|By PR Newswire||
|February 20, 2014 07:45 AM EST||
DUBLIN, Feb. 20, 2014 /PRNewswire/ --
Research and Markets
) has announced the addition of the
report to their offering.
In-depth analysis of companies, strategies and markets
Smartphone owners worldwide are rapidly taking up an innovative form of mobile communications and social networking: mobile messaging apps.
Hundreds of millions are downloading the apps - from KakaoTalk, Line, WeChat, WhatsApp and others - to access free chat messaging, voice and video communications, mobile entertainment and commerce.
This presents a huge opportunity to create international digital businesses. And a major threat to Facebook and Twitter.
The companies behind the apps have global ambitions:
- Line, from Japan, is targeting half a billion users this year
- WeChat is spending $200 million per year on international marketing to become China's first worldwide tech brand
- US leader WhatsApp processes 50 billion messages per day
- South Korea's KakaoTalk is installed on 93% of the country's smartphones
- Comprehensive analysis of the fast-moving mobile messaging market:
- Understand the mobile messaging business and the leading companies
- How they are creating next-generation mobile social networks
- Their global battle to reach every one of 5.6 billion smartphones worldwide by 2019
- Competing business models, major markets and strategies for international expansion
- The impact on mobile games, entertainment content and online-to-offline (O2O) commerce
- Opportunities for mobile brand marketing
- Facebook's and Twitter's strategies to fight the threat posed by messaging apps
In-depth company profiles and SWOT analysis of the major messaging providers:
- KakaoTalk South Korea
- Kik Messenger Canada
- Laiwang China
- Line Japan
- Nimbuzz India
- Tango USA
- Viber Cyprus
- WeChat China
- WhatsApp USA
Company profiles cover:
- Overview of the messaging app and its innovative features
- Funding and business model
- Company timeline
- Major markets, user numbers and growth
- Partnerships and third-party services
- Advertising services
More essential data:
- 131 charts, graphs and tables
- Key information on international markets
- Overview of 24 start-up messaging companies
Key Topics Covered:
EXECUTIVE SUMMARY: THE GLOBAL BOOM IN MOBILE MESSAGING APPS
1. KEY DRIVERS FOR EXPLOSIVE GROWTH
2. SWOT ANALYSIS - THE MAJOR PLAYERS IN GLOBAL MESSAGING
3. GLOBAL RANKINGS OF MAJOR MESSAGING APPS
4. PRIMARY NATIONAL MARKETS
5. STRATEGIES FOR INTERNATIONAL EXPANSION
6. GLOBAL COMPETITION
7. MESSAGING APPS vs SOCIAL NETWORKS
8. BUSINESS MODELS FOR MONETIZING APPS AND USERS
9. VALUING MOBILE MESSAGING COMPANIES
10. IS MOBILE GAMING THE FUTURE FOR MESSAGING APPS?
11. OPPORTUNITIES FOR BRAND MARKETING AND CONTENT SALES
12. CHALLENGES TO BUSINESS MODELS AND EXPANSION
13. IN-DEPTH COMPANY PROFILES: MAJOR MOBILE MESSAGING APPS
14. APPENDIX: STARTUPS IN BRIEF - NEW AND INNOVATIVE APPS
- British Airways
- Burger King
- China Telecom
- Harper's Bazaar
- Martell Noblige Cognac
- WeChat / Weixin
- WeMeet / Weimi
- YiChat / Yixin
For more information visit http://www.researchandmarkets.com/research/p7dgkg/mobile_messaging
Media Contact: Laura Wood , +353-1-481-1716, [email protected]
SOURCE Research and Markets
"LinearHub provides smart video conferencing, which is the Roundee service, and we archive all the video conferences and we also provide the transcript," stated Sunghyuk Kim, CEO of LinearHub, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Jan. 18, 2017 02:45 PM EST Reads: 1,581
A look across the tech landscape at the disruptive technologies that are increasing in prominence and speculate as to which will be most impactful for communications – namely, AI and Cloud Computing. In his session at 20th Cloud Expo, Curtis Peterson, VP of Operations at RingCentral, will highlight the current challenges of these transformative technologies and share strategies for preparing your organization for these changes. This “view from the top” will outline the latest trends and developm...
Jan. 18, 2017 02:15 PM EST Reads: 963
Things are changing so quickly in IoT that it would take a wizard to predict which ecosystem will gain the most traction. In order for IoT to reach its potential, smart devices must be able to work together. Today, there are a slew of interoperability standards being promoted by big names to make this happen: HomeKit, Brillo and Alljoyn. In his session at @ThingsExpo, Adam Justice, vice president and general manager of Grid Connect, will review what happens when smart devices don’t work togethe...
Jan. 18, 2017 02:00 PM EST Reads: 346
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-paced industry we could no longer afford this reality. We needed something that would take us beyond reducing the development lifecycles, CI and Agile methodologies. We made a fundamental difference, even changed our culture...
Jan. 18, 2017 02:00 PM EST Reads: 911
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Jan. 18, 2017 01:00 PM EST Reads: 5,589
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Jan. 18, 2017 01:00 PM EST Reads: 5,095
@DevOpsSummit taking place June 6-8, 2017 at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @DevOpsSummit at Cloud Expo New York Call for Papers is now open.
Jan. 18, 2017 01:00 PM EST Reads: 3,458
In his General Session at 16th Cloud Expo, David Shacochis, host of The Hybrid IT Files podcast and Vice President at CenturyLink, investigated three key trends of the “gigabit economy" though the story of a Fortune 500 communications company in transformation. Narrating how multi-modal hybrid IT, service automation, and agile delivery all intersect, he will cover the role of storytelling and empathy in achieving strategic alignment between the enterprise and its information technology.
Jan. 18, 2017 01:00 PM EST Reads: 4,431
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
Jan. 18, 2017 12:30 PM EST Reads: 2,488
"Avere Systems is a hybrid cloud solution provider. We have customers that want to use cloud storage and we have customers that want to take advantage of cloud compute," explained Rebecca Thompson, VP of Marketing at Avere Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 18, 2017 12:30 PM EST Reads: 6,302
Discover top technologies and tools all under one roof at April 24–28, 2017, at the Westin San Diego in San Diego, CA. Explore the Mobile Dev + Test and IoT Dev + Test Expo and enjoy all of these unique opportunities: The latest solutions, technologies, and tools in mobile or IoT software development and testing. Meet one-on-one with representatives from some of today's most innovative organizations
Jan. 18, 2017 12:15 PM EST Reads: 1,517
SYS-CON Events announced today that Linux Academy, the foremost online Linux and cloud training platform and community, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Linux Academy was founded on the belief that providing high-quality, in-depth training should be available at an affordable price. Industry leaders in quality training, provided services, and student certification passes, its goal is to c...
Jan. 18, 2017 12:00 PM EST Reads: 1,934
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Jan. 18, 2017 12:00 PM EST Reads: 4,222
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and E...
Jan. 18, 2017 12:00 PM EST Reads: 5,749
The unique combination of Amazon Web Services and Cloud Raxak, a Gartner Cool Vendor in IT Automation, provides a seamless and cost-effective way of securely moving on-premise IT workloads to Amazon Web Services. Any enterprise can now leverage the cloud, manage risk, and maintain continuous security compliance. Forrester's analysis shows that enterprises need automated security to lower security risk and decrease IT operational costs. Through the seamless integration into Amazon Web Services, ...
Jan. 18, 2017 11:45 AM EST Reads: 1,797