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Name.com Fast-Tracks Marketing of New Domain Names as an Official Sponsor of the New Zealand Bobsled Team
|By Business Wire
|February 24, 2014 09:07 AM EST
Award-winning domain name services provider Name.com
likes to stand out from the crowd. The registrar announced that it has
seized an opportunity to do just that—Name.com has signed on as an
official sponsor of the New Zealand bobsled team, creating a unique
opportunity to highlight its new top-level domains (TLDs). Along with
the new TLDs .XYZ,
the registrar will serve as an official sponsor of the team for the 2014
season. Check out the decked-out bobsled, videos and more information on
the marketing campaign at the Name.com
“Rather than simply shouting about Name.com’s newest available domain
names, we decided it would be more exciting to wrap a downhill missile
reaching speeds of 80 miles per hour instead and put one of our team
inside,” said Ashley Forker, marketing manager for Name.com.
“We love that this unique opportunity to sponsor the New Zealand bobsled
team allows us to support world-class athletes, deeply committed to
their sport. Supporting people to tap into their potential is something
that Name.com aims to do every day for our customers online.”
Colin Campbell, CEO of .CLUB added: “We are thrilled that .CLUB is part
of Name.com’s New Zealand bobsled team sponsorship, along with these
other great new domain extensions. Winter sports are definitely on
everyone’s mind now, as is the introduction of new top-level domains.
With the team, .KIWI, .NINJA, .BUZZ, .HIV and .XYZ, the Name.com crew
has put together an awesome bobsled.club!”
While the New Zealand team did not make it to the Olympic Games this
year, the Kiwi bobsledders are already training hard at their practice
course in Whistler, B.C., which boasts the fastest track in the world.
Team manager and .KIWI CEO Tim Johnson shared the full death-defying
bobsledding experience with .XYZ CEO Daniel Negari and Name.com’s
community evangelist, Jared Ewy. Under the direction of the veterans,
Negari and Ewy rocketed one mile in just 58 seconds, and documented
their intense adventure in a three-part video series on the Name.com
Name.com is an affiliate of Rightside,
the domain name services arm of Demand
Media, Inc. (NYSE:DMD).
Name.com is an award-winning domain registrar that prides itself on
providing unmatched, world-class customer service. The company offers
domain name registrations—including industry-leading support for New
Domains—web hosting, email solutions, and site building tools that allow
businesses and individuals to get their ideas online. Name.com was
founded in 2003 in Denver, Colo.
About .Club Domains, LLC
Led by Internet entrepreneur Colin Campbell, whose prior successes
include Tucows Interactive and Hostopia.com, .Club Domains, LLC was
formed for the purpose of becoming the .CLUB gTLD registry. Fully
understanding the inherent marketing value of a .CLUB domain for any
membership organization, .CLUB is also building a comprehensive social
platform for club management. .CLUB is a one-stop shop for clubs of all
sizes to secure a great domain, grow club membership, improve member
engagement and reduce management costs. By combining an easy to use web
services platform with a top level domain based on a globally recognized
term, .CLUB is “the easiest way to find, join or start a club.” More
information and links to register .CLUB domains are available now at www.nic.club.
About Dot Kiwi
Dot Kiwi will bring a completely new option to the market for customers
wishing to be associated with New Zealand on the Internet, or via their
email address. The .kiwi domain will offer New Zealand organisations and
individuals greater choice, branding creativity and the opportunity to
differentiate themselves from competitors, providing them an exciting
way of proclaiming their identity online.
Dot Kiwi is the brainchild of a group of ex-pat New Zealanders living in
Vancouver, Canada and is a registered New Zealand company, led by seven
highly experienced and reputable New Zealand-born directors, together
with one Canadian with specialist ICT experience.
More information about Dot Kiwi can be found at www.dot-kiwi.com
or via email to [email protected].
Rightside™ inspires and delivers new possibilities for consumers and
businesses to define and present themselves online. The company, with
its affiliates, is a leading provider of domain name services, offering
one of the industry’s most comprehensive platforms for the discovery,
registration, development, and monetization of domain names. This
includes 15 million names under management, the most widely used domain
name reseller platform, more than 20,000 distribution partners, an
award-winning retail registrar, the leading domain name auction service
through its NameJet joint venture and an interest in more than 100 new
Top Level Domain registry operator agreements or applications through
Rightside affiliate, United TLD Holdco Limited, trading as Rightside
Registry. Following its planned separation from Demand Media, Rightside
will be home to some of the most admired brands in the industry,
including eNom, Name.com,
and NameJet (in
partnership with Web.com). Headquartered in Kirkland, WA, Rightside has
offices in North America, Europe and Australia. For more information
please visit www.rightside.co.
About Demand Media
Demand Media, Inc. (NYSE:DMD) is a leading digital media and domain name
services company that informs and entertains one of the internet’s
largest audiences, helps advertisers find innovative ways to engage with
their customers and enables publishers, individuals and businesses to
expand their online presence. Headquartered in Santa Monica, CA, Demand
Media has offices in North America, South America and Europe. For more
information about Demand Media, please visit www.demandmedia.com.
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