Welcome!

News Feed Item

Hotel Indigo® Invites Travelers To Go Off The Beaten Path

New Interactive Touchscreen Displays Provide Another Way For Guests to Explore

ATLANTA, Feb. 24, 2014 /PRNewswire/ -- For travelers who have a passion for discovery, getting recommendations from a hotel for things to do off the beaten path can be a challenge. Hotel Indigo®, the brand that connects guests and the neighborhood, is the perfect fit for these explorers, who are typically not interested in the museum mentioned in every guidebook or the hottest exclusive restaurant. Instead, they want a meaningful connection with the neighborhood they're visiting and the people who live there, which no other brand but Hotel Indigo provides.

The Hotel Indigo brand has turned the idea of the traditional concierge role into a full-scale experience throughout each hotel, and it starts with the team members, many of whom are locals themselves. Everyone who works at a Hotel Indigo hotel, from a bartender to a room attendant, can recommend hidden neighborhood gems that won't be found in most guidebooks or recommended by many, if any, concierges at other hotels.

"Our guests want to experience something unique and different when they travel. For them, it's not about doing what's trendy or popular. They want to be with interesting people and make a meaningful connection to the neighborhood," said Mary Winslow, director, Americas Brand Management, Hotel Indigo. "Every person who works in a Hotel Indigo hotel is an expert on their local neighborhood. They learn what intrigues our guests and what they're passionate about, and they make recommendations based on their personal knowledge. At our hotels, it's everyone's role to connect guests to the neighborhood."

The newest way that the Hotel Indigo brand is making this connection is through the Neighborhood Guide, an innovative touchscreen display that connects guests to each other, the local neighborhood and to Hotel Indigo locations around the world. The Neighborhood Guide, a proprietary offering found only at Hotel Indigo hotels, offers guests an overview of each hotel's unique neighborhood story, a roundup of the local hotel team's favorite attractions and restaurants and the technology to share what they've discovered through a fun photo sharing tool linked to Facebook. With 55 Hotel Indigo properties worldwide, guests can explore and discover the brand's global community through an interactive map, prompting some to plan future travel as they discover new hotels and locales around the world.

Piloted in eight test markets in 2012, including Atlanta, San Diego and Chicago, the Neighborhood Guide was immediately well-received by guests, generating more than a quarter of a million guest interactions and the sharing of more than 12,000 pictures.

"The Neighborhood Guide serves as a visual way for our hotel team to engage with guests and to bring our neighborhood story to life in a way that inspires curious travelers to get out and explore," said Barbara Kulwiec, general manager at the Hotel Indigo Asheville hotel in North Carolina. "People can't get enough of the platform's photo feature. Some even include their pets in the pictures! It's wonderful to see how excited guests are about the Neighborhood Guide, and it gives our lobby space a fun, social element."

The Neighborhood Guide information is also available on the Hotel Indigo mobile website, enabling travelers to explore any Hotel Indigo neighborhood they're visiting, even if they don't step foot in a hotel.

"You don't have to be a guest in one of our hotels to discover our neighborhoods," added Winslow. "Anyone can access our recommendations directly from the palm of their hand."

The Neighborhood Guides are now available in all Hotel Indigo properties across the Americas**, and will eventually be in all Hotel Indigo properties worldwide.

Click here for a demo video of the Neighborhood Guide.

**The Neighborhood Guide will roll out to hotels in Latin America and Mexico in spring 2014.

About Hotel Indigo®
The Hotel Indigo® brand is a global boutique hotel brand that delivers a refreshing and inviting guest experience that is truly reflective of the local community. From the locally-inspired murals to the renewal program where the music, scent, and menu items change throughout the year, each Hotel Indigo hotel delivers a vibrant, engaging and genuine boutique experience that gives guests the confidence to step out and explore the local neighborhood. Each Hotel Indigo property is unique and designed to reflect the local culture, character and geography of the surrounding area while brand hallmarks ensure consistent and reliable service from location to location. No two hotels are the same. There are 55 Hotel Indigo hotels open around the globe. With a quality global pipeline of 51 hotels, the Hotel Indigo estate is set to double in size to 100 properties within the next three to five years. 

The Hotel Indigo brand participates in IHG's guest loyalty program, IHG Rewards® Club, the industry's first and largest guest loyalty program with over 76 million members worldwide. Membership is free and guests can enroll at ihgrewardsclub.com, by downloading the IHG® app, or by inquiring at any of IHG's more than 4,600 hotels worldwide. The scale and diversity of the IHG family of brands means that our hotels can meet our guests' needs whatever the occasion.

For more information or to make a reservation, visit http://www.hotelindigo.com. Find us on Twitter http://www.twitter.com/hotelindigo or Facebook www.Facebook.com/hotelindigo.

Notes to Editors:
IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organization with a broad portfolio of nine hotel brands, including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, EVEN™ Hotels and HUALUXE™ Hotels & Resorts.

IHG manages IHG® Rewards Club, the world's first and largest hotel loyalty program with over 77 million members worldwide. The program was relaunched in July 2013, offering enhanced benefits for members including free internet across all hotels, globally.

IHG franchises, leases, manages or owns 4,700 hotels and 687,000 guest rooms in nearly 100 countries and territories. With more than 1,100 hotels in its development pipeline, IHG expects to recruit around 90,000 people into additional roles across its estate over the next few years.

InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.

Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihg.com/media, www.twitter.com/ihg, www.facebook.com/ihg or www.youtube.com/ihgplc

SOURCE Hotel Indigo

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
ChatOps is an emerging topic that has led to the wide availability of integrations between group chat and various other tools/platforms. Currently, HipChat is an extremely powerful collaboration platform due to the various ChatOps integrations that are available. However, DevOps automation can involve orchestration and complex workflows. In his session at @DevOpsSummit at 20th Cloud Expo, Himanshu Chhetri, CTO at Addteq, will cover practical examples and use cases such as self-provisioning infra...
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory? In her Day 2 Keynote at @DevOpsSummit at 21st Cloud Expo, Aruna Ravichandran, VP, DevOps Solutions Marketing, CA Technologies, was jo...
"Storpool does only block-level storage so we do one thing extremely well. The growth in data is what drives the move to software-defined technologies in general and software-defined storage," explained Boyan Ivanov, CEO and co-founder at StorPool, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, provided some practical insights on what, how and why when implementing "software-defined" in the datacent...
Blockchain. A day doesn’t seem to go by without seeing articles and discussions about the technology. According to PwC executive Seamus Cushley, approximately $1.4B has been invested in blockchain just last year. In Gartner’s recent hype cycle for emerging technologies, blockchain is approaching the peak. It is considered by Gartner as one of the ‘Key platform-enabling technologies to track.’ While there is a lot of ‘hype vs reality’ discussions going on, there is no arguing that blockchain is b...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across business networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost as well as advance trade. Are you curious about how Blockchain is built for business? In her session at 21st Cloud Expo, René Bostic, Technical VP of the IBM Cloud Unit in North America, discussed the b...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
Is advanced scheduling in Kubernetes achievable?Yes, however, how do you properly accommodate every real-life scenario that a Kubernetes user might encounter? How do you leverage advanced scheduling techniques to shape and describe each scenario in easy-to-use rules and configurations? In his session at @DevOpsSummit at 21st Cloud Expo, Oleg Chunikhin, CTO at Kublr, answered these questions and demonstrated techniques for implementing advanced scheduling. For example, using spot instances and co...
The use of containers by developers -- and now increasingly IT operators -- has grown from infatuation to deep and abiding love. But as with any long-term affair, the honeymoon soon leads to needing to live well together ... and maybe even getting some relationship help along the way. And so it goes with container orchestration and automation solutions, which are rapidly emerging as the means to maintain the bliss between rapid container adoption and broad container use among multiple cloud host...
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...
Imagine if you will, a retail floor so densely packed with sensors that they can pick up the movements of insects scurrying across a store aisle. Or a component of a piece of factory equipment so well-instrumented that its digital twin provides resolution down to the micrometer.
The need for greater agility and scalability necessitated the digital transformation in the form of following equation: monolithic to microservices to serverless architecture (FaaS). To keep up with the cut-throat competition, the organisations need to update their technology stack to make software development their differentiating factor. Thus microservices architecture emerged as a potential method to provide development teams with greater flexibility and other advantages, such as the abili...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
Product connectivity goes hand and hand these days with increased use of personal data. New IoT devices are becoming more personalized than ever before. In his session at 22nd Cloud Expo | DXWorld Expo, Nicolas Fierro, CEO of MIMIR Blockchain Solutions, will discuss how in order to protect your data and privacy, IoT applications need to embrace Blockchain technology for a new level of product security never before seen - or needed.