|By Business Wire||
|February 25, 2014 03:42 AM EST||
ZTE Corporation (“ZTE”) (H share stock code: 0763.HK / A share stock code: 000063.SZ), a publicly-listed global provider of telecommunications equipment, network solutions and mobile devices, has launched its 4K p60 Ultra HD set top box (STB), the ZXV10 B803, at Mobile World Congress 2014 in Barcelona.
ZTE HD STB (Photo: Business Wire)
The ZXV10 B803 is designed based on the Broadcom BCM 7252 chip, and supports the 4Kx2KP60 decoding capability, which can decode Ultra HD video with the maximum resolution of 3840x2160. In comparison to traditional HD Internet STBs, the 4K UHD STB can display more vivid and precise images to significantly enhance the user experience.
4K video technology (also named as 2160p) is a new type of resolution standard. Its UHDTV specification can deliver a resolution of 3840x2160 pixels, and the maximum Full Aperture 4K specification reaches 4096x3112. In comparison to the current mainstream 1080p resolution of 1920x1080, 4K can provide over four times the image definition quality. In the future, 4K HD TV sets will be very popular, and the 4K HD and HEVC decoding technologies will help raise the HD market tide. However, in the current market, 4K chips are mainly 4KP30 - only a few chips can support 4KP60. The ZTE ZXV10 B803 STB uses a 4KP60 chip, making it one of the first HD STBs to support 4KP60.
Fang Hui, Deputy President of ZTE, said: “As a global leader in the IPTV market, ZTE offers a complete series of Internet STB products across the range of available resolutions, and is focusing strongly on the development of high-end STB products. This 4KP60 HD STB product will help build our presence in the high end market.”
The ZTE ZXV10 B803 also supports the H.265 format. H.265 is the next generation super HD code transmission specification, which delivers encoded video using half the bandwidth of the previous generation (H.264), with the same quality. The H.265 standard will gradually replace H.264 to become the mainstream standard of the next generation of video transmission.
The ZTE ZXV10 B803 also has a powerful CPU with a processing capability of 10k DMIPS (Dhrystone million instructions per second), enabling faster processing and a better user experience in comparison to current mainstream HD Internet STBs.
ZTE is a publicly-listed global provider of telecommunications equipment and network solutions with the most comprehensive product range covering virtually every telecommunications sector, including wireless, access & bearer, VAS, terminals and professional services. The company delivers innovative, custom-made products and services to over 500 operators in more than 160 countries, helping them to meet the changing needs of their customers while growing revenue. ZTE commits 10 per cent of its annual revenue to research and development and has leadership roles in several international bodies devoted to developing telecommunications industry standards. ZTE is committed to corporate social responsibility and is a member of the UN Global Compact. The company is China’s only listed telecom manufacturer that is publicly traded on both the Hong Kong and Shenzhen Stock Exchanges (H share stock code: 0763.HK / A share stock code: 000063.SZ). For more information, please visit www.zte.com.cn.
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