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Global Competition drives Image Consulting Industry into High Gear - No longer solely the domain of the Hollywood In-Crowd

Helga Thomas, founder of HET Communications and personal branding powerhouse is expanding service offerings beyond Washington, DC's power brokers. The secret handshake for success is being felt around the world.

WASHINGTON, Feb. 20, 2014 /PRNewswire/ -- HET Communications, Washington, DC's go-to address for image consulting and boutique personal branding shop is expanding its reach beyond its east coast corridor home turf, and is now offering its services to clients in west coast metro areas such as Los Angeles, San Francisco, Seattle, Phoenix and Santa Fe. Personal branding is a growing business of delivering a competitive edge for individuals. Celebrities and movie stars have long sought out image consultants in order to become more polished and ultimately noticed. Now, that's no longer the exclusive domain for Hollywood insiders.

"Whether you are a CEO of a major corporation or a tech entrepreneur starting out, a consultant, lawyer, doctor, real estate broker, the Deputy Chief of Mission at an Embassy or even just looking to join the workforce, the way others view you or your product can make or break all of your efforts. I always say that a powerful first impression is like a secret handshake or a knock on a door that only opens for the select few," says Helga Thomas.

HET is responding to an increasing demand for its services based on the fact that research has shown that most of social and professional success of individuals - or lack thereof - is directly correlated to their availability of soft skills. "We live on an increasingly small and competitive planet, and therefore skills such as mastering a conversation in an increasingly international crowd is an absolute must. Soft Skills transcend all language barriers and are what lets you hold your own in a cocktail crowd or even determine the direction of a complex contract negotiation between entities from different corners of the world. It may be as simple as being able to identify a traditional dish from an exotic locale at a dinner party that gets you the attention you need to make an impression," says Thomas.

Helga Thomas is multi-lingual, well-travelled and has worked with individuals of the highest profile from the Americas, Europe and Asia, in fact, the world.

HET's service offerings are built on the development of a powerful first impression. The firm roots its successful track record in providing clients with a deep understanding of social etiquette in a multi-cultural setting. Service offerings include knowing how to make an entrance and refining clients in their entire spectrum of interpersonal skills, in short- a combination of a powerful and polished look, image and appeal.

Contact: [email protected] 
www.hetcommunications.com  
Tel: 480-205-8808

SOURCE HET Communications

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