|By Business Wire||
|February 18, 2014 03:00 PM EST||
Adlux, the private aviation media market leader in Europe, the Middle East, Russia, Asia-Pacific (APAC) and Central America; and Clear Channel Airports (CCA), the world's number one marketer of airport advertising and the premier innovator of contemporary display concepts, a division of Clear Channel Outdoor (NYSE: CCO), announced an agreement giving brands one-stop-shop sell-through access to multimedia advertising opportunities in the busiest private airport lounges in the world. Via a single point of contact, advertisers can now engage with the exclusive audience of high net worth consumers and senior executive business travellers who use private aviation.
The agreement extends each company’s media network into private airport terminals covered by the other. This provides Adlux with entry into Clear Channel Airports’ top 60 U.S. private aviation terminals in North America and Clear Channel with access to Adlux’s network of 86 private aviation terminals in Europe, the Middle East, Russia, Asia-Pacific and Central America. This combined global media portfolio encompasses some of the busiest private airports in the world, including New Jersey Teterboro, New York Westchester County, Dallas Love Field, Paris Le Bourget, Geneva Cointrin, Moscow Vnukovo and London Luton.
“Through our media at private airports, Clear Channel Airports connects brands to affluent, mobile and hard to reach business and leisure travellers,” said Jon Sayer, president, Clear Channel Airports. “These venues provide some of the world’s most admired luxury brands access to their consumers at the right moment. The additional international scale lent to our portfolio through this agreement with Adlux will enhance the opportunities for our advertising clients to execute global and targeted campaigns at venues in some of the world’s most exciting international destinations.”
Under the agreement, Adlux will also install full-motion digital screens in the top 16 Signature terminal lounges in the U.S. The screens will show a U.S. version of ADLUXTV, Adlux’s exclusive TV channel, featuring business and leisure-related content curated specifically for private aviation flyers. Advertisers will also have access to an existing footprint of media platforms including backlight displays, product showcases and custom branding and experiential opportunities.
“Adlux’s private aviation media footprint is second to none in the regions where we currently operate; this is also the case with Clear Channel Airports’ U.S. private aviation media footprint,” said Adlux Executive Chairman Tom Goddard. “It made complete sense for us to join forces to provide advertisers with this unparalleled opportunity to communicate with a group of people who are exceptionally desirable to advertisers – high net worth individuals and the most senior business decision makers – but equally exceptionally hard to reach. Private aviation flying plays a major role for business and pleasure in the lives of these global commuters, and for the first time advertisers can reach them wherever they are via a single planning contact point.”
Commenting on the agreement, Liz Jones, managing director of leading international out-of-home communications agency PSI Advertising, said: “The Adlux team has succeeded in making private aviation media, a new environment to our clients, into a clear, understandable part of the out-of-home landscape by communicating its benefits and potential to us, so in turn we can keep our clients informed. The partnership with Clear Channel Airports, adding a valuable US audience into Adlux's already comprehensive network, is a very positive step and we are looking forward to the potential it will provide for our clients in this new and exciting media space.”
Adlux (www.adluxgroup.com) is the world’s leading media partner for most of the major private jet terminal operators in Europe, the Middle East, Russia and CIS, APAC and Central America; and in the US through a recently established joint venture with Clear Channel.
Adlux offers high end luxury and business to business advertisers a unique way to communicate with private aviation travellers, an exceptionally influential yet elusive demographic of global citizens who are high net worth individuals and C-suite business leaders. The company delivers this through digital and traditional media platforms in the uncluttered, exclusive private aviation lounge environment.
Our media includes full motion digital screens, showing advertising alongside ADLUXTV, the exclusive TV channel featuring content curated specifically for private aviation flyers, covering business and leisure topics important to them; state-of-the-art backlight displays; and product showcases; plus the opportunity to devise experiential campaigns and other bespoke branding options.
Adlux is a truly international company now operating in six regions – Europe, the US, Middle East, Russia and CIS, APAC and Central America; and currently with offices in Geneva, London, New York, Dubai, St Petersburg and Singapore.
The company recently appointed global out-of-home media expert Tom Goddard as Executive Chairman as it prepares for ambitious worldwide growth.
Follow us on Twitter: twitter.com/adluxagency
About Clear Channel Airports
Dedicated to airport advertising for more than 37 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of the world's largest outdoor advertising companies, currently operates more than 280 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com.
About Clear Channel Outdoor Holdings, Inc.
Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) is one of the world’s largest outdoor advertising companies, with more than 750,000 displays in over 40 countries across five continents, including 47 of the 50 largest markets in the United States. Clear Channel Outdoor Holdings offers many types of displays across its global platform to meet the advertising needs of its customers. This includes a growing digital platform that now offers over 1,000 digital billboards in 37 U.S. markets. Clear Channel Outdoor Holdings’ International segment operates in nearly 30 countries across Asia, Australia, Europe and Latin America in a wide variety of formats.
Like us on Facebook at facebook.com/CCOutdoor
Follow us on Twitter at twitter.com/CCOutdoorNA
Donna Yasay, President of HomeGrid Forum, today discussed with a panel of technology peers how certification programs are at the forefront of interoperability, and the answer for vendors looking to keep up with today's growing industry for smart home innovation. "To ensure multi-vendor interoperability, accredited industry certification programs should be used for every product to provide credibility and quality assurance for retail and carrier based customers looking to add ever increasing num...
Oct. 25, 2016 02:00 AM EDT Reads: 579
“Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. CloudBerry Backup is a leading cross-platform cloud backup and disaster recovery solution integrated with major public cloud services, such as Amazon Web Services, Microsoft Azure and Google Cloud Platform.
Oct. 25, 2016 01:15 AM EDT Reads: 1,402
In the next forty months – just over three years – businesses will undergo extraordinary changes. The exponential growth of digitization and machine learning will see a step function change in how businesses create value, satisfy customers, and outperform their competition. In the next forty months companies will take the actions that will see them get to the next level of the game called Capitalism. Or they won’t – game over. The winners of today and tomorrow think differently, follow different...
Oct. 25, 2016 01:15 AM EDT Reads: 1,016
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
Oct. 25, 2016 01:15 AM EDT Reads: 4,028
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
Oct. 25, 2016 01:15 AM EDT Reads: 3,607
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his general session at @DevOpsSummit at 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will discuss how customers are able to achieve a level of transparency that e...
Oct. 25, 2016 12:30 AM EDT Reads: 938
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
Oct. 25, 2016 12:15 AM EDT Reads: 1,854
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Oct. 25, 2016 12:00 AM EDT Reads: 4,176
So you think you are a DevOps warrior, huh? Put your money (not really, it’s free) where your metrics are and prove it by taking The Ultimate DevOps Geek Quiz Challenge, sponsored by DevOps Summit. Battle through the set of tough questions created by industry thought leaders to earn your bragging rights and win some cool prizes.
Oct. 25, 2016 12:00 AM EDT Reads: 4,060
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Oct. 24, 2016 11:45 PM EDT Reads: 1,982
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
Oct. 24, 2016 11:15 PM EDT Reads: 3,852
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
Oct. 24, 2016 11:00 PM EDT Reads: 2,016
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, will draw together recent research and lessons learned from emerging and established ...
Oct. 24, 2016 09:45 PM EDT Reads: 1,377
November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Penta Security is a leading vendor for data security solutions, including its encryption solution, D’Amo. By using FPE technology, D’Amo allows for the implementation of encryption technology to sensitive data fields without modification to schema in the database environment. With businesses having their data become increasingly more complicated in their mission-critical applications (such as ERP, CRM, HRM), continued ...
Oct. 24, 2016 08:45 PM EDT Reads: 1,042
SYS-CON Events announced today that Enzu will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their online busine...
Oct. 24, 2016 08:30 PM EDT Reads: 1,349