular virtual mobile commerce marketplace 11th St. Earlier this year they opened a dynamic new company in San Francisco's SOMA district, SK Planet, Inc. (SKPi). The company creates mobile content, services and interactive entertainment that enhance the everyday consumer experience via their mobile device. Styletag marks the primary entry into the US market delivering on an excellent blend of high quality content and a unique social shopping experience that captures the essence of what SK Planet does best, infusing simplicity into otherwise challenging commerce experiences.
SOURCE SK Planet, Inc.
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