Welcome!

News Feed Item

"The Reboot with Joe Juice Diet" by filmmaker and juicing guru Joe Cross available now featuring Joe's signature recipes and plans which have already helped people around the world lose more than 12 million pounds

International book tour to kick off on February 12 with stops in Toronto & Vancouver

TORONTO, Feb. 19, 2014 /CNW/ - Author, filmmaker, and wellness personality Joe Cross has spent three years since the release of his award-winning documentary of personal transformation Fat, Sick & Nearly Dead providing the film's audience of 10 million people worldwide with his tips, suggestions and recipes for following the example he set in the film. To date, Fat, Sick & Nearly Dead has inspired its audience to consume more than 180 million glasses of juice and lose more than 12 million pounds. Recognizing the need for a comprehensive suite of plans and more detailed information, he authored "The Reboot with Joe Juice Diet" to be published by Greenleaf Books, (ISBN: 978-1-62634-081-7) available in Canada and the U.S. starting February 4th. Noted expert Dr. Joel Fuhrman who oversaw Joe's own journey from obesity and disease, to wellness and vitality, contributed the book's foreword.

In the book, Joe recounts details from his own journey, including his battle to lose weight, overcome a debilitating illness, and then maintain the wellbeing he achieved after a 5-month diet of vegetables, fruits, nuts, beans and seeds. It also includes:

  • Success stories from average people who have applied Joe's principles and followed his plans to address illness and lose 5, 10, and 50, even 100+ lbs.
  • Techniques for preparing for a "Reboot" in order to ensure maximum results
  • How to adapt the program to cash- and time-strapped lifestyles
  • A new and healthy perspective on processed food
  • Strategies for transitioning back into a world filled with a dizzying array of choices
  • A broad spectrum of easy-to-make recipes to suit any palate

In addition to essential information that details the hows, whens and whys of doing a Reboot, the book also contains powerful statistics which help make sense of the epidemic of obesity and behavioral illness plaguing the developed world, as well as proven strategies for encouraging behavioral modification.

As he did with the phenomenally successful film Fat, Sick & Nearly Dead, Joe Cross is taking the book to audiences around the US and Canada with a series of personal appearances at Indigo; Linen Chest; Canadian Tire; London Drugs; and Bed, Bath & Beyond. The "Reboot with Joe Juice Diet" tour is being presented by Breville. A preliminary schedule of appearances (below) is subject to change; up to the minute information can be found at www.rebootjuicediet.com/tour

February 24 -Toronto
Linen Chest
1:00 - 3:00 p.m.
Leaside Village 93 Laird Dr, Unit B
Toronto, Ontario

February 24 - Toronto
Indigo (Bay & Bloor)
7:00 - 8:30 p.m.
55 Bloor Street West
Toronto, Ontario

February 25 - Toronto
Canadian Tire
12:00 - 2:00 p.m.
6310 Yonge Street
Willowdale, Ontario

February 25 - Toronto
Bed, Bath & Beyond (College Park)
3:00 - 5:00 p.m.
382 Yonge Street
Toronto, Ontario

March 24 - Vancouver
London Drugs
12:00 - 2:00 p.m.
710 Granville Street
Vancouver, B.C.

March 24 - Vancouver
London Drugs
3:00 - 5:00 p.m.
2230 West Broadway
Vancouver, B.C.

March 25 - Vancouver
London Drugs
12:00 - 2:00 p.m.
525 West Broadway
Vancouver, B.C.

March 25 - Vancouver
London Drugs
3:00-5:00 p.m.
2929 Barnet Hwy. Unit 1030
Coquitlam, B.C.

The book is available for sale at Indigo, amazon.ca, London Drugs, and at www.rebootwithjoe.com. Fat, Sick & Nearly dead can be seen on Netflix, iTunes and most other streaming services.

ABOUT JOE CROSS

Joe Cross is filmmaker, entrepreneur, author and wellness advocate. He directed, produced and was the subject of the documentary Fat, Sick & Nearly Dead; authored "The Reboot with Joe Juice Diet" (Greenleaf Books); and is credited with having accelerated the plant-based eating movement by media outlets including the Wall Street Journal, The Times of London and the Dr. Oz Show. His second documentary film will be released in 2014.

Joe began his business career as a trader on the Sydney Futures Exchange where he worked from the early 1980s until 1998. He subsequently managed a diverse portfolio of assets in telecommunications, media, technology and financial services for Queensland Press Ltd., and in 2003 began investing his own capital through his investment vehicle Jaymsea Investments Pty Ltd.  Despite his commercial success, Joe found himself at age 40 overweight and in ill health, and elected to take matters into his own hands. After consultation with noted US doctor Joel Fuhrman, Joe embarked on a 60-day journey of transformation across the US, consuming nothing but the juice of fresh vegetables and fruits. That journey - filled with personal milestones for Joe, and eye-opening experiences with average Americans-- was captured on film, and has become the award-winning documentary Fat, Sick & Nearly Dead. Seen by more than 10 million people around the world, Fat, Sick & Nearly Dead has inspired millions of people to follow Joe's example and reclaim their own health and vitality by adopting plant-based eating habits. The response to the film was so overwhelming Joe founded Reboot with Joe (www.rebootwithjoe.com), a health and wellness company that offers support, encouragement, community, media and tools to everyday people.

Joe lives in New York and Sydney.

SOURCE Breville

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of So...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...
Whether they’re located in a public, private, or hybrid cloud environment, cloud technologies are constantly evolving. While the innovation is exciting, the end mission of delivering business value and rapidly producing incremental product features is paramount. In his session at @DevOpsSummit at 19th Cloud Expo, Kiran Chitturi, CTO Architect at Sungard AS, will discuss DevOps culture, its evolution of frameworks and technologies, and how it is achieving maturity. He will also cover various st...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, provided tips on how to be successful in large scale machine learning...
If you had a chance to enter on the ground level of the largest e-commerce market in the world – would you? China is the world’s most populated country with the second largest economy and the world’s fastest growing market. It is estimated that by 2018 the Chinese market will be reaching over $30 billion in gaming revenue alone. Admittedly for a foreign company, doing business in China can be challenging. Often changing laws, administrative regulations and the often inscrutable Chinese Interne...
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Creating replica copies to tolerate a certain number of failures is easy, but very expensive at cloud-scale. Conventional RAID has lower overhead, but it is limited in the number of failures it can tolerate. And the management is like herding cats (overseeing capacity, rebuilds, migrations, and degraded performance). Download Slide Deck: ▸ Here In his general session at 18th Cloud Expo, Scott Cleland, Senior Director of Product Marketing for the HGST Cloud Infrastructure Business Unit, discusse...
In his session at @ThingsExpo, Kausik Sridharabalan, founder and CTO of Pulzze Systems, Inc., will focus on key challenges in building an Internet of Things solution infrastructure. He will shed light on efficient ways of defining interactions within IoT solutions, leading to cost and time reduction. He will also introduce ways to handle data and how one can develop IoT solutions that are lean, flexible and configurable, thus making IoT infrastructure agile and scalable.
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2016 Silicon Valley. The 6thInternet of @ThingsExpo will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.