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Appointment-Plus Announces Steve Booze as Chief Operating Officer

Worldwide leader in online scheduling solutions promotes former CIO

SCOTTSDALE, Ariz., Feb. 19, 2014 /PRNewswire/ -- Appointment-Plus, the worldwide leader in online scheduling solutions, has named Steve Booze as its chief operating officer. In this role, Booze will oversee sales, marketing, information technology, business development and human resources departments. He will also be focused on aligning product development with sales and marketing, rolling out mobile software applications, and spearheading a business analytics initiative. He will report directly to the company's CEO, Bob La Loggia.

Booze has 15 years of experience in managing information technology teams throughout North America, Asia and Europe for mid-sized and major corporations. In 2011, he joined Appointment-Plus as CIO and has been with the company since. This new role will include many of his prior responsibilities, as well as giving him jurisdiction over additional areas that directly impact the company's growth.   

"Since joining Appointment-Plus as CIO Steve has had a tremendous impact on the team and the overall organization," said Bob La Loggia, CEO of Appointment-Plus. "Steve is relentlessly focused on client satisfaction and operational efficiency. With his background in technology and his diligent commitment to maintaining and enhancing the culture at Appointment-Plus, we're lucky to have Steve assume the position of Chief Operating Officer."

"I'm eager to step into this new role and continue to help steer our business, which is strongly rooted around enabling our customers to grow and manage their businesses by providing mobile and online appointment scheduling software," Booze said. "Appointment-Plus is scheduling more than four million appointments monthly, and it's encouraging to see that number continuing to rise. With Gartner showing the adoption of SaaS technology continuing to grow over the next several years, we're seeing apprehension about deploying a SaaS solution quickly turning into acceptance and demand. Our clients see the benefits of how our solution is quickly deployed in a cost-effective manner, and I'm looking forward to building upon that trust and giving them even more of what they need."

Booze is a magna cum laude graduate of Arizona State University with a Bachelor of Science degree in quantitative history. He is also an alumnus of the Executive Development Program at Northwestern University's Kellogg School of Management, and currently sits on the board of Bent but Not Broken, a non-profit organization that provides educational, emotional & financial resources for medical patients and their caretakers.

About Appointment-Plus

Founded in 2001, Appointment-Plus is the world's premier online scheduler helping businesses and organizations streamline online appointment scheduling. Since 2001 customers have booked over 150 million appointments, averaging four million appointments booked monthly. Trusted by more than 7,000 organizations in 16 countries, the Appointment-Plus software suite allows users to completely automate the scheduling process. Features include customer self-scheduling, automated appointment reminders, online payment options, email marketing solutions and syncing capabilities with popular software applications. For more information, please visit www.Appointment-Plus.com.

Media Contact:
Jennifer Jewett
+ 1 617 913 2404 
[email protected]

SOURCE Appointment-Plus

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